Design lead on music industry start-up, along with design requirements of peripheral ventures for serial entrepreneurship. Creating all comps for product re-design (currently in beta mode), front-end development as well as marketing strategies including SEO. Complex business goals include integration of multiple social media and platforms, along with mobile integration. Upcoming launch incorporates multiple data and revenue streams, as well as interactive UI for client products such as customizable profile pages and modular/portable elements such as music players.

Design and revise multiple projects simultaneously, with emphasis on speed and efficiency without compromising quality, ecommerce-centric UI. Process development and improvement, including development of design templates to enhance team productivity and consistency. Volusion’s assembly line process includes à la carte design elements such as JavaScript slide shows and Flash animations.

Execute and oversee multi-stage GUI development of client projects, with emphasis on preparation and complete understanding of client goals. As manager, responsible for training, design reviews, and working to improve overlapping, assembly-line style marketing process.● Design planning and preparation includes project team discussion of initial marketing objectives, preliminary site-mapping and industry research.● Emphasize thorough, consultative client communication, from establishing common aesthetic vocabulary via inspiration sites to determining optimal conversion method(s) by walking through typical user experience.● Maximize design impact on client ROI with creative, user-centric solutions.● Assess website performance with SEM team, modify design elements per recommendations.● Consolidating training materials into a comprehensive, multimedia handbook for new hires and design testing for client sites.

Created all web and print projects for Prodigy Imports and its several product lines. Created website animations, performed in-house product photography, Photoshop cleanup. Maintained graphics, inventory, order processing, etc. for e-commerce portal. Assisted in product marketing strategy and planning, from branding to direct marketing.