Rachel Bradshaw

Rachel Bradshaw Email and Phone Number

VP Brand Experience Strategy @ Dentsu Creative
New York, NY, US
Rachel Bradshaw's Location
New York, New York, United States, United States
Rachel Bradshaw's Contact Details
About Rachel Bradshaw

Brand Strategy Director leading my teams to deliver award-winning marketing initiatives ranging from global campaigns to the reimagining of a brand’s digital experience. I love learning and deeply understanding the people we want to connect with, as marketers. I am a charismatic storyteller committed to inspiring teams and partnering with clients. My approach is to uncover the intersection of consumer insight, human truth, culture, and brand vision to craft tailored strategies that come to life across touchpoints and channels. Recent accomplishments include 360 campaigns launching a new brand and deploying global multi-year brand programs for clients such as Dove, Dove Men+Care, BabyDove, Hellmann’s, CitiBank, and Mercedes-Benz. I seek to create marketing that has meaningful impact in people’s lives.Cannes Lions 2019 Glass Lion for Change Silver | 2019 Jay Chiat Global Strategy Winner | Effie’s Awards 2020-2022 Judge

Rachel Bradshaw's Current Company Details
Dentsu Creative

Dentsu Creative

View
VP Brand Experience Strategy
New York, NY, US
Employees:
6470
Rachel Bradshaw Work Experience Details
  • Dentsu Creative
    Vp Brand Experience Strategy
    Dentsu Creative
    New York, Ny, Us
  • Isobar
    Group Director, Brand Strategy
    Isobar Jul 2021 - Present
    London, London, Gb
  • Isobar
    Director Brand Strategy
    Isobar Sep 2019 - Jul 2021
    London, London, Gb
  • Razorfish
    Senior Manager Brand Strategy
    Razorfish Oct 2017 - Sep 2019
    New York, Ny, Us
  • Razorfish
    Senior Account Planner
    Razorfish Jan 2017 - Oct 2017
    New York, Ny, Us
    I currently lead strategic direction for US digital campaign work on Dove masterbrand and product lines. The latest project I’m proud to have been a part of is Dove’s MyBeautyMySay: we challenged the media’s sexist reporting of female athletes and asked women to take action with us, making meaningful impact in the sexism conversation. • Identifying new strategic opportunities for brands through insight discovery • Creating and delivering strategies on brand, product and communications in finance, auto, health, retail and technology (Citi Bank, Mercedes Benz, Bayer Pharmaceuticals)• Conduct end-to-end qualitative and quantatative research conducting, interpreting and applying insights to brands
  • Razorfish
    Account Planner
    Razorfish May 2015 - Jan 2017
    New York, Ny, Us
  • Razorfish
    Planning Intern
    Razorfish Oct 2014 - May 2015
    New York, Ny, Us
    Uncover insights through research analysis guiding strategic direction and assisting in the completion of creative briefs. Assist in the development of digital strategy for various clients by auditing channels and offering recommendations based on best practices in order to increase brand awareness.
  • Umarketing
    Media Intern
    Umarketing Jun 2014 - Aug 2014
    Managed media buys with insertion order generation and vendor collaboration. Owned media tracking across digital & traditional platforms, assessing KPIs and adjusting plans to realize lift in ongoing campaigns. Collaborated on the execution of an RFP, assembling dynamic content and ensuring successful completion. Assisted in the development of media strategy for various clients, placing call-to-action adverts in effective digital & traditional channels, driving consumers to purchase.
  • A Couple Of Squares Inc.
    Sales Manager
    A Couple Of Squares Inc. Sep 2007 - Aug 2013
    Increased sales by 23% over a one-year period (2011 - 2012), utilizing solution-based selling techniques. Introduced product placement in the US gift industry by securing annual sales with 1800Baskets, which accounted for 35% of the company’s annual sales within three years of the first sale. Realized consistent sales growth in key clients between 23%-158% annually over 3 years, effectively maintaining strong client relations and ensuring satisfaction. Developed and executed effective marketing strategies through insight development from industry research and quarterly sales reports, contributing to product campaigns and allocation strategies. Managed projects internally through the creation of work-back schedules and forecasting, improving communications and project execution with cross-functional teams.Orchestrated new product launches involving SKU, packaging, costing, SRP, & design.
  • A Couple Of Squares
    Sales Associate
    A Couple Of Squares Jun 2005 - Sep 2007

Rachel Bradshaw Skills

Marketing Strategy Customer Service Sales Market Research Retail Social Media Advertising Brand Development Event Management Account Management Negotiation Leadership B2b Event Planning Team Building Sales Management Food Product Marketing Project Management Food Service Public Speaking Microsoft Excel Strategic Communications Product Development Market Planning Fmcg Forecasting Key Account Management Time Management Internal Communications Food Industry

Rachel Bradshaw Education Details

  • New York University
    New York University
    Integrated Marketing
  • Western University
    Western University
    Poltical Science

Frequently Asked Questions about Rachel Bradshaw

What company does Rachel Bradshaw work for?

Rachel Bradshaw works for Dentsu Creative

What is Rachel Bradshaw's role at the current company?

Rachel Bradshaw's current role is VP Brand Experience Strategy.

What is Rachel Bradshaw's email address?

Rachel Bradshaw's email address is rb****@****inc.com

What is Rachel Bradshaw's direct phone number?

Rachel Bradshaw's direct phone number is +167853*****

What schools did Rachel Bradshaw attend?

Rachel Bradshaw attended New York University, Western University.

What are some of Rachel Bradshaw's interests?

Rachel Bradshaw has interest in Children.

What skills is Rachel Bradshaw known for?

Rachel Bradshaw has skills like Marketing Strategy, Customer Service, Sales, Market Research, Retail, Social Media, Advertising, Brand Development, Event Management, Account Management, Negotiation, Leadership.

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