Channel Business Manager
CurrentResponsible for the development and implementation of Company channel strategy and partnerships to help ensure achievement of Company business plan. Work closely with other departments within the company to formalize dealer relations, manage channel agreements, develop and implement channel training and marketing programs, formulate distribution incentive plans and build long-term partnerships. Specific responsibilities include:• Recommend strategy and tactical plan to increase sales and build new distribution network• Cold call and use industry contacts to acquire new distribution partners• Identify and negotiate agreements with suitable partners that correspond to Company mission and business objectives• Manage regular process of communication to channels, and other important stakeholders throughout the organization• Monitor performance vs. plan, identify gaps and adjust incentive plans if needed• Develop corresponding training and marketing programs to generate sales activities from channels• Work closely with distribution partners to effectively manage marketing and merchandising • Proactively identify and track programs for revenue attainment, cost, and overall business progress• Analyze and recommend solutions important to channel management function• Respond to requests for support and work with other groups to implement business