Building relationships and identifying untapped opportunities to accelerate new logo acquisition and drive revenue growth by evangelizing Phobio's market leading trade-in solutions and knack for solving customer challenges.

As Director of business transformation, my primary focus was to lead and implement sales initiatives on a global level which included governance, sales pipeline management and reporting, and resource prioritization. I was accountable for planning and implementing sales driven projects and the development of sales tools to support sell-in activities with current and prospective clients. I provided subject matter expertise for internal stakeholders in streamlining operations and maximizing our clients' experience. I created and executed global business plan to expand sales into new markets and with a new service offerings. I re-branded solutions with new marketing strategy and materials, highlighting competitive advantages and value proposition for Partners and Customers. ✪ I designed and implemented sales effectiveness strategies that significantly increased revenues in year 1 (2019). ✪ I led the execution of a $3M global pipeline for a new service introduction including client facing sales activities, service trials, go-to-market initiatives, and post-launch account management and performance. ✪ I successfully completed two major projects (Encore Website Relaunch and Lead Generation Sales Videos) to streamline front-end planning, vendor selection, content creation, implementation, and constant communication which added $10M+ in qualified leads. ✪ I introduced a governance calendar and operating rhythm for the Commercial office to ensure the delivery of annual sales and profitability targets. ✪ I deployed a new global CRM solution to effectively manage sales funnel, internal resource allocation, and cross-selling of products and services.

In this role at Brightstar, I was responsible for the execution of the US&C region’s retail channel strategy with a focus on maximizing the profitability of our services portfolio through existing partners and new client expansion. Charged with diversifying revenue and profit streams. I managed sales initiatives and directed internal work partners to maximize service solutions profitability, redesigned reverse processing line to enable more efficient device processing and inclusion of additional value-added services. ✪ Exceeded annual sales target and delivered $200M in annual revenue with a major national retail client.✪ Directed and led the major redesign of client’s reverse processing line to enable more efficient device processing and accelerated the liquidation of secondary market devices.✪ Implemented three new value-add programs with a major national retail client which contributed an incremental $1M in annual profit.✪ Successfully sold two new service contracts with major retailers (pharmacy, online) totaling over $300M in annual run-rate revenue and diversifying Brightstar’s retail presence and profit stream.

In this role, I led the development and implementation of strategies for the overall North America business with a focus on improving transparency, communication and decision-making. I implemented comprehensive needs assessment mechanism to help recognize demand for plans and services. Managed a culture of excellence in customer service to achieve highest customer experience. Some of my achievements were:✪ Created the ‘Deal Desk’, an agile and detail-oriented team to effectively manage the sales pipeline, facilitate business case reviews, and stabilize sales processes for the region. ✪ Championed the global ‘Deal Desk’ rollout and implementation following a successful regional implementation.✪ Oversaw a $55M sales pipeline ensuring senior-level visibility and optimal resource allocation to achieve positive financial returns.✪ Developed high quality materials for Board of Directors meetings and business performance reviews with CEO office to convey business performance, strategic direction, challenges, and overall business climate.

As a Senior Sales Manager, I executed unique strategies to enhance and optimize NQ's channel presence within the U.S. market and developed strong retail partner relationships, effective sales optimization, and flawless new customer onboarding and product introduction. Consistently grew market share and exceeded revenue expectations while building strong customer and, internal relationships. Spearheaded revisions of internal efficiency procedures resulting in highly improved forecasting accuracy and order fill statistics. Some of my achievements were: ✪ Increased sales by $1M in the first year and doubled it in year two. ✪ Grew retail presence and points of distribution with the addition of seven new retail partners and over 2,600 new doors.

In this role I drove initiatives such as marketing performance reports, developed new scoring techniques, established a quarterly North America operational cadence which helped the region deliver $1.1B in sales and $250M in margin through performance improvement. Constructed the framework for strategic deals with two major U.S. wireless operators, and won deals of over $1B in sales and $300M in margin. Conceptualized and identified KPIs to nurture portfolio's growth and facilitated training of on-site teams. Effectively oversaw all promotions for both sites, including creative and offer selection. I was the 2011 Winners Club nominee and recipient – recognized as a leading contributor to the Go-To-Market organization.

With over 5 years of field sales and account management experience within Motorola's Mobile Devices business (MDB) I have implemented numerous sales programs and conducted product trainings across multiple customer markets and sales channels (retail, indirect, enterprise). I've managed a number of start-up wireless companies to provide them with guidance, consulting and support as they launched new markets and sales channels. I not only provided insight into the handset selection process, but also leveraged my contacts across operators, retailers, distributors and other 3rd parties to create value with my customers that enabled me to build trusted partnerships.