Support the new product acceleration plan for both the cabinet and closet organizer lines.Generate reports and analysis for product sales trends (regional), margin reports, product growth/decline. Travel to China to interface with local team and visit factories to validate capabilities for potential new vendors.Developing a formal product development process with VP, Marketing and Product Management.Evaluate existing competitive products and suggest design improvements to differentiate features and benefits.Leader of design enhancements for existing products to improve product quality and customer satisfaction.Define new product market pricing, cost/margin targets and estimated sales forecasting with valid assumptions.Develop new marketing programs and coordinate activities with the Marketing Communications team.Provide content for the weekly newsletter that is sent out to the sales teams.Update sales training and lead training sessions for new sales training (inside, outside and customer service).

Performed sizing of pumps and variable frequency drives for fresh water and waste water systems based on engineer defined operating conditions.Researched and reviewed project specifications and plans to determine whether we could participate in a job bid.Reviewed and maintained commercial pump, motor and drive inventory.Generated submittal packages for bid jobs.Scheduled pump skid builds, repairs and deliveries.Created BPD/GPM and brake horsepower excel worksheets to assist the sales force.

Responsible for the sales and marketing of the $12M safety laser scanner product line.Provided technical sales support, sales direction, product features/benefits and product oriented sales tools.Developed market strategies and new product positioning based on competitive analysis and technology changes to the marketplace.Provided management with product launch plans, quarterly forecasts and revenue projections.Lead Voice of the Customer process for new safety light curtain features and specifications.Acted as liaison between the sales and engineering teams, for both North America and Germany, for the new safety light curtain product development project.Developed training materials and provided training to the inside sales, customer service, OEM sales, automotive sales and distribution sales teams.