Pr Counsel
CurrentHas served as media contact for the firm's San Francisco office, which is among the largest law firm offices in the city, the firm’s Silicon Valley office in Palo Alto, the firm's Houston office, it's first of three in Texas, and other U.S. offices and practice groups.Creates and implements effective PR campaigns for individuals and practice groups that support client development goals. Also counsels on and develops PR strategies for successful media relations. Works closely with attorneys, Marketing representatives, and newsPRos colleagues to identify topics and industry trends for appropriate third-party commentary; and then responds, and proactively reaches out, to reporters to secure interview opportunities.Pitches, places, and edits bylined articles, column series, videos, and other media in leading mainstream, legal, financial, and industry trade outlets. Researches, drafts, and edits press releases, media pitches, and source advisories that connect winning story ideas, thought leaders, innovators, and new lateral hires with media.Proven success rate overseeing, editing, and drafting numerous submissions for honors and awards. Researches and develops targeted media lists, manage newsPRos surveys database, tracks yearly editorial calendars, and reviews weekly press coverage for intranet.Drafts, edits, and posts media-related content to the firm’s website, intranet, and social media.