Creative Director
Current• Oversee and manage brand creative identity and production of all graphic and creative elements, messaging and deliverables.• Develop, execute, and monitor media buying and placement using data-driven strategy on all channels including print, radio, broadcast, display, CTV/OLV, linear, OOH, web, social, and all other digital mediums.• Lead, mentor, and coach a highly functional team of creatives in all areas of marketing, graphic design, copywriting, campaign management, video production, and social media.• Lead the creative direction, planning, and execution of all marketing campaigns to drive membergrowth/retention, share of wallet, and cross-sell of all products and services.