Brad Macdonald

Brad Macdonald Email and Phone Number

Adjunct Professor - MFA and BFA Design + Technology @ Parsons School of Design
United States
Brad Macdonald's Location
United States, United States
Brad Macdonald's Contact Details

Brad Macdonald personal email

n/a
About Brad Macdonald

Specialties: experiential design, exhibition design, concept development, UI/UX, play, game design, and narrative development.

Brad Macdonald's Current Company Details
Parsons School of Design

Parsons School Of Design

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Adjunct Professor - MFA and BFA Design + Technology
United States
Brad Macdonald Work Experience Details
  • Parsons School Of Design
    Adjunct Professor - Mfa And Bfa Design + Technology
    Parsons School Of Design
    United States
  • Brass Elastic
    Principal
    Brass Elastic Aug 2024 - Present
    Brass Elastic softens the hard edges between learning and play. We design experiences and strategies that connect an organization’s mission, and distinct voice, to the humans who engage with their content, promoting a personal connection to science, learning, and inquiry.
  • Parsons School Of Design
    Adjunct Professor
    Parsons School Of Design Aug 2014 - Present
    New York, Ny, Us
    Teaching studio, thesis, game design, interaction design, user testing and non-linear narrative development in the MFA and BFA Design + Technology programs. Initiated and oversaw a collaborative studio with the Smithsonian National Museum of Natural History in which students prototyped and tested exhibits for museums. Co-led student trips to Germany, France, and China. Participated in portfolio reviews, reviewed scholarships and conducted multiple curriculum reviews.
  • Freelance
    Experience And Interaction Design
    Freelance Aug 2014 - Present
    Concept development, design, research, UX/UI creation and audits for products, experiences, exhibitions, and museums. Conducting and managing user testing, developing style guides for branding and user interaction, producing concept art, wireframes and functioning prototypes for United Therapeutics, Patient Ready (VR) Herff Jones, Mark AR, Google, Derby Jackpot, Realtor.com, and more. Presenting at conferences and teaching workshops about game design, innovation, emerging technologies, rapid prototyping, product development, and experience design.
  • Pace University
    Adjunct Associate Professor
    Pace University Jan 2024 - Aug 2024
    New York, Ny, Us
    Teaching graduate level User Experience Design and HCI in the Seidenberg School of Computer Science and Information Systems.
  • Exploratorium
    Project Director, Digital Experiences
    Exploratorium Jul 2023 - Jul 2024
    San Francisco, Ca, Us
    Responsible for conceiving, developing, and executing compelling and innovative interactive digital installations for the Exploratorium’s museum campus as well as contributing to our work with global clients. Developing proposals, partnerships and leading projects to mount digital experiences and programs, realizing creative partnerships.
  • Exploratorium
    Director, Media Studio
    Exploratorium Jan 2022 - Jun 2023
    San Francisco, Ca, Us
    A member of the senior leadership team and oversaw 30+ graphic designers, writers, videographers, web developers, and photographers in support of marketing, global, exhibition development and institutional initiatives.
  • Smithsonian Arts + Industries Building
    Director Of Creative Media
    Smithsonian Arts + Industries Building Feb 2020 - Jan 2022
    As the digital curator I managed the development and coordination of key technology-focused partnership projects for the FUTURES exhibition and accompanying digital platform.
  • Smithsonian Institution, Museum Of Natural History
    Digital Media And Technology Consultant
    Smithsonian Institution, Museum Of Natural History Aug 2018 - Jan 2022
    Washington, Dc, Us
    Led the planning and design of key digital media components for the award-winning exhibition, Cellphone: Unseen Connections. Facilitated workshops on game design - the relationship between learning and play, and how game mechanics might be appied in the design of museum exhibits - wrote RFPs, and reviewed incoming RFP responses.
  • Nyu Tandon School Of Engineering
    Adjunct Professor
    Nyu Tandon School Of Engineering Jan 2020 - May 2020
    Brooklyn, Ny, Us
    I developed and taught a Unity-based course in minimalist game design for computer engineers.
  • China Academy Of Art - School Of Design And Innovation
    Visiting Professor
    China Academy Of Art - School Of Design And Innovation Jun 2019 - Jun 2019
    In this month-long engagement I collaborated with 15 foreign faculty and 15 Chinese professors to create a series of summer workshops for undergraduate students. My workshop was called Narrative and the Design of All Things in which students wrote and developed stories of their own design which were shared with the public in an exhibition on the CAA campus. I also delivered the closing ceremony speech on behalf of the foreign faculty and contributed to the curriculum design for a new Media, Arts and Design department.
  • Quinnipiac University
    Adjunct Professor
    Quinnipiac University Aug 2014 - Dec 2014
    Hamden, Connecticut, Us
    For the Game Design undergraduate major I designed a mandatory senior project and seminar in which students developed a portfolio, website, resume and other professional materials.
  • Large Animal Games
    Art Director
    Large Animal Games Jan 2000 - 2014
    New York, Ny, Us
    As the lead artist or art director I led the concept and aesthetic development of over 100 published Mobile, Social Network and PC Downloadable games. I hired, mentored and managed multiple teams of artists, planned production pipelines, and scheduled asset creation. Facilitated collaboration between art, game design and engineering teams.
  • Bellydance Evolution
    Writer, Tour Manager, Musician
    Bellydance Evolution 2011 - 2013
    Los Angeles, California, Us
    I wrote the original story, Dark Side of the Crown, and tour managed shows in South America, Japan, Morocco and Europe. I also performed as a live percussionist in the shows listed above.
  • Mamamedia Inc.
    Senior Illustrator
    Mamamedia Inc. Jan 1999 - Jan 2000
    New York, Us
    I Illustrated and designed online applications for children based on constructionist learning theory until the company closed its doors.
  • Daggus Designs
    Founding Partner/Designer
    Daggus Designs Jan 1997 - Jan 1999
    With my wife I co-founded a cross-media design studio primarily serving clients in the entertainment industry with a focus on branding and web development. I hired and managed developers and artists, performed business development duties and oversaw payroll. As a designer represented by Greg Spotts I toured with the band Disturbed and documented the metal life, designed custom wraps for cars in NASCAR, and illustrated/designed projects for hiphop and rock artists.
  • Mtv Consumer Products
    Graphic Designer
    Mtv Consumer Products Jan 1996 - Jan 1997
    I was a core member of MTV's inaugural Consumer Products department where I designed print media, packaging, and products for Beavis and Butt-head, Daria, MTV Sports, and VH1. Additionally I was loaned across Viacom design departments to pinch hit on branding and logo design.
  • Mtv Animation
    Layout Artist
    Mtv Animation Jan 1994 - Jan 1996
    I was a Layout Artist for the MTV series The Head and for a pilot called Bootzilla, featuring Bootsy Collins as a superhero. Additionally, I was an in-betweener on the feature film, Beavis and Butt-head Do America, and I did pencils for the graphic novel, The Head: A Legend Is Born.
  • Western Herald
    Editorial Cartoonist
    Western Herald Jan 1989 - Jan 1993
    I wrote and illustrated a daily editorial cartoon for four consecutive years.

Brad Macdonald Skills

Art Direction Illustration Animation User Interface Design Creative Direction Interaction Design Video Games Graphic Design Game Design Game Development Writing Art Character Animation Mobile Design Storyboarding User Experience Logo Design After Effects Flash Layout Motion Graphics Character Designs Flash Animation

Brad Macdonald Education Details

  • Parsons School Of Design - The New School
    Parsons School Of Design - The New School
    Data Visualization
  • Western Michigan University
    Western Michigan University
    Graphic Design; Media Studies

Frequently Asked Questions about Brad Macdonald

What company does Brad Macdonald work for?

Brad Macdonald works for Parsons School Of Design

What is Brad Macdonald's role at the current company?

Brad Macdonald's current role is Adjunct Professor - MFA and BFA Design + Technology.

What is Brad Macdonald's email address?

Brad Macdonald's email address is macdonaldb@si.edu

What is Brad Macdonald's direct phone number?

Brad Macdonald's direct phone number is +121226*****

What schools did Brad Macdonald attend?

Brad Macdonald attended Parsons School Of Design - The New School, Western Michigan University.

What skills is Brad Macdonald known for?

Brad Macdonald has skills like Art Direction, Illustration, Animation, User Interface Design, Creative Direction, Interaction Design, Video Games, Graphic Design, Game Design, Game Development, Writing, Art.

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