As a seasoned Senior Digital Marketing Specialist at Henry Schein, Inc., I’m on a mission to drive Zahn Dental’s digital marketing strategy. With a laser focus on social media, SEO/SEM, and email marketing, I lead the charge in implementing robust digital initiatives. Collaborating closely with my talented team and stakeholders, I craft targeted email campaigns, curate captivating web content, and devise both organic and paid social media strategies. My goal? Ensuring that Zahn Dental’s customers and prospects receive the vital information and education they need.My proficiency extends across a diverse array of platforms and software, including Marketo, Canva, Facebook Ads Manager, Conductor and other platforms. Armed with these tools, I optimize marketing efforts and deliver impactful results. Prior to my current role, I served as a Marketing Manager at S&P Global, where I spearheaded marketing endeavors for the CreditPro product. Leveraging Marketo and social media, I elevated brand awareness and engagement among prospects and customers.With over six years in marketing, including over five years in digital marketing and operations, I’ve honed a versatile skill set. My track record speaks volumes—I’ve driven revenue and created opportunities across multiple industries and platforms. My leadership and contributions have been recognized, including completing BDO’s Future Leaders Program and spearheading high-impact firm-wide campaigns that translated into millions in revenue.I’m committed to lifelong learning and professional development. Certified in Google Analytics for Beginners and an Adobe Certified Professional - Marketo Engage Business Practitioner, I’m passionate about leveraging emerging technologies and strategies to supercharge marketing performance.Starting in 2024, I’m embarking on an exciting journey—an online master’s program at the University of Florida, focusing on Digital Strategy.