A creative problem solver, equitable leader, strong strategic thinker/planner, transparent, and passionate about building brands in the digital realm. Forever student of Data, Technology and Innovations in order to develop insights and proactive recommendations that can increase productivity and business outcomes.Another passion of mine is inspiring the next generation of Marketing & Advertising professionals in the workplace and especially via my part-time Professor role at Centennial College teaching Digital Communications Planning for the past 7+ yrs as well as Marketing Foundations as of 2021. Over the past 15+ years in the industry I've had the pleasure of partnering with iconic brands. Many of these brand continue to push boundaries today in order to provide all of us with relevant products for our everyday lives.Campbell'sCanadian Next Top Ad ExecChartered Professional Accountants of Ontario Coca-Cola EnergyDiageo (Ursus Vodka)FedExGeneral Motors (Maven, Chevrolet, Buick, GMC & Cadillac)Hilton HotelsJohnson & Johnson (Splenda, Johnson’s Baby, and Wellness & Prevention Inc.)Mazda Canada Inc.Mercedes-BenzMitsubishiODAIA.AI ShawTechnation which was formerly known as Information Technology Association of CanadaLaunched numerous innovations that set industry benchmarks. Was extremely fortunate to collaborate with brilliant humans Globally in order to spearhead Cadillac.Live as a pilot program in Canada in Mar ‘19. Cadillac.Live is a one-to-one personalized shopping experience from anywhere. This extremely collaborative effort that was years in the making instantly set new benchmarks in the auto industry. “Cadillac Live is the future of the auto industry” as stated by David Booth from Driving.ca. After the extremely successful Pilot in Canada it continues to be optimized and rolled out Globally. A couple other of my favourite campaigns include the PepsiCo – Lay’s “Do us a Flavour!” program. It was their first ever digital Super Bowl campaign and was recognized by Facebook as one of the most successful Canadian brand apps based on unique users and engagement. P&G’s – Gillette NA’s “My City is my Gym” exclusive training app and California Closets Organize This! Facebook promotion featuring organizational guru, Peter Walsh..