Bradley Davison Email & Phone Number

Hamilton, Waikato, New Zealand

- Build and deliver e-commerce, public-facing, and secure landing pages for always-on monthly rollover, seasonal, and ad-hoc campaigns- Build and send campaign eDMs using Salesforce Marketing Cloud- Report insights to actions for eDMs and landing pages using Google Analytics 4, Google Looker Studio, Google Sheets, and Microsoft Clarity, educating marketing stakeholders on what to do next for continuous improvement- Generate quick, high-level eDM performance metrics using Salesforce Marketing Cloud- Communicate and collaborate with external web development vendors on bugs and functionality requests on the Adobe Experience Management and Ruby on Rails applications

Cambridge, Waikato, New Zealand

- Design, build, release, and report on email campaigns within Mailchimp, ActiveCampaign, or the stakeholder’s desired application- Build, test, release, and monitor automation performance in ActiveCampaign as part of internal email lead nurturing campaigns- Identity, build, test, and release event and conversion tracking using Google Tag Manager- Create and establish Google Analytics 4 property streams for conversion and event tracking- Troubleshoot, report, and fix any data discrepancies within Google Analytics 4 and Google Tag Manager- Build landing pages and associated automation within ActiveCampaign, Webflow, and WordPress- Troubleshoot and fix UX and UI issues within web-based applications- Create training documentation and assets for partners, internal and/or external stakeholders for self-management- Brief, collaborate, and test web development partners’ work for quality control and assurance to meet client satisfaction - Manage and deliver ad-hoc projects independently from start to finish (e.g. lead generation for a one-day event)- Provide analysis reports within Google Analytics 4 to internal and external stakeholders - Identify, build, and test integration either natively or through Zapier to reduce manual labour- Design interactive UI wireframes for web-based products (page templates, email campaigns, etc.)- Design analytics-heavy Google Slide presentations as per internal design guidelines- Adhere to internal and external brand guidelines set by external providers- Design ad-hoc marketing print collateral for clients if/when required - Calculate internal costings, job estimates, and billing invoices through the Toggl time tracking and Asana project management applications

Te Awamutu, New Zealand

- Champion the public website from webpage creation to browser testing to pushing content live- Design and build proof of concepts for user testing to confirm user experience research- Code and build landing pages using HTML, CSS, and basic Javascript- Design screen interfaces using Sketch and Adobe Creative Cloud- Track and monitor user activity with Google Tag Manager and Google Analytics- Support the product ownership of the Sitecore Experience Platform by assisting the CMS roadmap through the direction of development- Work alongside the digital marketing team by identifying limitations, setting expectations, and providing hands-on support- Resolve technical roadblocks and produce end-to-end solutions with how-to documentation- Provide continuous feedback loops through Google Analytics and Temper- Collaborate and communicate honestly with developers, technical leads, and vendors- Keep potential leads happy by monitoring website feedback and actioning at-risk customers with the support of the call centre team

Auckland, New Zealand

- Lead scrum master across the design team- Co-lead daily stand-ups and sprint planning meetings alongside the Head of Operations- Coach and mentor designers through scrum management with JIRA- Implement Agile methodology by adapting to kanban, support, and design roles- Identify roadblocks and take action by pitching and testing resolutions with key stakeholders- Enhance design team productivity and user experience with process and script development- Document internal processes and best practices for team upskilling in Confluence- Source and create production-ready briefs for clean handover to the design team- Monitor quality control and provide constructive feedback to designers, non-designers, and freelancers - Design presentations, digital artwork, and downloadable assets such as research documentation, web advertisements, and eBooks - Code email, blog, and landing page templates in Hubspot, SurveyGizmo, and Select Survey platforms - Create wireframes and visual design compositions for internal and client projects

Auckland, New Zealand

- Designed and amended Auckland Council, Heinz Wattie’s, and Goodman Fielder artwork

Auckland, New Zealand

- Design/amended Auckland Council, Heinz Wattie’s, and Goodman Fielder artwork as requested.

Auckland, New Zealand

- Designed OurAuckland – an Auckland Council free monthly publication- Amended Auckland Council artwork

Auckland, New Zealand

- Designed four school yearbooks – Diocesan School for Girls, St John’s College, ACG Sunderland, and St Margaret’s College

London, England

- Managed production of five B2B publications- Rebranded and redesigned two publications – Managing Partner and Private Client Adviser - Managed freelancers- Coached and mentored production assistants

Sydney, Australia

- Redesigned business report templates - Redesigned four publications – FD Legal, Legal Marketing, Inside Knowledge, and Elderly Client Adviser- Designed brand guidelines for WomenLegal magazine- Educated marketing manager about design best practice

London, England

- Designed four B2B publications- Designed print collateral – brochures, supplement magazines, and advertisements- Coached and mentored the production assistant

London, England

- Designed print collateral – catalogues, product packaging, print patterns, brochures, and advertisements- Supported the freelance photographer with baby photoshoots

Auckland, New Zealand

- Designed five publications – Reseller News, Computerworld, PC World, Unlimited, and CIO- Designed client advertisements for PC World magazine

Diploma, Web Development, Distinction

Bachelor'S Degree, Design And Visual Communications, General