Brandon Baker Email & Phone Number

Kirkland, Wa, Us

Phoenix, Az, Us

Spearheaded the launch of new product offerings and enhanced existing suites by developing effective messaging and determining pricing scenarios.• Defined pricing and value props for new offers to strengthen EverService brands across multiple verticals.• Authored sales enablement materials and led training sessions to drive excitement throughout the organization.

Seattle, Wa, Us

Cast Member:• Jet City Improv• Twisted Flicks• Last Call• Clues• The Saturday Morning Cartoon Show

St. Louis, Mo, Us

• Established Ansira’s Product Marketing organization, strategy, and deliverables to detail internal and external product value propositions.• Teamed with Product, Product Strategy, Business Development, and Sales leaders to roll out assets and artifacts on Ansira offerings.• Managed a team of Product Marketers supporting the entire suite of Ansira solutions to scale product marketing deliverables.

Saint Louis, Mo, Us

• Developed and launched new marketing tools and resources for Product Marketing, Channel Marketing, and Corporate Marketing teams to drive efficiencies and data reporting.• Collaborated cross-functionally to launch marketing for a new brand, scaling thought leadership content from multiple subject matter experts.• Established Sincro Marketing Operations, including launching virtual workspaces, owning the marketing budget, and managing events for corporate trade shows and National Sales Meetings.

Austin, Texas, Us

• Led product marketing strategy and execution for websites, advertising, and digital marketing products.• Partnered with Business Intelligence team to quantify performance gains from CDK solutions for marketing materials.• Managed team of Product Marketers dedicated to specific CDK solution tracts to deliver messaging and packaging.• Oversaw rollout of new multi-vendor, multi-product program exclusive to General Motors, securing #1 position for CDK Global.

Austin, Texas, Us

Austin, Texas, Us

Seattle, Wa, Us

• Designed marketing campaigns to attract new customers and improve awareness of Subscribe & Save program.• Partnered with Business Intelligence to create marketing plans and develop product roadmaps.• Achieved 400% YOY growth in customer acquisition and 100% YOY growth in traffic within one year.

Seattle, Wa, Us

• Spearheaded marketing strategy, market penetration, and mobile partnerships for Amazon Mobile Shopping app.• Collaborated with cross-functional teams, legal counsel, and advertising partners to drive product marketing and new product integration.• Grew budget from $6 million to $18 million in first year by showcasing benefits and ROI for long-term strategy.• Delivered 300% YOY growth in funded acquisition based on performance targets and allowable cost per acquisition.

Seattle, Wa, Us

• Developed comprehensive marketing plans for vendor partners like Canon, Sony, and Nikon to enhance brand awareness on ecommerce sites.• Managed internet storefronts, secured placements on Amazon home page, and coordinated special campaigns for product launches and promotions.• Negotiated critical expedited shipping promotions during holiday season, resulting in 4500% growth in sales for Retail and Sales teams.

Redmond, Washington, Us

• Oversaw internal and external digital communications for Storage Solutions team, enhancing collaboration on SharePoint site.• Managed vendors for case studies, marketing initiatives, and websites, ensuring timely delivery and budget adherence.• Increased team exposure through strategic marketing, events, and cross-business collaboration, driving partnerships.

Redmond, Washington, Us

• Managed US-specific content initiatives on the Partner Portal, collaborating with Microsoft Product and Business Managers for effective campaign strategies.• Supervised the US portal production team for timely updates and publication of a weekly partner newsletter to all Microsoft partners in the US.

Redmond, Washington, Us

• Developed content creation plans for the Mobility space on the Partner Portal to highlight mobility priorities.• Partnered with global teams on behalf of the Mobility Partner Marketing Management Team to promote the value of Mobility Competency within the partner program.

Seattle, Washington, Us

• Represented True Fabrications to national media resulting in placements in consumer and trade publications.• Established company and product positioning, providing the framework for the brand to grow.

Redmond, Wa, Us

• Developed marketing collateral including project case studies, press releases, and sales brochures.• Supervised trade show participation (booth management, breakout session solicitation, vendor management, etc.).

• Managed international media relations by establishing solid relationships with key press, analysts, and influencers in the wireless technology arena, resulting in multiple placements in consumer and trade media.• Coordinated interviews between Martin Cooper and journalists resulting in articles detailing the development of the first cellular telephone.

Mba, Consumer Marketing

Bachelors, Business, Public Relations