Helping to re-launch Spotfire's visual data science business by defining, organizing, and promoting incredible use cases of Spotfire in our vertical markets including but not limited to Manufacturing, Energy, and Life Sciences.

The Underscore Core is a curated group of exceptional entrepreneurs, executives, andexperts who work in partnership with Underscore VC, an earliest stage venture capital firm, toidentify transformative entrepreneurs and support them as they build iconic companies. CoreMembers have collectively built hundreds of companies, created thousands of jobs, servedmillions of customers and created billions of dollars in value for their stakeholders.

I help new and established B2B software companies find their product-market fit or pivot to their next breakout success. I am an expert in applying analytical technology to industry-specific business challenges and helping companies craft and tell their unique stories to their ideal buyers. I have deep domain expertise in Business Intelligence, Multi-Dimensional Modeling, Machine Learning, and Data Integration as applied to Manufacturing, Oil & Gas, Semiconductors, and other data-intensive industries. I am a User Experience nerd, having worked to collaboratively design multiple product re-inventions and hundreds of one off analytic applications and business modeling apps. If you are looking for a way to skip the trial and error and learn from my experience, get in touch.• Tableau Software – Market research into application of simulation and planning technology to business intelligence use cases. Consulting on value proposition, target markets, buyers personae. • IDBS – Market study and business plan for unique multi-dimensional modeling technology to seek investors and spin out.• Underscore VC – Technical and market due diligence for life sciences data integration and management platform, resulting in acquisition.• McKinsey – Contributing ghost writer to Business Intelligence industry brief for venture capital client, via outsourced research firm.

Quantrix is a uniquely agile operations and financial modeling platform that closes the loop between strategic planning and effective execution. Quantrix helps planners to capture a more dynamic view of their business, develop a wider variety of strategic scenarios, and deploy operational plans to systems of execution more quickly.Responsibilities: P&L ownership for the Quantrix business, sales and marketing execution and product strategy leadership. Leveraging Danaher Lean/Kaizen principles, develop a scalable business infrastructure, recruit partners to expand the Quantrix ecosystem and seek investors to share in the returns from growth.Results: Doubled ARR during COVID period, Reduced churn by 50%, Managed distributed engineering team through cloud platform modernization journey, Transformed analytical UX to increase user satisfaction, Developed customer onboarding and partner engagement practice, Nurtured an inclusive and diverse company culture, Sourced and negotiated 5x ARR partner/OEM deal.

Global responsibility for TIBCO's ~$230M analytics portfolio strategy, including visual analytics, advanced analytics, big data, embedded BI, streaming analytics and event processing, as delivered in the cloud and on premises.Create and evolve a compelling vision for connecting smart people and smart systems to solve analytical and automation challenges across industries.Develop and maintain strategic technology and business partnerships to enhance delivered customer value for TIBCO's products and services.Guidance and support for a distributed team of product managers responsible for product roadmap development and prioritization, market and competitive intelligence, pricing and packaging. Customer executive relationship management in partnership with account teams, sought after for collaborative roadmap presentations, project and deal planning, negotiations.Collaborative work with corporate development to identify M&A candidate additions to TIBCO. Companies acquired: Insightful, Composite (Cisco), Streambase, Statistica (Dell), Alpine Data Labs, Snappy Data

Grow and improve TIBCO's global technology strategy and market opportunity. Special focus on the role and contribution of analytics within TIBCO's infrastructure tools portfolio. Champion innovative development and integration, ensure horizontal technology initiatives can readily deliver vertical industry value. Sponsor and vet M&A opportunities. Advise CTO and CTO Office of new technology approaches in the broader IT landscape.Support market and technical due diligence in exit to Vista Equity Partners

• Sole responsibility for TIBCO-Spotfire joint value proposition development, sales enablement and industry evangelism. Joint selling contribution to Spotfire growth to $80M run rate.• Spearhead technical integration of Spotfire technology with infrastructure tools from TIBCO, including complex event processing, business process management, cloud enablement, memory grid, enterprise collaboration, master data management, loyalty and graph pattern matching technologies.• Managed P&G CAI (Center for Analytic Innovation) joint development partnership, creating next generation deployment infrastructure for Spotfire technology.• Sponsored joint development program with Nielsen Company comprising Spotfire modules integrated with Nielsen Answers on Demand syndicated data platform.

• International technical marketing ownership for Spotfire across focus industries including Pharmaceuticals, Oil & Gas, Manufacturing, CPG, Telecom. Develop new and mature sector strategy, positioning and execution plans. Oversee sales enablement, collateral, technical close for high value customers. Supported growth to $40M company run rate. • Managed “Market Factory” team of 4 developing custom tools, industry specific applications and demonstrations. Sponsored industry technology partnerships and joint marketing relationships.• Managed 4 year joint development relationship with Chevron Corp. to create Oil & Gas specific applications targeting G&G and GIS use cases. Worked with sales to capture multiple top 10 global energy companies, growing to $7M run rate in upstream O&G.• Develop and maintain market position as an innovative enterprise analytics platform provider through joint publications, analyst briefings and industry evangelism. Foster good coverage and placement by Gartner, Forrester, IDC, Aberdeen in various software maturity models.• Support technical and market due diligence through exit to TIBCO

• Launch Spotfire practice in high tech manufacturing. Create positioning, applications and value propositions versus incumbent application providers. Displaced all independent yield analysis vendors in first 4 years, gain 7 of top 10 Semiconductor manufacturers as analytics tool of choice, generate revenue of $7M/year in yield analysis niche only.• Organized a team of 10 internal sales and presales and external distributors to position and extend sales of Spotfire into general manufacturing industry in US, Europe and Asia. Developed and implemented go-to-market strategy, marketing campaigns, written collateral, videos and demonstration applications for the field.• Work jointly with Product Management and Engineering organizations to prioritize industry specific features and use cases and manage related product requirements. Ownership of requirements, specification and design of Spotfire computational analytics modules.• Develop relationships with technical content and or analytical providers to the manufacturing industries served. Encourage and foster interest of value added developers to build analytic applications on the Spotfire platform in the areas of process analysis, supply chain, RFID, defect characterization.

• Organize and lead cross functional teams to diagnose and eliminate systematic yield problems on multiple generations of flash memory and microprocessor logic technologies. Cumulative value of resolved problems in excess of $100M • Managed team of 5 engineers and technicians, responsible for all aspects of manufacturing technology ramps for next generation flash memory devices. Mentor, train, place multiple generations of new hire engineers in AMD’s “wafer rotation” program. Sponsor co-op and university projects.• Utilize custom and industry standard data mining and statistical analysis tools to detect and characterize the direct yield impact of parametric shifts, tool commonality, and defects. Gain consensus on corrective actions among internal customers, international joint venture partners and senior management to ensure continuous improvement.• IEEE member and active publisher to industry and internal technical conferences. Work with Sematech and equipment vendors for alpha and beta test next generation hardware and software technologies for voltage contrast inspection, image classification, content based image retrieval and integrated structured and unstructured data analysis.

• Managed team of 9 engineers and technicians, responsible for all aspects of Ion Implant / Diffusion module operations with $25M capital equipment budget.• New process development and sustaining operations of high tech equipment in all areas of 8” semiconductor fabrication facility.• Fluency in VLSI CMOS X86 and NOR flash memory device manufacturing, data analytics, design of experiments and root cause analysis.• Process and technology joint development with semiconductor partners including Fujitsu, IBM and equipment manufacturers including Applied Materials, Genus, Tokyo Electron.• Novel development of factory wide electronic recipe management system, GUI driven recipe creation and specification system for ISO 9000 certification, OCR based automated wafer stocking and handling system