Founder And Creative Director
CurrentAs Founder and Creative Director of Cuticone Design, I help my clients build strong and profitable brands. My approach is to leverage consumer insights with on-trend and innovative design solutions. Based in New York City we provides fresh inspired results for a wide range of consumer product categories. Delivering on fresh design thinking we've produced award-winning packaging for prestige and mass market brands in regional, national, and global markets. I have had the pleasure of supporting strong consumer brands such as, Jose Cuervo, Pepsi, Unilever and Godiva just to name a few. Recently I have had the opportunity to work with a start-up in technology Ceek VR, a virtual reality company and helping CVS Pharmacy refresh it’s in-store brand portfolio. Categories include; food and beverage, personal care, health & wellness, store brands and technology. Specialties: Package Design, Brand Identity Development, Visual Brand Strategy, Corporate Identity, Name Development, Print Production, Identity Standards, Web Development/Social Media Activation, Retail design, and Creative Leadership.