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As an experienced digital marketing manager with a focus on PPC advertising, paid social, and organic search, I thrive in dynamic environments where strategic thinking and data-driven decision-making drive success. With over 15 years in the industry, I have a proven track record of developing and executing robust digital marketing campaigns that deliver measurable results. I am also currently using AI to improve digital marketing results. At Answers in Genesis, I leveraged my expertise to coordinate comprehensive digital strategies, driving traffic and increasing conversion rates through targeted Google Ads, effective SEO practices, and organic views on their 4 primary YouTube channels. My hands-on approach and deep understanding of the digital landscape have helped scale the organization, enhancing our online presence and generating high-quality leads, sales, and revenue.I excel in managing budgets, analyzing performance metrics, and optimizing campaigns to maximize ROI. My strategic insights and creative problem-solving skills enable me to adapt to evolving market trends, ensuring that marketing efforts remain ahead of the curve. As a collaborative leader, I thrive in team-oriented settings, fostering a culture of innovation and continuous improvement.My goal is to bring my passion for digital marketing and my strategic acumen to a mid-sized company where I can drive growth, enhance brand visibility, and contribute to long-term success. Let's connect and explore how I can add value to your team.Tools: Google Analytics (GA4), Google Ads Editor, Google Ads, Google Search Console, Facebook Advertising (Meta), SEMrush, Ahrefs, Google Business Profile, Google Tag Manager, MailChimp, Hubspot, YouTube Studio, Meta Creator Studio, WordPress, Vimeo OTT, Canva, ChatGPT, AIExpertise: Digital Strategy, Paid Search, PPC Advertising, Search Engine Optimization, Local & National Search, Website Ranking, Content Strategy Development, Project Management, Social Media Marketing, Link Building, Revenue Generation, CPA & ROAS Improvement, SEO Tools & Techniques, Website Traffic.
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Chief StrategistSearch ProsDallas, Tx, Us -
Chief StrategistSearch Pros Jan 2010 - PresentAt this organization, I delivered exponential growth in online success through strategic engagement, involving organic search, paid search, advertising, email marketing, and website development for local clients. I also increased impact and improved KPIs for clients by working with multiple contractors.Samples of client success:- Franklin Prefab of Austin Organic Traffic Grew 12,795% in First 15 Months- Colorado Personal Injury Law Firm Leads Surge 546%- Highlander Mortgage Phone Leads Jump 273%- Email Marketing For Millennial Blog: Clicks Up 579% + Sales Up 104%- Modular Homes of America Monthly Organic Traffic Grew 687% in First 15 Months- State Farm Agent Grew Annual Total Leads by 149.6% With Local SEOSee complete Case Studies here: https://searchpros.com/case-studies/ -
Marketing Video ManagerAnswers In Genesis Mar 2022 - Aug 2023Petersburg, Ky, UsI was the founding manager for a new team in the marketing department, the social media video team. I managed a team of employees and contractors that created and published original, live, and pre-produced video content for the following platforms: YouTube, Instagram, Facebook, TikTok, and Rumble. Our main channel that generated the most views and watch time was https://www.youtube.com/answersingenesis -- Some of my team's accomplishments include...- Subscriber growth on our main YouTube channel from 250K > 629K (+152% in ~17 months)- Responsible for +61.7 million views on the main channel.- Created a video series and wrote video scripts for series that generated over 7 million organic views.- Grew another YouTube channel's subscribers from 19.2K > 76.7K (up 299% in ~17 months) -
Seo & Digital StrategistAnswers In Genesis Aug 2019 - Feb 2022Petersburg, Ky, UsI developed engaging content for the website and correspondence team, while successfully leading content direction for trending topics on the website. I monitored overall progress by creating annual and ad hoc reports according to organization needs. - Managed SEO for multiple websites with 1+ million collective unique visitors per month.- Delivered 6+ figure revenue from ad-spend by managing Google Ads Grant and paid accounts for the ministry.- Oversaw Google Business Profiles and other local profiles for world-class themed attractions: Ark Encounter & Creation Museum.- Managed contractors in SEO, local SEO, and other advertising and marketing partners.
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Digital StrategistCoalition Technologies Feb 2018 - Dec 2018Culver City, Ca, UsDuring my tenure at Coalition, I successfully engaged clients by providing initial strategy in organic search optimization and paid advertising for clients, managed kickoff meetings, and provided ad hoc custom strategy for existing clients. - Delivered 30+ new clients to Coalition for $700K+ in contract revenue.- Built custom client digital strategy for dentists using mix of paid search and organic search.- Webinar education with agency partners Shopify and WP Engine. -
Writer / Project Manager / ConsultantAll Star Investor & Capital Cities Asset Management Jun 2007 - Aug 2010- Built & maintained two sites for money management and investing publishing businesses.- Blogged daily on financial markets.- Wrote Pick-of-the-Week posts for top stock, ETF, or mutual fund. - Planned and composed special reports and marketing communcation. - Compiled an email list from 0 to 5221 highly engaged subscribers in 9 months.- Built landing pages, managed site metrics and grew uniques: 11,344 in 9 months.
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Search Engine Marketing Analyst / TrainerLeverage Marketing Dec 2008 - Mar 2010Austin, Tx, Us- Managed 50+ Google, Yahoo, MSN/Bing, and Facebook PPC accounts.- Worked 25+ verticals optimizing PPC accounts and making recommendations. - Trained new employees and created a systematic PPC plan for clients.- Created landing page mockups and competitive analyses for clients.- Practiced an ROI-model for advertising and marketing client websites. -
AgentState Farm Insurance May 2005 - Jun 2007Bloomington, Illinois, Us -
Sales And OperationsDell, Inc. Jun 1999 - May 2005Round Rock, Texas, Us -
Long Range Surveillance And Airborne SoldierTexas Army National Guard Dec 1995 - Dec 2001
Brandon Clay Skills
Brandon Clay Education Details
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The Southern Baptist Theological SeminaryTheology/Theological Studies -
The University Of Texas At AustinHistory
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Texas A&M University
Frequently Asked Questions about Brandon Clay
What company does Brandon Clay work for?
Brandon Clay works for Search Pros
What is Brandon Clay's role at the current company?
Brandon Clay's current role is Chief Strategist.
What is Brandon Clay's email address?
Brandon Clay's email address is bc****@****sis.org
What is Brandon Clay's direct phone number?
Brandon Clay's direct phone number is +151235*****
What schools did Brandon Clay attend?
Brandon Clay attended The Southern Baptist Theological Seminary, The University Of Texas At Austin, Texas A&m University.
What are some of Brandon Clay's interests?
Brandon Clay has interest in Reading, Being A Husband, Being A Dad, Riding A Bike.
What skills is Brandon Clay known for?
Brandon Clay has skills like Ppc, Seo, Web Analytics, Sem, Online Marketing, Social Media Marketing, Google Adwords, Google Analytics, Email Marketing, Marketing, Social Media, Digital Marketing.
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