As the Marketing Manager for Aesthetica Med Spa, I lead strategic initiatives that elevate our brand and connect clients with the luxurious aesthetic treatments we offer. From developing innovative campaigns and driving business growth strategies to overseeing digital marketing, my goal is to position Aesthetica as a leader in San Diego’s med spa industry.With a strong creative background in marketing, graphic design, and web design, I bring a unique perspective to this role. My expertise enables me to craft visually compelling campaigns and seamless user experiences that captivate clients and reinforce our brand's presence.A key aspect of my role is building strong partnerships with local sales representatives from top aesthetic companies like Allergan, Galderma, Merz Aesthetics, and Sofwave. By collaborating closely with these industry leaders, I ensure our team remains at the forefront of cutting-edge products and treatments, delivering the highest standards of medical aesthetics to our clients.Additionally, I take pride in fostering community connections through partnerships with local charities to support meaningful causes. These collaborations align with Aesthetica’s mission to enhance lives while strengthening our ties within San Diego.With years of experience in aesthetics and project management, I specialize in creating impactful content and achieving measurable results. My focus is on cultivating long-term client loyalty and delivering the premium experiences our patients have come to expect and deserve.

• Led scheduling software upgrade, enhancing appointment management and operational efficiency to improve client experience.• Collaborate with vendors to strategize marketing initiatives for patient acquisition and retention.• Analyze monthly sales records to identify and understand sales trends for strategic planning and decision-making purposes.• Develop treatment packages tailored to address patients' concerns and goals, meeting their individual needs.• Manage Google AdWords campaigns to optimize online visibility.• Create and manage online generation forms to capture and generate new leads for patient acquisition.• Assist in establishing staff procedures for operational excellence.• Track product inventory, optimizing stock levels to meet customer demand.• Design and execute HTML email marketing campaigns to promote monthly spa specials.

• Proficient in graphic design tools such as Adobe Creative Suite, creating visually appealing and effective marketing materials• Collaborate with stakeholders on marketing strategies for new sales goals, resulting in a 20% increase in sales within five months• Develop responsive WordPress themes using PHP, HTML, Foundation/Bootstrap Frameworks, and JavaScript• Correct and prevent SQL vulnerabilities within PHP applications using validation and sanitization methods of user data• Rectify website functionality and browser compatibility issues using debugging methodsProject Manager and IT Consultant • Spearheaded the successful upgrade of scheduling software for a medical spa, collaborating closely with stakeholders to assess requirements, analyze existing systems, and implement a seamless transition to the latest software version. Resulting in enhanced appointment management, increased operational efficiency, and improved overall client experience• Collaborated with a non-profit organization to conduct a comprehensive budget and cost analysis, identifying areas for optimization. Implemented strategic cost-saving measures that led to a 20% efficiency improvement in operations, allowing the organization to allocate resources more effectively toward its mission and programs• Research and develop comprehensive materials for briefings and meetings, optimizing accuracy and relevance of key information• Engage with stakeholders to align company messaging with industry insights, fortifying market positioning in diverse sectors; tech, healthcare, and insurance• Manage Windows and MAC environments, implementing regular maintenance protocols to optimize system performance and prevent disruptions. Conducted timely updates, patches, and system checks, ensuring a stable and secure IT infrastructure for seamless operations• Coordinate with clients to understand their technology needs and provide comprehensive training to improve service standards and protocols