Brandi Scott Email & Phone Number

Miami, Fl, Us

Miami, Fl, Us

Research and qualify prospective business opportunities and actively solicit convention and corporate group business in an effort to produce sales leads and definite bookings for member hotel, resort, boutique properties, and other venues. Meet with organization executives, planners and committees to assist as necessary in the selection of Greater Miami and the Beaches as a meeting and convention destination. Arrange and escort clients on familiarization trips and site inspections; coordinate meetings between clients and partner hotels. Act as local meeting consultant for Miami as a destination at tradeshows and conferences. Outlines, conducts and manages sales blitz and client events to increase awareness of Miami as a meetings destination with companies and corporate meeting planners in target markets.

Miami, 33156, Us

Create brand campaigns, new product launches, and product promotions. Develop strategic marketing plans. Launch numerous advertising and brand campaigns leading creative efforts for collateral brochures, digital banners, TV, Radio, Point-of-Purchase, Direct Mail and Out-of-Home. Manage photo and video shoots for social media, brand and retail campaigns. Collaborating with cross-functional teams for scope development (Strategy, Insights, Creative and Social). Coordinate internal teams to create client work that adds value and progress to the B2C. Conceptualize, create and execute events.

Bethesda, Md, Us

Responsible for proactively soliciting and managing group related opportunities for 40+ Marriott Hotels in the State of Florida within predefined parameters typically (10-199 rooms on peak). Represented full service, luxury resort and select service properties. Responsible for building and strengthening relationships with new and existing customers to assure future bookings. Aligned customer profiles with the appropriate hotel product, including actively up-selling each business opportunity to maximize revenue for individual properties.

Chicago, Il, Us

Responsible for membership sales, marketing, retention programs, and corporate partnerships. Developed and managed the membership budget assuring that objectives were carried out in a balanced fiscal position. Recruited, trained, and developed non-exempt part time staff and volunteers. Developed and maintained collaborative relationships with community organizations. Provided leadership for special events i.e. golf tournaments, family fun days, casino night, and fishing tournaments that raised money for Capital Campaign and Strong Kids Campaign. Selected Achievements:• Spearheaded the launch and implementation of the Christensen Computer Company (CCC) technology at the South Dade YMCA Family Branch. • Consistently increased adult and family memberships each year by 20%.• In 2005-2006 improved membership retention by 23% compared to previous years.

Created and implemented programs to enhance clients’ brand recognition and awareness. Consulted with clients on positioning, strategic direction and promotions, in addition to marketing, advertising and special event program development and execution. Negotiated with and secured sponsors, venues and prospective new clients. Provided clients with detailed post-event results, consumer and account feedback, market research, and competitive intelligence. Engaged major corporate clients, including but not limited to Coca-Cola, COVERGIRL, and DieHard Batteries. Launched several new products tailored to ethnic and targeted consumers via in-store promotions, special events, and sampling.

Mba, Business Administration And Management, General

Bachelor'S Of Science, Hospitality And Recreation Marketing Operations