Brad Tonkin Email & Phone Number

Dubai, United Arab Emirates

In development.

Dubai, United Arab Emirates

andAndrea was an online, women's fashion brand selling to 90+ countries. It was an amazing ride (especially during covid when sales exploded). My wife was our talented designer and the reason why andAndrea did so well. We closed the business in June 2024 to start a new travel related business.

Sydney, Australia

Buildism was Australia's largest, specialist 'home building'​ search engine. We provided home buyers and renovators with 'highly refined'​ search results and we provided home builders with extremely well matched leads.Buildism was widely supported by Australian builders. Our deliverables were market tested, proven and were satisfying repeat customers. I chose to close Buildism when it became evident we were competing with Google and unable to maintain our exposure in their search results.

Osborne Park, Australia

Digital agency handling branding, web design, web hosting and development, search engine optimisation, social media, CPC advertising, video production, TV and radio. SPECIAL INTEREST: Home Building company marketing.

Perth, Australia

Business & Marketing Consultant helping 1600+ Australian business owners implement modules from my 'Faster Growth Program'​ incorporating...  BRAND Development:CUPArize your organisation, brand focussing, proprietary processes, target markets, mission, 'CUPA story'​, vision, rule-fitting Brand names, Positioning Statements, colour schemes, rule-fitting the logo and logo pattern, trade marking of brand names, positioning statements, logo patterns, develop style guides, brand philosophies and values, 'personal brands'​. [CUPA = Compelling, Uncommon, Perceived Advantage or Attraction]. PEOPLE Development:Hand-picking a team that can win... organization charts, job descriptions, dividing and allocating labour, partnership agreements, recruit top 4%ers, retain recruits, study hiring mistakes, make everything subservient to the interests of the team, fair remuneration policies, fair recognition and rewards system (RARS), 'impressive leader'​ guidelines for Managers, survey team members, demonstrate team member suggestions are valued through feedback and implementation, measure team member performance (incl. WIT), provide performance feedback, conduct training needs analysis and up-skilling, develop efficient internal communications.  GROWTH Development:Market research, customer and team member testimonials, build a high-conversion website, 'you perspective'​ communications, identify and improve 'moments of truth'​, implement loyalty programs, develop low threshold entry levels and 'thermalling'​ programs to increase customer value, develop a strategic plan, implement 'best in industry financial practises, develop a 'KPI vision scoreboard'​, implement a CRM, implement a super efficient and rapidly scalable sales model, train sales people, pursue innovation continuously, implement a back-end sales strategy, make the invisible visible, determine the 'justified acquisition cost', spread your CUPA story.

Perth, Australia

Red Leopard was a Printing and publishing business with 3 locations which I eventually sold to our largest competitor.

Deferred Architecture In 3Rd Year To Start My First Business, (Architecture)

Secondary Education