Brandon Blackburn-Dwyer Email & Phone Number

• Tripled Spring 2024 new student enrollment from previous year and on track to double Fall 2024
• Led process to select and on-board new CRM and Student Information System (SIS), reducing expenditure on systems by 25%
• Created new management structure and operating procedures for Admissions, Financial Aid and Marketing
• Operations lead for CRM Element451; and Student Information System (SIS) Populi. Both new to the college and requiring full implementation, setup and training for broader college.

• Provided business coaching to small and medium size enterprises (SME) focusing on leadership training; strategic planning; operations improvement; sales conversion; and digital marketingExample clients and outcomes:
• Circles Thai Restaurant: Increased sales 24% in 1-month; designed online ordering system increasing marginal profit by 12%; and overhauled digital presence, including website and social media
• AMS Law P.C.: Created client management system, overhauled digital and marketing presence

Beijing, CN

• More than 300 appearances totaling over 200 hrs. of live commentary on international television
• Topics included: Global Security; Macro-Economics, US-China Relations, US Foreign Policy and domestic politics in US, PRC, Japan, S. Korea, The War on Terror; and the Middle East.

Brookville, New York, US

• Increased Fall 2023 New York City Recruitment 17%
• Increased Fall 2021 Freshman Enrollment for Brooklyn campus 31% over 2020 and 14% over 2019
• Coordinated international agents contributing to international graduate enrollment increasing more than 350% for Fall 2022 vs. 2019 (234 vs 51)
• Installed new operations procedures and systems for admissions across all three campuses increasing freshman application completion 14% to 96%, and increasing transfer yield more than 10%
• Cross trained admissions staff to provide financial coaching to all admitted students in response to staff turnover and cuts in enrollment services (financial aid)
• Served as the featured presenter for all major recruitment events in-person and online

Brookville, New York, US

• Directly managed all Freshman and International Admissions for the Brooklyn and Global Campuses, as well as serving as the strategic lead for the digital recruitment strategy for the University during the height of the.
• Led LIU Brooklyn to increasing revenue 2% for the Fall 2020 semester amid the COVID pandemic
• For Fall 2020, enrolled second largest freshman class at the Brooklyn Campus in 6-years (despite industry wide decrease for Fall 2020)
• Doubled international freshman enrollment in Fall 2020 from previous 5-year average, and doubled all freshman enrollment for Spring 2021 compared to previous 3-year average
• Launched the Universities first integrated virtual recruitment strategy across all markets for Brooklyn and Global campuses, including cooperating with academic leads to create virtual engagements for admitted students
• Provided University wide training on Zoom presenting as well as digital engagement and sales

• Regular appearances on global current events, Economics, Asia Security, Chinese domestic and foreign policy, as well as US Foreign Policy.

• Provided commentary and editorial oversight to an average of 25 news stories a day
• Today on Beyond Beijing, Host and Co-Executive Producer for daily two-hour news show broadcast on five continents, featuring one-hour of headline news commentary and one-hour expert panel discussion focusing on a major.
• Re-designed Today expanding daily stories from 14 to 19, established new presentation formats and launched recurring segments on business, technology, and Africa
• China Drive, Commentator and Editor for daily one-hour debate focusing on Chinese domestic issues on 92.1 EZFM in Beijing and internationally
• Re-designed and re-launched China Drive, tripling listener duration and doubling the audience size within two-months, becoming station’s most listened to afternoon program
• Biz China, Producer and Editor: a 30-minute weekly feature on Chinese business for international and domestic feeds

New York, New York, US

• Increased annual content visits 150%, pageviews by 200% and avg. time on page by over 60 seconds
• Established improved business operations and training that doubled content output in first 2-months with no additional resources
• Re-launched website and on-boarded 40+ content partners
• Designed and executed 1st in-house live coverage of major events "Global Citizen 2015 Earth Day" and the "2015 Global Citizen Festival"
• Installed professional editorial processes, trained creative staff and established a video team
• Consistently among top 2 content creators by total views and average views per piece

• Created business plan, acquired startup funding, and developed targetting strategy
• Established publishing theme focusing on where world events are taking us
• Designed website and content structure
• Setting daily editorial agenda
• Achieved consistent daily output from international team within 2 months of project startup

• Multi-service international consulting and training firm
• Personally delivered media and communications coaching to Fortune 500 company executives
• Provided briefings on the impact of politics and current events on industry trends and business performance
• Developed programs including Messaging to Success and The Complete Leader program
• Developed business plan, ascertained financing, developed marketing campaign, recruited staff globally
• Maintained average marginal profit of 40% and gained ROI of 10% for investors in 18 months

• Specialized business courses in 'Modern Communications,' and 'Critical Thinking, Decision Making and Ethics'
• Regular lecturer to visiting groups on current events and issues in business and macro economics

• Over 15 hours of commentary including domestic Chinese topics: Agriculture, Family Firms, China Auto Industry and Housing, and international topics including North Korea, US Foreign Policy and Security in Asia.

• Executed financial and marketing analysis and implemented changes resulting in an increase in ticket sales of 53%, an increase in revenue of 30%, and an increase of company ROI of 45%
• Managed organizational change process, establishing policies and operating structure, increasing volunteer staff by 300% in 4 months
• Established new performance line with company leading ROI of 210% and first set of private booking

• Ranked among the top 3 trainers in customer satisfaction for duration of employment, specializing in media and communications training.
• Served as Executive Coach for 11 high level executives (including FedEx, Coca-Cola, and Development Bank of China), and as a skills trainer for more than 35 companies (including Embraer, Lenovo, SCB, UBS)
• Increased Sales 250% from previous 4 month avg. within 60 days of taking Chief Marketing position
• Increased company average profit. margin by 85% in 6-months through incentives, hiring, and training
• Developed new services lines, marketing strategy, and branding campaign
• Established high skills training and coaching line with company leading ROI and 60% average marginal profit

• 1st profit generating show in company history, with largest audience and revenue to date: RMB 125K+
• Managed team of 54, volunteers and paid, from 7 countries, aged 5-73, with highest staff retention rate
• Wrote adaptation and designed: costumes, lighting, and sound in the most ambitious technical show for company to date

Beijing, CN

Courses: American Government and Foreign Policy, American History, Speech and Presentation Skills

Charlotte, North Carolina, US

• Gained chapter accreditation in 13 months, ranking in fastest 5% in national organization history
• Managed annual budget of $30,000 while raising an additional $10,000 in charitable donations
• Established campus leading profile for Chapter and doubling membership size in first six-months

Charlotte, North Carolina, US

• Managed logistics and supplies for 32-man team on a ten-week 4,000 mile cross-country bicycle trip that raised $400,000 for people with disabilities

Lansing, Michigan, US

• Statewide liaison to 30 local economic development grant recipients ensuring 100% on-time launch
• Enhanced publicity, coordinated press events, and organized conferences, including chairing experts round-tables

Washington, DC, US

• Planned and executed Judicial Study Tour for Uzbek judges on legal and human rights
• Supported the Associate Country Director for Central Asia and offices in five countries

Washington, DC, US

• Coordinated nationwide legal and human rights awareness campaign,
• Created 25 Radio PSA’s broadcast nationwide on Radio Free Europe
• Secured $40,000 grant from U.S. Department of State to support television PSA programming

• Deputy Direct for two multi-day Model United Nations and Leadership conferences, each with more than 200 attendees and 30 speakers from over 25 countries
• Featured speaker on youth issues relating to the UN, UN outreach, and MUN across northeast USA
• Chaired “Educators and Experts Roundtable” on Youth Ed. and leadership
• Established framework for new curriculum program introduced at select NYC public schools

South Orange, NJ, US

• Designed and implemented the first (1999) and second (2000) "Diplomacy Camps," a week long programs, each featuring over 40 students from across the United States, learning about the United Nations through educational.
• Supported daily activities of School's founding Dean and Administrative staff

Mba, Business

Graduate Certificate, Public Policy And Advocacy Institute

Graduate Certificate, Campaign Management Institute

Bachelor'S Degree, School Of Public Affairs

High School