- Establishing new brand and UI/UX design strategy for company- Overseeing art direction, production, and quality assurance processes for internal team- Refreshing brandbook- Updating visual language of all brand communications- Creating visual library- Establishing effective templates for social media, offline design layouts

As a Design Director at the studio, I was responsible for:- Hiring and onboarding designers and design managers- Quaterly and weekly planning- Leading a team of over 10 designers- Reviewing work in progress and design critique- Teaching the design team, regularly, how to improve their craftmanship- Teaching brand new methods of work and thought- Upskiling designers on using new tools- Effective teamwork with external contractors- Managing projects from early stages to delivery- Organising events such as the Pokras Lampas Calligraphy Master Class and Behance Portfolio ReviewAchievements:- Handling over 40 projects simultaneously- Found new clients from around the world (USA, Europe, MENA)- Created a growth system within the studio where designers can progress from intern to mid-level- Increased the speed of project delivery- Having the studio's work published in over 15 design books and magazines worldwide- Grow the overall base of studio followers up to 40,000 across design social networks- Invented a checklists, onboarding scenarios for clients, designers and managersSelected client list: Gazprom, Megafon, Skolkovo, Mail.ru, Acronis, MacPaw, Renaissance Credit, Unisender.

- Responsible for designing and creating assets (static and motion) for performance marketing, social media marketing (SMM), search engine optimization (SEO), and various other departments.- Provide art direction and guidance to the outsourced team.- Actively participate in the hiring and interviewing process for designers.- Work closely with the UI/UX team to ensure seamless collaboration and cohesive design.- Updating the approach and style of visual communications.

Responsibilities:- Creating motion videos for digital acquisition and internal tasks such as events and presentations.- Interacting with external contractors such as designers and voice artists.- Educating the design team with my own weekly design digest.- Sharing new tools and methods of work with the team.- Working closely with media buyers to track results and conduct tests for different markets.Skills:- Understanding of Asian, African, LATAM, and MENA markets.- Implementing visual and voice AI into production pipelines.- Deep understanding of fintech products, particularly trading.- Knowledge of legal issues related to advertising in different markets.- Knowledge of paid marketing metrics.- Experienced in collaborating with product managers and owners.Achievements:- Successfully conducted tests with more than a million dollars in FTD.- Produced several thousand videos with top performance.- Established templates for video ads across the company.- Developed guidelines for graphics, web and motion in communications.