Event SaaS & Photo Sharing Hardware

Venture backed SaaS startup I founded to serve the fragmented outdoor service industry.

(Acquired). HuntingLocator helps outdoorsmen find and book recreational land leases by providing an online marketplace that connects them with landowners, guides, and outfitters.

Helping millions find the job they desire at the #1 job site in the world.

• Increased email subscribers 367% (from 150,000 to 700,000)• Scaled profitable customer acquisition ad spend 20X• Developed social media strategies that grew brand following to 195,000+ people• Coordinated with cross-functional teams to optimize the sales funnel, acquire qualified leads, and build product roadmap• Architected analytics tracking for all inbound marketing programs• Streamlined sales process through established customer psychographs and archetypes• Dramatically increased customer acquisition through viral campaigns and media sponsorships

Managed several paid internet marketing campaigns for multiple ecommerce websites across Google, Bing, Yahoo, and Facebook - totaling over several million in ad spend• Developed a new bid management strategy that decreased reporting time by 15% and gave greater keyword bid insight• Started and optimized several successful revenue generating campaigns ranging from 10k - 100k in annual revenue• Created and optimized search campaigns for new product launches• Established revenue estimates and opportunities for product line growth

• Helped develop organic rankings strategy and tactics which included link building, onsite optimization, content strategy, vendor research/negotiation, and analyzing key ranking metrics for 5,000+ clients• Automated several marketing processes that saved the company over 50% in man hours