Brad Jurgensen Email & Phone Number

Ann Arbor, Michigan

Perich Advertising + Design, Ltd.Leadership role for Perich’s proprietary brand and message development process, Adverthinking, which provides a foundation for messaging, creative development, marketing communication strategy and implementation, and media strategy.Media leadership for all agency clients. Oversee a staff of three planners who are responsible for all traditional and digital media planning and implementation.Oversee all market research projects implemented as part of Adverthinking, as well as any other market research as required by clients.Member of 4-person business development team tasked with identifying, developing relationships with, and securing new clients and associated revenue.Lead account service manager for Bank of Ann Arbor.Brand resume: AAA Bank Nebraska; Altair; AnnArbor.com; Auto Club of Michigan (AAA); Bank of Ann Arbor; Clayton McKervey; Continental Automotive; Detroit Institute of Arts; DFCU Financial; Dig Downtown Detroit; Eagle Ottawa; GM Fleet & Commercial Vehicles; GMAC; GM Medium Duty Trucks; Grand Hotel, Mackinac Island; Greektown Casino-Hotel; Harman Kardon; Infinity; JBL; Keiser; Learning Care Group; Mango Languages; Matz & Pietsch; MEDC; Meritor; Michigan State Housing Development Authority (MSHDA); Mitsubishi Electric; MTU; Nexteer; NuStep; Plante Moran; Plex, The Manufacturing Cloud; Smart USA; Sovereign Bank; Walsh College; Washtenaw Community College;

Greater Minneapolis-St. Paul Area

Responsible for media strategies, identifying/implementing innovative media tactics, and media budget control for a variety of clients. Fostered strong relationships with media partners in order to secure premium opportunities and push innovative executions that helped client messages stand out in often-crowded media environments.Brand resume: Allen Bradley; Cargill; Gateway Computers; General Mills Foodservice; Harrah's Casinos and Hotels; Mack Trucks; Polaris; Schwinn; Volvo Trucks

Greater Minneapolis-St. Paul Area

Developed advertising and media placement strategies for Used Vehicle Sales. Worked directly with local and regional sales managers with sales locations in key major metro areas including Los Angeles, San Francisco, San Jose, Boston, Chicago, and Minneapolis

Greater Minneapolis-St. Paul Area

Responsible for target audience analysis, media strategies, channel analysis and selection, and media budget control for a variety of clients.Brand Resume: Northwestern Bell Telephone; Minneapolis Star Tribune

Greater Minneapolis-St. Paul Area

Responsible for target audience analysis, media strategies, channel analysis and selection, and media budget control for several product divisions of 3M.

Greater Minneapolis-St. Paul Area

Responsible for target audience analysis, media strategies, channel analysis and selection, and media budget control for a variety of clients.Brand resume: 3M; Control Data; General Mills