Brad Lovett Email & Phone Number

Knoxville, Tennessee Area

Sales of jewelry and related items to customers of a home shopping television network and website.

Knoxville Metropolitan Area

Pigeon Forge, Tn

Producer and air talent for DDX Media's Mountain Fun Life channel and Morning in the Mountains daily live newsmagazine, covering the happenings of Sevier County and the entire Smoky Mountain region of East Tennessee. LIVE on Facebook, YouTube and soon Roku.

Sevierville, Tn

• Understanding behaviors/motivations behind the use of each channel we have to work with today.• Analyze consumer behavior as it relates to online platforms, and final results through Google Analytics and Facebook Insights. • Experienced in planning and marketing visual and audio content for tourism and traditional broadcasting.• With our team, grew Destination Marketing Organization from 20,000 to over 800,000 fans/followers, using mostly organic (as opposed to paid) methods• Planned and scheduled content for more than 50 lodging and attraction clients, responsible for over $1 million in sales to client companies.• Monitored conversations, sentiment and news coverage affecting tourism markets and suggested blog posts for content department. • Crisis communication in aftermath of 2016 Gatlinburg wildfire, Great Smoky Mountains National Park closure during 2013 U.S. government shutdown, and small Dollywood fire. Communicated with local and national news media, as well as potential visitors, to correct erroneous information and protect our clients and tourism economy for Sevier County Tourism Department, Insider Travel Group and other IMEG clients. • Created social media contests, wrote rules and ensured legal and social media platform terms-of-service compliance. • Presenter for staff education program, “Mastermind Monday”, on subjects including social media law and copyright, worldwide tourism marketing, social media mis-steps committed by brands and more.

Brad Lovett Marketing assists businesses and non-profit organization with a full array of digital and traditional marketing strategies and production, media planning, branding,and customer service initiatives. Areas of specific interests include, but are not limited to, auto dealerships, Travel/ tourism, radio and television stations and personalities, and restaurants.

Knoxville Tn

Social Media Marketing and sales for the Great Smoky Mountains' information and entertainment television network, seen online, at hub locations, and on East Tennessee PBS. Helping visitors and residents alike make the most out of their day in the Great Smoky Mountains.

See above, renamed SMOMOtv

Dayton, Ohio Area

Promoted non-commercial radio station on-air and in the community. Developed station's social media presence, growing Facebook and Twitter accounts. Facebook page has grown to 260 fans (this for a 100 watt station with limited coverage). Utilized social media to assist station's on-air fundraiser for Haiti earthquake victims in which $2250 was raised for the Dayton chapter of the American Red Cross. The social media presence assisted the station in obtaining television coverage.Promoted community events including the Vectren Dayton Air Show, St. Christopher's and St,. Peter's Parish Festivals, the Fairborn Sweet Corn Festival, and the Huber Heights National Night Out.

Promoted radio show and "Hey Do Ya Wanna Job" magazine to job seekers and potential advertisers in the recruiting industry. Co-organized and promoted fundraisers including Cornhole Tournaments and Gospel concerts behind-the-scenes and through personal appearances and master-of-ceremonies duties.

My responsibilities in this position were talking to customers, insurance agents and contractors on behalf of a client mortgage company (currently Wells Fargo Bank, N.A.). It was our job to make sure that all of the mortgages that we service are adequately covered by insurance at all times, either through the homeowner's own insurance or by a lender-placed policy. I also handled property loss claims, when insurance proceeds are payable both to the homeowner and mortgage company.

I launched “Fun Hits of the 70s and more” format, replacing 50s/60s format in order to provide saleable demographics for locally-owned radio station. • Promoted morning show by selling sponsorship to local fast-food chain for 10,000 door hangers that were delivered to homes in the area.• Supervised on-air and production staff.• Negotiated ticket giveaways and sponsorship packages for numerous events and attractions, including a month-long tour of haunted attractions. • Sold sponsorship packages for concerts in Columbus and Dayton, OH; the grand opening of “A Christmas Story House”, and Ohio State Park lodges and cabin rentals. • Maintained and grew existing account list while adding many first time advertisers. . Wrote and voiced copy. • Record month of $20,000 billing with retail and agency accounts, signing several accounts to annual agreements.

Metro Networks provides traffic and news services to affiliates throughout the United States. In my position at the Dayton office, I was responsible for all of the traffic information comunicatied by four in-studio and one airborne reporter, including myself. Traffic was gathered by calls to law enforcement authorities, monitoring scanner traffic and constant contact with the airborne reporter. We served 15 affiliates in the Dayton metropolitan area.

Evening Air Talent at Kool 95 radio in an oldies format. Highest rated daypart on the station as we made strides to be a Dayton move-in while maintaining a solid audience and advertising base north of Interstate 75. handled frequent remotes and appearances.

Social Media Workshop For Business

Course description: The social web is the most revolutionary marketing development since the radio. While this new channel has undeniable.

Web Development, E-Commerce

Associate, Marketing

Education record