I’ve worked with more than 80 major consumer and retail brands, and have developed hundreds of product-moving, attention-grabbing PR / shopper marketing / interactive initiatives.I'm a "lifestyle context" marketer; a pop-culturist who works in real time. Blending on-demand creative thinking skills, a deep understanding of consumer behavior, a strategic eye and an abiding respect for "just the right words," I build relevant, connective consumer marketing and content programs. As a longtime media agnostic with a flair for consumer dramatics, I engage audiences, build brands, expand communities and improve the bottom line.Specialties:Consumer MarketingContent CreationCopywritingSocial Media MarketingCommunications Strategy DevelopmentEvent Marketing