Brad Taylor Email & Phone Number

Chicago, Il, Us

New York, Ny, Us

• Lead all aspects of Commercial Enablement for North America, including project management, concept ideation, creation, execution, and facilitation of strategic enablement priorities related to onboarding, career development, commercial capabilities, and annual training• Drive functional engagement to deliver strategic value with a focus on enabling our people to be at their best and grow their careers at Beam Suntory• Routinely engage with commercial partners to assess needs, uncover opportunities, and make strategic recommendations to our executive leadership team regarding the future of Commercial Enablement• Designed, developed, and delivered the first comprehensive, centralized, sales onboarding program for the US team, comprised of manager resources, e-learning, VILT, digital assets, and a new hire mentorship program• Completed a detailed review of role requirements, skillsets, and success criteria to develop Role Success Profiles for our North America Sales and Marketing teams to support career pathing and talent review conversations

Rochester, New York, Us

Wilsonville, Oregon, Us

• Responsible for the building and implementation of a completely new spirits sales division at Columbia Distributing• Handle the day to day sales operations of a $20M+ spirits business• Focused on accelerated sales growth against margin accretive items to drive mix improvement and enhanced supplier profitability • Manage a team of field sales representatives responsible for calling on over 2,500 accounts across the state

Rochester, New York, Us

• Managed and implemented national KPIs to drive sales growth and measure performance across Constellation’s national sales organization and distributor network• Contributed to the development of our Wine and Spirts Commercial Plan which outlines our organization’s strategic objectives for the year• Developed a consumer centric distribution strategy to drive growth across our portfolio by targeting accounts based on sales velocity and consumer demographics• Helped develop an integrated planning approach that streamlined collaboration between sales, marketing, trade activation, and national account teams

Rochester, New York, Us

Rochester, New York, Us

• Served as a category captain and strategic partner to the adult beverage team, by utilizing industry leading knowledge and insights to build and manage shelf schematics using JDA and Apollo Space Planning Software• Responsible for delivering continual category growth and increased market share by employing a consumer centric strategy based on consumer buying behavior and retail performance data• Leveraged product performance results and category insights to assist with all assortment decisions at both a store and division level to optimize assortment and drive annual sales growth• Enhanced collaboration with regional sales team by building useful tools and reports to support distribution and execution efforts at the store level• Coordinated bi-annual wine and spirits resets by working collaboratively with distributor partners and store management to ensure each store is equipped to deliver the right assortment to its customers

Rochester, New York, Us

•Manage Constellation’s new item set up process through cross-functional work with brand management and distributor networks to help deliver new items and drive incremental sales growth for the category •Leverage data, knowledge, and category insights to optimize efficient assortment for Kroger’s wine department •Assist with general reporting and scorecarding to effectively manage the category

Rochester, New York, Us

•Support Kroger Sales Team by resourcing relevant category and sales data from tools such as IRI, Spectra, Dunnhumby, and Market 6 to understand incremental opportunities for our brands•Contribute in collaborative team efforts to report out organizational performance metrics at the end of each period•Gather data to measure promotional execution across Kroger divisions and deliver useful insights to senior members of our team

Orrville, Ohio, Us

- Assisted brand team by pulling key analytical measures to provide relevant information on category performance- Conducted in depth research on prevailing industry trends and delivered findings back to brand teams and seniormanagers-Worked with IRI and Siebel data to develop a tracker for the brand team to monitor a new item launch

Battle Creek, Michigan, Us

• Conducted sales with several clients from across the country to liquidate product near expiration• Sold several hundred thousand dollars’ worth of product each week to minimize loss in the company• Established special promotions and built stronger relationships with key customers to execute sales• Helped the Remarketing Department achieve a record high quarter with over $8,000,000 in sales

• Carefully evaluated 200 employee timecards with the workforce database to complete payroll audits and ensure that all staff members were paid correctly each pay period.• Analyzed over $100,000 of inventory purchase invoices received on a weekly basis, to make certain that all costing and quantities shipped match that of the purchase order•Used skills and knowledge of spread sheets and databases to develop a simpler and more time efficient way of breaking down vendor inventory costs into separate purchase groups