This role focused on the strategic direction and assistance of retailers with marketing activities and events. Key Activities:Managing our retail marketing agencySteering of retailer marketingBuilding relationships within the retail networkOrganisation of retailer-focused eventsAcquiring partnerships for marketing benefitAdobe Campaign & NSP targeted campaigningCo-ordination of market visits and strategic presentationsMaximising agent area of responsibilities

This role had two key focuses: steering Customer Experience within the NSC and retailer level as well improving Customer Experience through verbatim analytics and customer improvement measures.Key Activities:Managing our Customer Experience SupplierImproving Survey Response RatesManagement of systems and analyticsManaging the Customer Centric BonusSteering of Customer Quality presentation to GermanyEstablishment and implementation of Customer BoardImplementation of Issue Resolution and Case ManagementStrategically assisting retailers with improving Customer Experience

Graduate in the Customer Relations Department with rotations in CRM Loyalty, Dealer Network, Database Management and Campaign Management. Key Activities:Activities included working on the MINI International and BMW Driven Magazines and MINI Newsletters.Roll-out of the Enquiry Management Tool to the entire Dealer Network.Basic database skills Designing the concept of a brand-new Campaign Management Tool, CampMan

During my Honours year I was involved with assisting, tutoring, marking and mentoring Marketing II Students at the University of the Witwatersrand. I also was responsible for setting up and managing online resources for Marketing II content.