Brad John-Davis Email & Phone Number

London, England, United Kingdom

London Area, United Kingdom

London, England, United Kingdom

Costa Rica

Responsible for managing all aspects of setup for Intrepid Group across Central America, with offices/operations in Costa Rica, Panama and Mexico.

San Jose, Costa Rica

Nairobi, Kenya

* Full, regional P&L Responsibility across four PEAK inbound operations in Kenya, Tanzania, Namibia and South Africa.* Operations and product for a portfolio of well-known tour operator brands across Africa.* Managing a team of approximately 150 people including operational staff and crew, carrying over 5,000 passengers per year across the continent.* Responsible for setting up a new operation in Tanzania with a primary focus on Kilimanjaro climbs for over 1,000 passengers per annum.* Strong focus on operational health and safety and financial/reporting compliance – with the ultimate parent company being one of the largest travel companies in the world.* Demonstrated first-class ability to problem solve in areas of legal compliance and to improve operational processes.* Providing first-world standards in operational, financial and compliance spheres in complex developing-world environments.* Unparalleled crisis management experience, often in extremely remote locations.

London, United Kingdom

* Full P&L and general management responsibility for a booming inbound/outbound Niche European tour operator which, under my management, filed a profit for the first time since 2008 and which registered 150%+ YOY turnover growth. * Directly responsible for recovering six figure sums in un-invoiced revenue thanks to thorough scrutiny of accounts, contracts, systems and processes.* Implementation of a new IT system and breaking into online sales. * Overseeing total overhaul and restructure of accounts department, including design and implementation of new processes and reports for debtor/credit control, supplier payments and management accounts compliance for a large PLC shareholder. * Responsible for pioneering innovative, experiential product to differentiate against competition and satisfy the demands of up-scale clientele. * Particular focus on ensuring first class customer service through insistence on service delivery and tight quality control procedures. * Management of a fleet of 19 passenger carrying vehicles, including ensuring compliance with strict UK/EU legal requirements. * Strong focus on HR/leadership – managing over 50 employees and self-employed subcontractors.

London, United Kingdom

• Devising totally new branding and marketing strategy for growing company.• Client-facing consultancy on brand, graphic design, and e-commerce.• Composing full brand strategy document.• Overhauling all marketing materials (internal and external) in line with the new brand.• Redesign of corporate website and production of new sales and marketing materials in order to develop more and higher quality leads.• Composition of corporate identity manual and training of all global staff on new branding guidelines.• Devising and implementing new ways to assess and track sales leads and sales forecast figures.

Kenya

• Driving and overseeing regional sales efforts for Kenya, Tanzania and Uganda ground operations in diverse worldwide source markets, particularly continental Europe.• Continued to steer Kenya’s sales to significant recovery throughout 2009/10 after a major political crisis and secured 20% year-on-year recovery – taking the turnover from US$ 13 million in 2008 to a projected US$ 17 million for 2010.• Control of regional sales and marketing budgets for East Africa.• Ensuring that individual budget components, including production of marketing materials, international and local sales visits, are executed in a timely and cost-effective manner.• Responsible for control of margins on third-party sales.• Management of sales and marketing departments.• Ensuring strict brand and corporate identity guidelines are followed and implemented at all times.

London, United Kingdom

• Overseeing and coordinating third-party sales and marketing efforts for a worldwide network of Destination Management companies with a total turnover of US$ 250 million.• In charge of overseeing the day-to-day running of European sales teams and GSAs.• Successfully steered the business unit to come in on budget for 2008 despite worsening economic crisis worldwide and a major political crisis affecting revenues in Kenya.• Recording, reporting and analysis of worldwide DMC revenues and subsequent composition of worldwide sales and marketing strategies.• Responsible for compiling and executing the worldwide sales and marketing cost budget (approx. US$ 3 million).• Successfully created a series of contingency cost budgets to be implemented in case of worsening economic crisis throughout 2009, presenting cost savings of up to US$ 400k without overly affecting sales and marketing capacity.• Design, rollout and implementation of a selection of key marketing tools, most notably new DMC websites.

Peru

• Secured in excess of 20% year-on-year growth whilst overseeing sales and marketing activities for Abercrombie & Kent Peru, particularly sourcing, bidding for and converting business from key third-party markets.• Successfully won single accounts worth around US$ 1 million per annum and personally developed business from the French market from virtually zero in 2004 to well over half a million dollars in 2008.• Responsible for a wide range of other office and field-based activities, including operations.

Master Of Laws - Llm, Bar Training Course, Outstanding/Distinction

Graduate Diploma In Law, Law, Distinction

Ba, Medieval & Modern Languages (French & Spanish)

1st Class Honours with several prizes awarded for marks in finals amongst best in year.