Brad Way

Brad Way Email and Phone Number

Director, Marketing Technology Capabilities @ Humana
Davidson, NC, US
Brad Way's Location
Davidson, North Carolina, United States, United States
About Brad Way

Leader in Deloitte's Marketing Technology & Operations practice with over 15 years of client-facing experience in IT, Marketing Technology, Sales & Delivery focused roles. Today my role is focused primarily on sports, retail & travel clients leading transformative programs across digital strategy, site design & build, customer data platform and other various technology programs.

Brad Way's Current Company Details
Humana

Humana

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Director, Marketing Technology Capabilities
Davidson, NC, US
Website:
humana.com
Employees:
45742
Brad Way Work Experience Details
  • Humana
    Director, Marketing Technology Capabilities
    Humana
    Davidson, Nc, Us
  • Deloitte
    Senior Manager, Sustainability Go-To-Market Lead
    Deloitte Oct 2024 - Present
    Worldwide, Oo
  • Deloitte
    Senior Manager, Marketing Technology & Operations
    Deloitte Sep 2021 - Oct 2024
    Worldwide, Oo
  • Instacart
    Strategic Partner Sales Manager
    Instacart Mar 2021 - Jun 2021
    San Francisco, Ca, Us
    Key role on Instacart's Business Development team driving new partnershipsfrom end-to-end.
  • Adobe
    Sr. Customer Success Manager - Strategic Retail
    Adobe Dec 2020 - Mar 2021
    San Jose, Ca, Us
    Build partnerships cross-functionally, drive adoption of products/solutions and ensure named setof accounts realize the most value from their Adobe investment.-Accountable for strategic account’s overall success with Adobe, including renewals, adoption of Adobe solutions, customer health, and satisfaction
  • Adobe
    Sr. Client Partner - Media, Sports & Entertainment
    Adobe May 2019 - Dec 2020
    San Jose, Ca, Us
    -Strategic leader of Adobe’s Experience Cloud sports consulting practice.-Directed & lead multi-disciplined delivery teams from Adobe to design, implement and scale Adobe Experience Cloud solutions to drive value across a set of managed accounts with 40+ consultants
  • Microsoft
    Sr. Technical Account Manager - Enterprise Services
    Microsoft 2014 - 2019
    Redmond, Washington, Us
    The Premier Technical Account Manager (TAM) is a strategic business advisor to Microsoft’s Premier Support customers, providing Premier Services aligned to the customer’s priorities to maximize the business value of their Microsoft investment. The TAM is responsible for the overall growth, quality, and satisfaction of the customer’s services relationship.-Generated $1.8M in incremental revenue in Consulting Services, 21% YoY Premier Support revenue in FY18-Led client's digital transformation acceleration with 166% increase YoY (FY18) in Microsoft cloud consumption across Azure & Office 365-Consistently industry lead in Customer Satisfaction (CSAT) metric-Developed and presented a session at the Microsoft Ignite Conference held in Chicago in May, 2015; “Premier Support: Delivery Excellence End-to-End” which was met with very positive feedback from the 40+ attendees.
  • Microsoft
    Premier Support Account Manager - State, Local Gov'T & Education
    Microsoft 2012 - 2014
    Redmond, Washington, Us
    -Managed Premier Support relationship for 12-14 SLGE customers ($1-1.5M)-Achieved growth in managed accounts of over 15% each year-Delivered personalized experiences to enterprise customers in collaborationwith Microsoft retail, leading ‘Windows 8 Devices Days’ experiences
  • Detroit Pistons
    Account Manager - Corporate Partnerships
    Detroit Pistons 2011 - 2011
    Detroit, Michigan, Us
    -Managed the delivery of corporate partnerships through the fulfillment of contractual elements, client customer service, project management and proposal/recap design and development-Enacted retail promotions, enter-to-win sweepstakes, in-arena promotions and in-store events end-to-end; which included developing and delivering creative components, setting up web ads and online landing pages, acting as the redemption house for entries, prize fulfillment.-Effectively execute events for sponsors through cross-functional collaboration within the organization to ensure client satisfaction at all times & value realization from all aspects of the partnership
  • Detroit Pistons
    Corporate Marketing Intern
    Detroit Pistons 2010 - 2011
    Detroit, Michigan, Us
    -Coordinated the successful operation of the Meijer Free Ticket Zone promotional program-Maintained and operated the Detroit Pistons Kids Crew membership end-to-end-Executed the implementation of the “Allstate Insurance Good Hands, Warm Hands Mitten Drive” promotional program; resulting in over 14,000 winter clothing items collected and donated to the Orchard Children’s Services - raising over $2,000 in donations through direct customer interactions
  • Detroit Red Wings
    Ticket Services & Retention / Marketing Intern
    Detroit Red Wings 2010 - 2010
    Detroit, Michigan, Us
    -Receive and complete ticket order transactions using ticket-processing software, Archtics-Engage season ticket holders in renewal discussions and new season ticket sales opportunities; as well as 2010 NHL Playoff ticket retention/sales-Game day duties included working as a member of the In-Game Promotions staff; performing the many diverse in-game promotions in a Detroit Red Wings home game throughout the arena

Brad Way Education Details

  • Loyola University Chicago
    Loyola University Chicago
    Concentration In Management
  • University Of Detroit Mercy
    University Of Detroit Mercy
    Marketing

Frequently Asked Questions about Brad Way

What company does Brad Way work for?

Brad Way works for Humana

What is Brad Way's role at the current company?

Brad Way's current role is Director, Marketing Technology Capabilities.

What schools did Brad Way attend?

Brad Way attended Loyola University Chicago, University Of Detroit Mercy.

Who are Brad Way's colleagues?

Brad Way's colleagues are Galien Delvecchio, Vicky Huff, Allison Tabeta, Ezinwa Maryjane, Xavier Clements, James Crawford, Christopher Wray.

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