Brad Dessington

Brad Dessington Email and Phone Number

MD and Chief Strategist @ Legion Labs | Brand | Marketing | Digital Product Strategy @ Legion Lab
Brad Dessington's Location
Perth, Western Australia, Australia, Australia
Brad Dessington's Contact Details

Brad Dessington work email

Brad Dessington personal email

n/a
About Brad Dessington

Brad is the Managing Director and lead strategist at Legion Lab, a brand lab and digital product consultancy that helps clients create and evolve class-leading brands. With over 19 years of experience in the branding, marketing, digital product and AI fields, Brad has founded, led, and sold several successful companies, such as Rogue Brand Agency, Nectir Innovation, and September AI Labs. Brad also represents a number of businesses as a Board Advisor across a variety of industries.

Brad Dessington's Current Company Details
Legion Lab

Legion Lab

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MD and Chief Strategist @ Legion Labs | Brand | Marketing | Digital Product Strategy
Brad Dessington Work Experience Details
  • Legion Lab
    Managing Director
    Legion Lab Nov 2022 - Present
    Australia
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  • Precision Mycology Pty Ltd
    Advisory Board Member
    Precision Mycology Pty Ltd Apr 2024 - Present
    Australia
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  • The Maintain App.
    Advisory Board Member
    The Maintain App. Apr 2024 - Present
    Perth, Western Australia, Australia
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  • Ammo Marketing
    Advisory Board Member
    Ammo Marketing Jun 2023 - Present
    Perth, Western Australia, Australia
    View
  • Brand Ideology
    Advisory Board Member
    Brand Ideology Nov 2022 - Aug 2023
    Perth, Western Australia, Australia
    View
  • September Ai Labs
    Managing Director And Chief Strategist
    September Ai Labs Nov 2018 - Nov 2022
    Perth, Australia
    September is an AI consultancy and AI product prototyping and building lab that works with clients to build advanced digital products incorporating the latest in artificial intelligence technologies. My focus within the business is to lead product conceptualisation and strategy of the owned products of September AI as well as key client consultation and product AI Strategy
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  • Nectir Innovation
    Founder / Exective Director
    Nectir Innovation Mar 2016 - Jul 2018
    Australia
    Nectir is a fully automated innovation management system available globally to mid to enterprise clients. It's a fully automated idea management cloud-based platform that creates ecosystems within a business to capture new ideas, solve business challenges and opportunities, dramatically enhance employee engagement and align people behind strategy. It’s the first of its kind to introduce an agile methodology to execution as apposed to the stage-gate method and swarms high performers behind the rapid development of viable solutions.
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  • Rogue Brand Agency
    Ceo
    Rogue Brand Agency Jul 2009 - Feb 2016
    Bryanston, Sandton, South Africa
    The agency was launched in 2009 to challenge the depths and heights of truly brand centric, business-wide communication. The agency offered a line-of-sight brand building service. As one of the highest performing brand agencies in South Africa, it was acquired by one of the largest independent agency groups in Africa - The Brave Group.
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  • Brand Council Sa
    Director - Member Of Board
    Brand Council Sa Nov 2014 - Nov 2015
    Johannesburg Area, South Africa
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  • Fcb Global
    Strategic Brand Consultant
    Fcb Global Jun 2009 - Jul 2009
    Johannesburg Area, South Africa
    Strategic direction and communication planning across the Vodacom brand, with specific 360 campaign strategy for the sponsorship properties and repositioning thereof - resulting in the Big Idea – Campaign of the Year: AdReview Awards.
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  • Kemistry
    Head Of Strategy
    Kemistry Jan 2007 - Jul 2009
    Head of Strategy
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  • Modus Brand Company (Wkg)
    Strategist
    Modus Brand Company (Wkg) Jun 2004 - Jan 2007
    Account Management and Strategy
  • Wisdom Keys Group
    Strategist
    Wisdom Keys Group 2004 - 2006
    Strategy development and implementation

Brad Dessington Skills

Brand Management Advertising Brand Architecture Brand Development Strategy Marketing Communications Corporate Communications Integrated Marketing Marketing Marketing Strategy Creative Strategy Management Digital Strategy Relationship Marketing Brand Awareness Creative Direction Internal Communications Digital Marketing Strategic Planning Marketing Management Online Advertising Positioning Consumer Behaviour Customer Insight Corporate Branding Mobile Marketing Entertainment Financial Services Product Design Direct Marketing Digital Media Market Planning Marketing Research Media Planning Online Marketing Email Marketing Segmentation Sponsorship Strategic Partnerships Fmcg Account Management Market Research Tourism

Brad Dessington Education Details

Frequently Asked Questions about Brad Dessington

What company does Brad Dessington work for?

Brad Dessington works for Legion Lab

What is Brad Dessington's role at the current company?

Brad Dessington's current role is MD and Chief Strategist @ Legion Labs | Brand | Marketing | Digital Product Strategy.

What is Brad Dessington's email address?

Brad Dessington's email address is br****@****y.co.za

What schools did Brad Dessington attend?

Brad Dessington attended Massachusetts Institute Of Technology, University Of Bradford School Of Management, Vega School, Monash University.

What skills is Brad Dessington known for?

Brad Dessington has skills like Brand Management, Advertising, Brand Architecture, Brand Development, Strategy, Marketing Communications, Corporate Communications, Integrated Marketing, Marketing, Marketing Strategy, Creative Strategy, Management.

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