With 12 locations, Rich & Sons is New Jersey's largest and oldest pawnbroker jeweler serving the Tri-state area for over 125 years. As the lead marketer at the company it was my job to help the family owned business continue to grow. Some of my responsibilities were as follows:- Managed the creative team responsible for all content, social channels, strategy, and marketing efforts in both print and digital- Led a team in revamping the company website to better suit or SEO effort- Help transition our desired customer base to both grow and capture an untapped demographic In addition to the lead marketing role I helped open and manage a branch in central New Jersey. As the face of the company at this location I negotiated with vendors and worked with small business owners, consistently exceeding monthly sales goals through a strong understanding of customer needs. Lastly, I was responsible for daily variance reports, all operations and overall ensuring that the branch had successful financial growth within the first fiscal year

- Incorporated deep analysis, research, and capital management to navigate the ever changing equity and options markets- Focus on short to intermediate technical trading grounded in strong discipline, patience and preparation- Led team in various charting techniques across a wide range of U.S stocks and ETFs helping to determine proper risk/reward ratios

- Identified and executed trades on an intraday basis- Followed macro economic trends to created a daily and weekly trading bias helping identify a list of equities with the greatest trading opportunities in the market- Obtained invaluable exposure to an array of trading strategies from complex options structures to pairs trading

- Conducted inquiries into potential clients in both the public and private clean technology sector- Developed a process to maintain investor databases - Established a practice to increase client and competitor awareness by screening research reports, industry news, and events.