Working to better retail investor outcomes!

• Maintained 2 websites as the touch-point for thousands of NYC Jewelry Week attendees• Constructed sales funnels and promotional copy to recruit over 40 initial exhibitors• Created print marketing materials, wayfinding signage, and event promotion graphics• Partnered with press agency to write and promote 55+ published press releases and email campaigns

• Grew an online community to 1500 members with $0 in paid social media marketing• Incorporated user psychology to craft an interactive, scalable educational concept• Devised novel quantitative portfolio methodologies with over 2 years of data• Designed tools for zero-knowledge users to navigate financial systems• Created over 12 hours of live course content material

• Shipped industry-specific asset management product from 0 to 1• Shipped marketplace product revolutionizing medical contract pricing • Led 20+ user research interviews and on-sites for Lean UX validation phase• Coordinated API integration across 3 products and disparate dev teams• Created SEO strategy and paid SEM campaigns extending 16+ months• Developed SKU-matching algorithms with 14 variables per instance

• Established user flows and components for IoT hardware at 3k+ healthcare locations• Built 2 web-responsive design systems used in high-liability organizations• Audited existing product and designed recommendations to core feature flows • Composed UX writing content with assets for onboarding and knowledge base• Crafted email campaigns reaching over 10k industry professionals• Developed Webflow website with Shopify integration for company rebrand • Created HCI testing procedures used in 40+ pushed firmware versions • Developed SKU-matching algorithms with over 18 instance variables

• Modeled lighting and blueprint schematics for $377MM architectural project

• Grew brand category sales by 175% in one quarter my first year• Attended 24 trade show markets curating cyclical themes and trends• Developed website to market offerings across 15 gift and product categories• Negotiated 30+ brand buy-ins with sell-through, fixturing, and marketing allowances • Delivered 5 years of print, theater, and radio co-op advertising campaigns• Onboarded new employees and trained staff on sales and product lines