Chief Operating Officer
Current- Direct senior management team while empowering forty-five employees across all departments.- Lead product lifecycle management, from concept and research to testing, creative elements, GTM strategy, chain activation, and execution of the launch plan. - Maintain strong partnerships with national chain accounts, including Costco, Wal-Mart, Publix, Total Wine, Winn-Dixie, and Target, to ensure distribution alignment and expand market presence. - Develop short and long-term sales and market strategy, and ensure that production and sales teams work synchronously to meet those objectives.- Build collaborative relationships with distribution partners to optimize inventory processes, accelerate sales growth, and ensure consistent product availability. - Assess financial metrics to drive strategic decisions and streamline operations.- Oversee rebranding of core items and serve as the creative lead for new product design.