Brandon Laurent Email & Phone Number

Coral Springs, Florida, United States

Marketing leader creating innovative and transformational strategies for municipal government. Enterprise experience specializing in project management and design. Frequently called upon to play key roles in marketing strategy and project development. Experienced in technology and media industries. • Successful Product Launch: Led the design and successful launch of the Coral Springs Street Sweeper. The design enhanced the aesthetic appeal of the vehicle and also served as a mobile advertisement, effectively promoting the city's cleanliness initiatives to residents and visitors alike.• Strategic Marketing: Led successful implementation of marketing campaigns for new CS products, leveraging data-driven insights and market research to optimize messaging and reach targeted audiences effectively.• Cross-Functional Leadership: Managed strong relationships within cross-functional teams, enhancing the effectiveness of the marketing campaign process. This led to a 20% increase in community engagement, fostering greater brand loyalty and positive interactions.

Coral Springs, Florida, United States

• Developed and executed content creation & strategy • Maintained consistent branding across all digital platforms• Created high impact product mockups, website mockups, and print & digital material• Worked closely with marketing teams including design, engineering and production

Miami-Fort Lauderdale Area

• Integrated product marketing strategies to identify opportunities to grow the Valuetainment audience through cross-channel marketing, feature prioritization, and content creation• Led cross-functional product teams including design, engineering, marketing and production.• Tracked performance of campaigns with data-backed insights, optimized campaigns, and identified new opportunity areas.• Designed ways to improve the users’ delight while watching, exploring and finding VT content

Tallahassee, Florida, United States

• Created and developed marketing materials to support FAMU Athletics: Presentations, Pitch Decks, Visual Project Maps• Engaged in innovative design trends and created high impact product mockups, website mockups, and print & digital material• Designed compelling presentation decks to Target Corporation, Amazon, and Walmart• Innovated a competitive brand landscape by researching emerging trends in HBCU Athletics

Bachelor Of Science In Health Sciences, Human Computer Interaction

High School Diploma

Master Of Business Administration - Mba