Brad Kay ⚡️

Brad Kay ⚡️ Email and Phone Number

Founder | Brand Builder | Marketer | Business Insider and Forbes CMO To Watch | Advisor @ Chief Brand Advisory
Brad Kay ⚡️'s Location
New York, New York, United States, United States
Brad Kay ⚡️'s Contact Details
About Brad Kay ⚡️

➀ Forbes: 1 of 50 CMOs Redefining The Role➁ Business Insider: 1 of 20 CMOs to WatchBrad is the Founder of Chief Brand Advisory (CBA), an independent brand strategy and communications firm focused on value creation and impact. The company's pitch is startlingly simple: clarity. CBA starts from the assumption that most companies know, deep down, what makes them special. Our job is to identify it, clearly communicate it, and give the entire leadership team — not just the marketers steeped in the lingo — the tools to apply it to their day to day work right now. Prior to starting CBA, Brad was the Chief Brand Officer of Convene, a high-growth hospitality brand and workplace experience platform with 38 locations across the US. He re-defined Convene's brand vision, positioning, go-to-market strategy and customer experience alongside other key functions of the company. During his tenure, Convene raised $150mm (for a total of $400mm in private funding), experienced double digit sales and revenue growth, and achieved an industry leading +89% Net Promoter Score.Brad came to Convene after serving as the President | Partner of SS+K, a creative boutique best known as President Obama's Youth Marketing agency and the team that developed the Yellow Wristband for the Lance Armstrong Foundation. He played a leading role in building and selling the agency. During his nearly 10 years at the firm, Brad developed award-winning campaigns across multiple industries, including rolling out Kraft Mio, the most successful product launch in the food and beverage giant’s history; bringing the Chevy Volt – General Motors’ first electric car – to market; and launching Jet.com, among other achievements.Brad has been recognized by both Forbes and Business Insider as one of a select group of CMOs to Watch. He has spoken at the Cannes Lions Festival, been featured in Departures Magazine, Business Insider, Digiday, and The Drum, judged for the Clio and Effie Awards, led panels for the IAB and Flipboard and written for Fast Company, Adweek and The Hub. ...

Brad Kay ⚡️'s Current Company Details
Chief Brand Advisory

Chief Brand Advisory

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Founder | Brand Builder | Marketer | Business Insider and Forbes CMO To Watch | Advisor
Brad Kay ⚡️ Work Experience Details
  • Chief Brand Advisory
    Founder
    Chief Brand Advisory Jan 2020 - Present
    Founded brand strategy and transformation company that strategically guides Founders, CMOs and other C-Suite executives through important inflection points with the speed, agility and flexibility of a start-up.CBA tackles a range of projects from preparing for the next funding round to fine-tuning exit strategies and includes:➕ Crafting Brand Playbooks with core values, messaging, and visuals.➕ Pivoting or launching brands for growth.➕ Building internal communication strategies.➕ Establishing external marketing functions.➕ Developing content studios.➕ Delivering video content, from short forms to vision videos and more.➕ Revamping websites. Online advertising and social media campaigns. Organizing + executing events.In a short period of time, CBA has attracted a wide range of clients from Fortune 100, global companies to start-ups across categories including: AI, Commercial Real Estate, FemTech, FinTech, Hospitality, and PropTech united by a desire to build strong brands that connect with culture, accelerate growth and make an impact.Past + Present Clients: B Capital, CBRE, Convene, Decasonic, Ease Capital, Evernow, Equiem, RXR, Sixty AI, Upflex, Watershed
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  • Convene
    Chief Brand Officer
    Convene Mar 2018 - Dec 2019
    New York, Ny, Us
    Recruited to define the entire Convene brand experience through all physical and digital touch-points. Responsible for driving the vision, development and execution of Convene’s advertising and marketing strategies. Member of Convene's executive leadership team, reporting directly to the CEO. Oversight of a 30+ person department comprised of the following teams: Brand Experience, Strategic Communications, Community, Partnerships, Product Marketing, Field Marketing, and Growth Marketing. Convene is a real estate hospitality company that designs and services premium places to work, meet, and host events. Through partnerships with prominent commercial landlords, Convene operates a fast-growing network of locations in Class A office buildings across the largest cities in the U.S., with plans to expand globally in 2020. Convene has raised $260M in equity funding to date, and has been named one of America’s 100 Most Promising Companies by Forbes and a Best Workplace by both Inc. and Fortune magazines.
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  • Ss+K
    President + Partner
    Ss+K Aug 2008 - Dec 2017
    New York, Ny, Us
    Recruited by founders to re-imagine vision, product and service offering, and drive top and bottom line growth, lead firm's go-to-market strategy, help package agency for acquisition.Member of 5 person executive team responsible for all aspects of agency’s operations and strategic direction. Responsibilities have spanned from operations and finance to marketing, business development and growth. Serve as the lead partner or 'sponsor' for key strategic client relationships. Industry experiences range from automotive and hospitality to retail and CPG.
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  • Fcb
    Evp, Executive Director, Digital
    Fcb Apr 2006 - Aug 2008
    New York, New York, Us
    Management & Department Responsibilities: establish strategic vision for digital; drive innovation and adoption of emerging trends; inspire thought-leadership; create intellectual capital; acquire and retain talent; lead digital new business; increase client retention, oversee operations and staffing.Clients include: Hampton Inn, Hewlett Packard, Jamaica, Kraft, Metlife, Motorola, Roche, Reliant, SkyTeam, Trane, and United Healthcare.
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  • Merkley + Partners (Merkley Id)
    General Manager
    Merkley + Partners (Merkley Id) Jul 1999 - Apr 2006
    New York, Ny, Us
    Department responsibilities: Led new business development, managed P&L, drove strategic direction and growth initiatives, increased client retention, oversaw operations and staffing.Client responsibilities: Led research, strategic planning, all aspects of design, production, technology, measurement and optimization for all online and offline programs.Clients included: BMW Motorcycles, Ferrero Rocher, Novartis, Pfizer, Smith Barney, Starwood Hotels & Resorts Worldwide, Tap Pharmaceuticals, The New York Post, Tic Tac, William Grant & Sons
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  • Attik
    Director Of Business Development
    Attik Jul 1998 - Jul 1999
    San Francisco, Ca, Us
    Management Team Responsibilities: member of three-person executive management team in New York office responsible for business development, integration with external partners and 4 offices across the globe, managed P&L of 30-person office, increased client retention and growth, presided over operations and staffing.
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  • Ss+K
    Senior Associate, Strategic Planner
    Ss+K Jan 1994 - Jul 1998
    New York, Ny, Us
    Developed and implemented marketing and integrated communications programs including: research, strategy development, advertising, branding and crisis management.Supervised advertising and branding assignments for Time Warner Cable; designed and implemented customer retention strategies.
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  • Saatchi & Saatchi/Cliff Freeman & Partners
    Account Management
    Saatchi & Saatchi/Cliff Freeman & Partners May 1993 - Jul 1994
    London, Greater London, Gb
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  • Ogilvy
    Media Planning
    Ogilvy Jun 1992 - May 1993
    New York, Ny, Us
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Brad Kay ⚡️ Skills

Advertising Integrated Marketing Strategy Social Media Digital Strategy Digital Marketing Marketing Creative Direction New Business Development Brand Development Account Management Digital Media Strategic Planning Leadership Online Advertising Start Ups Social Media Marketing Operations Management Content Development Media And Entertainment Public Relations Marketing Strategy Creative Strategy Creative Development Mobile Marketing Entrepreneurship Interactive Marketing Interactive Advertising Marketing Communications Customer Insight Online Marketing Management Business Development Business Innovation Strategic Vision Customer Experience Customer Experience Management Customer Experience Design Brand Building Interpersonal Skills Interpersonal Communication

Brad Kay ⚡️ Education Details

  • Ithaca College
    Ithaca College
    Communications

Frequently Asked Questions about Brad Kay ⚡️

What company does Brad Kay ⚡️ work for?

Brad Kay ⚡️ works for Chief Brand Advisory

What is Brad Kay ⚡️'s role at the current company?

Brad Kay ⚡️'s current role is Founder | Brand Builder | Marketer | Business Insider and Forbes CMO To Watch | Advisor.

What is Brad Kay ⚡️'s email address?

Brad Kay ⚡️'s email address is bk****@****ssk.com

What is Brad Kay ⚡️'s direct phone number?

Brad Kay ⚡️'s direct phone number is +191739*****

What schools did Brad Kay ⚡️ attend?

Brad Kay ⚡️ attended Ithaca College.

What are some of Brad Kay ⚡️'s interests?

Brad Kay ⚡️ has interest in Children, Education, Environment, Disaster And Humanitarian Relief, Human Rights.

What skills is Brad Kay ⚡️ known for?

Brad Kay ⚡️ has skills like Advertising, Integrated Marketing, Strategy, Social Media, Digital Strategy, Digital Marketing, Marketing, Creative Direction, New Business Development, Brand Development, Account Management, Digital Media.

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