Experienced Power BI Developer with a background of 5+ years in business intelligence and data analysis in the retail industry. Excel at creating tools/solutions and leading efforts to improve data analysis and organizational capacity, increase efficiency, simplify processes, and enhance performance and features. Skilled at tracking, analyzing, and rectifying data collection and processing issues.• Experience in creating Power BI dashboard from scratch and handling Workspaces, Apps and User Security in Power BI Service.• Published Power BI Reports in the required workspaces and made Power BI Dashboards available in workspaces and Power BI Apps. • Expert in Data Preparation, Data Modeling and Data Blending.• Experience in ETL processes involving migrations and in sync processes between two databases. • Created advanced chart types, visualizations, and complex calculations to manipulate the data as per business need through Power BI.• Strong experience in Power BI designed, developed, and published multiple innovative visualization reports and dashboard in various workspaces.• Heavily used DAX table functions including FILTER, ALL, VALUES, DISTINCT and RELATEDTABLE.• Hands on experience in utilizing DAX functions which includes Aggregation, Counting, Logical, Information, and Text and Date functions.• Used different transformation inside Power Query Editor to clean-up-data.• Worked on row-level security and different security aspects in Power BI.• Hands on designing and deploying rich graphic visualizations with Drill Down and Dropdown menu option and Parameterized dashboards using Power BI.• Expertise on creating different visualizations using Slicers, Lines, Donuts, Bars, Columns, Pies, Maps, Scatter, Tree maps, etc. using Power BI.• Excellent written and verbal communication skills and ability to translate technical concepts into business language and business language into technical requirements.