Brandon Crews Email and Phone Number

Contracted position working on 360 marketing support for Chateau St Michelle Wine and related brands. Media included Social, Digital Media, Print, Radio, Video, OOH. Project support included project planning, creative development through production and delivery.

NDA Contracted role working remotely from home office in Los Angeles - website development and digital activations including 360 marketing support for multiple game studios and titles in the PC/Console gaming space. Project Planning, Concepting, Creative Development, Production, through planned deployment.

Lead PM for an emerging agency specializing in esports and gaming initiatives – founded and run by professional and enthusiast gamers. • Acted as primary Project Manager on all Intel Gaming Brand initiatives, while supervising a direct report who was acting PM on all Intel Gaming Retail projects. • Project types varied from leading Twitch stream influencer content development, PC Build / Custom Hardware Mod short form documentaries, traditional video production, retail kit creative design, new webpage development, gaming event planning, mobile gaming creative dev, and related social media creative dev and planning support.• PM lead on personnel resource evaluation and project scope assessment for new business clients.• Supported multiple successful new business pitches: TikTok, Pepsi/Frito Lay, Konami.• Developed and streamlined agency processes necessary to relocating the agency to an efficient work from home solution: Instituted daily tracking of all client work status, established daily scrum meetings, moved daily workflow from a local server to cloud based solution. Collaborated with IT Lead for technical support. • Provided Art/Music buying oversight with detailed tracking of usage and asset management workflow.

Supported multiple accounts for internal agency MAL for Good as well as accounts for TBWA/Chiat day: Esri, XQ Super Schools, Google Cloud, LAFD. Role was to drive initial concept development through production on major campaigns launching in October. These were large 360 campaigns ranging from web, video, social media, print, outdoor, site activation, brochure and style guide development as well as public and private event material support including product merchandise.

Co-led and staffed a team of full-time and freelance project managers responsible for the concept, asset and copy development of all vehicle landing page content on Toyota.com, brochure, collateral print and trade event outdoor materials through delivery and archival on digital asset management systems. Collaborated with account, strategy, creative, UX and production teams to achieve award-winning results.

Managed site projects from concept through deployment, delivery of brochures and other printed materials, and archival on digital asset management systems. Project-managed some of the largest vehicle launch initiatives of the agency during tenure through multiple major website redesigns.

Managed direct reports and oversaw the seasonal planning and execution of multiple age segment retail programs, including graphics, character art, trend and portfolio development and related marketing initiatives. Planned preproduction, talent casting, AV setup, legal review and clearance for events such as the D23 Expo, New York Creative Review and Fashion Show, internal leadership team fashion events, and biannual creative workshops for licensees. Co-developed the Ideabank, a creative development database which provided much-needed visibility and direct access to files and project status for ongoing and completed work within the Fashion & Home line of business. This database resulted in a new level of global awareness of creative development and increasedproject sharing worldwide. Monitored project schedules and held weekly status review meetings for ongoing initiatives. Conducted videoconference status meetings with global partners to leverage creative development. Scheduled, budgeted and reviewed presentation content for sales team and external marketing use. Managed freelance budgets for creative directors. Worked with the leadership team on a proposed overhaul to the existing business structure. Served as primary IT liaison for the department, contributing to the development of crossline business initiatives. Co-chaired the Fashion & Home Culture Survey Team, which resulted in four new initiatives for mentorship, collaboration, education and reward/recognition programs. Recognized for a MICKEY Award from the senior leadership team for outstanding work.

Created a database for work order generation project status and job archival that simplified job tracking, reduced duplication of effort, expedited invoicing and increased inter-department communication globally. Balanced workload of in-house staff and increased studio capabilities by bringing in new vendors. Held daily meetings with stakeholders to manage expectations, reviewing schedule milestones and costs. Reviewed best practices and implemented new processes through collaboration with department managers. Served as digital art manager while personnel was on extended leave. Hired and trained project coordinators.

Managed a shop of designers, Mac and press operators; provided support to sales department; and coordinated with outside print fulfillment partners and translators. Supervised all work through shop, including art direction for design projects, retouching approval, quality control, schedule generation, preparation of estimates, writing of purchase orders, compilation of job specifications, and assessment and budgeting of production team costs, materials and time accrual. Coordinated all jobs across multi-million dollar accounts including Sony, Paramount, Mattel, TBWA/Chiat/Day, RPA, Colby & Partners and Ignited Minds. Served as main client contact responsible for the bilingual package creation of all new release and catalog materials for Sony Pictures Home Entertainment for the French/Canadian Market. Established new workflow procedures and supervised all internal and outside design teams.

Established new relationships with top-level clients and fostered existing accounts for a competitive litho/prepress facility. Clients included Sony Pictures Home Entertainment, TBWA/Chiat/Day, David & Goliath, Ogilvy and Ignited Minds. Managed national print campaigns for Sony Playstation, Bacardi, Travel Channel and AM/PM. Conducted background research and presented new business pitches for potential new clients. Reviewed print layout and retouching work with client producer, art director and account management. Expressed client feedback to internal production staff and monitored time and material expenditures. Ensured a high rate of profitability on all jobs, prioritizing client needs to maintain the client relationship.