• Competed in a national-level competition organized by the International Marketing Community of BINUS, with participants from universities across Indonesia.• Advanced to the final stage, securing a top 5 position among all teams, out of dozens of participating groups.• Developed an Analysis on “The Role of Marketing Strategies in the Sustainability of Food and Beverage SMEs,” demonstrating how strategic marketing drives business resilience and growth.• Conducted… Show more • Competed in a national-level competition organized by the International Marketing Community of BINUS, with participants from universities across Indonesia.• Advanced to the final stage, securing a top 5 position among all teams, out of dozens of participating groups.• Developed an Analysis on “The Role of Marketing Strategies in the Sustainability of Food and Beverage SMEs,” demonstrating how strategic marketing drives business resilience and growth.• Conducted in-depth data analysis to support our thesis, integrating sustainable and digital marketing strategies tailored for small culinary businesses in Indonesia.• Proposed innovative solutions, including green digital marketing tactics, and offered practical implementation guidance for SME owners.• Demonstrated critical thinking and rapid problem-solving under pressure, effectively addressing jury questions in a competitive environment.• Led a team of three, ensuring clear communication and efficient collaboration, meeting a tight 14-day deadline for the final submission. Show less

In October 2021, I secured 3rd place in the Business Plan Competition organized by Postympact, where I competed as a solo participant against over than 20 teams, each consisting of 1 to 4 members. This achievement was a testament to my individual critical thinking and strategic planning skills.I developed a disruptive business concept during the pandemic; a digital creative agency that leverages social media to solve contemporary marketing challenges. This idea was rooted in thorough… Show more In October 2021, I secured 3rd place in the Business Plan Competition organized by Postympact, where I competed as a solo participant against over than 20 teams, each consisting of 1 to 4 members. This achievement was a testament to my individual critical thinking and strategic planning skills.I developed a disruptive business concept during the pandemic; a digital creative agency that leverages social media to solve contemporary marketing challenges. This idea was rooted in thorough market research, ensuring a deep understanding of market needs and consumer behavior. By aligning our offerings with these needs, I aimed to create a transformative impact in the digital marketing landscape.This experience reinforced my vision of harnessing digital marketing to drive business growth and aligns seamlessly with my future goals in entrepreneurship Show less