Brands: https://Bookshark.com and https://Sonlight.comI steer company growth and stabilization by developing and implementing operational strategies in alignment with Inquisicorp’s core mission and business objectives.• Lead, mentor, and develop team of 40 across six departments, forging high-performing work environment with emphasis on cultural competence and upskilling.• Drive accountability and operational excellence company-wide by setting and tracking key performance indicators (KPIs) for core teams, ensuring consistent and high-quality performance.• Facilitate communication and collaboration between technical and business teams, ensuring seamless project execution. Select Achievements• Resolved 100+ ERP-related issues quickly through operational improvements, including stabilizing core systems after failed implementation that lingered for four years, to ensure seamless eCommerce and financial operations.• Reducing annual costs by $100K by co-architecting the rebuild of eCommerce platform using open-source technology, modernizing frontend while optimizing backend functionality.• Built and customized 10+ dashboards in Acumatica ERP for roles from accounting to customer service, providing real-time, actionable insights that increased decision-making efficiency.• Established and scaled first Sales Department, achieving annual sales of over $500k per year and greater than $800 average order direct to consumer• Drove market expansion by integrating four software platforms and contributed to sustainable growth post-pandemic, expanding reach and sales during demographic shift in homeschooling market.• Improved organizational focus and accountability by ensuring consistent tracking through first company-wide KPI roll out.

I oversaw operations across multiple departments, including Sales, Customer Service, IS, HR, Facilities, and Finance, managing a team of 40+ employees while creating and implementing KPIs for all roles across departments, streamlining tracking processes.Select Achievements• Boosted user engagement rates and year-over-year sales growth by collaborating with educational and technical teams during COVID-19 pandemic to redesign app features.• Increased sales, helping company grow significantly over my 5 years, by introducing charm pricing, free shipping, customizable bundles for customers, sales team and lead generation.• Rebuilt eCommerce platform within six months, significantly enhancing user experience and operational efficiency.• Improved educational engagement and app retention significantly through development and launch of Phonics Museum app, incorporating gamification and new user incentives. • Launched strategic 90-day free platform initiative, converting ~40% of users into paid customers through targeted marketing campaign.• Implemented new ERP and HR management software systems, improving synchronization between eCommerce, sales tax automation, and payroll processes.

I directed cross-functional teams across Sales, Customer Service, Information Systems, Facilities, Fulfillment, and HR, overseeing and optimizing performance of 30 total employees.• Ensured PCI DSS compliance, securing necessary certification and achieving data security standards.• Oversaw integration of e-Commerce, CRM, LMS, and POS platforms/systems, optimizing operational processes and delivering seamless user experiences.Select Achievements• Generated additional $1M in revenue in the first year by forging long-term publishing agreement & launching a new product line. Helped lead go to market strategy. • Championed lead generation within B2C environments for first time in company history by introducing new initiatives, including text campaigns and email submissions. • Reduced Facilities, Fulfillment, and Customer Service budgets by $250K while increasing departmental outputs through targeted efficiencies and strategic hiring practices.• Led the development and launch of a Math App, driving a successful transition for clients from traditional physical instruction textbooks and DVDs to innovative online content, streaming videos, and interactive virtual manipulative tools, enhancing user engagement and learning effectiveness.• Managed acquisition and integration of parent-focused app targeting PK-3rd grade students, merging diverse educational content into a cohesive digital platform that significantly modernized delivery and resources for early learners.• Facilitated the rebranding strategy to position Demme Learning as parent company with multiple key verticals, creating cohesive web presence for multiple brands, including first non-math curriculum launch.• Orchestrated first-ever company-wide full ERP implementation and system upgrades, aligning all platforms to ensure streamlined business operations.

I managed all Information Technology infrastructure, leading a four-person team in overseeing web development, software integration, and system maintenance.• Previously served as Information Systems Manager (2009-2010), building brand new department and infrastructure from the ground up, before quick promotion to director level. • Directed budgeting and resource allocation for IT operations, optimizing financial planning and ensuring goal alignment.

Had responsibilities in all aspects of IT from Help Desk to Network Administration. Assisted in changing the perception for employees about interaction with the IS department. Developed new training for employees to further their comfort level with technology.