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๐๐;๐๐ง Award-winning marketing director, global comms planner, and digital strategist with extensive influencer & vendor relations experience. Resumรฉ contains years of comfortability pitching work, developing proposals and leading teams as well as a passion for helping folks make some sense out of this often-nonsensical working world. Oh, and I ๐ก๐ค๐ซ๐ the gaming space.๐๐ฐ๐ฏ๐จ๐ฆ๐ณ ๐ด๐ต๐ฐ๐ณ๐บ...โ After 5 years of everything from social media for boutique oil & gas pipe fittings, to producing photoshoots for a timeless camping brand in National Parks across the country, to working closely with Rick Ross to sell more chicken wings and Nick Kroll to sell more candy barsโฆ I was fortunate to get my first taste of gaming work. An old college buddy of an agency VP let us have a shot at pitching Square Enix. While Iโve been a lifelong gamer, the electricity I felt while coming up with concepts for introducing the first in a new trilogy for an IP like Tomb Raiderโฆ it was palpable. Iโd chase that high for another 2 years after taking a detour into the B2B space supporting the development of a Sales & Marketing org selling data-driven marketing solutions to senior housing providers.โ COVID would break down geographical barriers that I had fought after staying at a state school in the middle of the country, in an area that has been completely overlooked for employee talent who might know a thing or two about gaming and esports. I was fortunate to take some contract work for Ayzenberg out of Pasadena to lead talent campaigns for Xbox Game Pass and Intel Gaming, doing everything from discovery to creative strategy to reporting.Read the rest in my ๐๐๐๐๐๐๐๐๐พ๐ section below --๐๐ถ๐ณ๐ณ๐ฆ๐ฏ๐ต ๐ฑ๐ข๐ด๐ด๐ช๐ฐ๐ฏ ๐ฑ๐ณ๐ฐ๐ซ๐ฆ๐ค๐ต๐ด...โ The ๐๐ง๐๐ซ๐๐ฉ๐ ๐๐ค๐๐๐ฎ newsletter: 4 of us are working to deliver a weekly 5-minute email digest containing the top stories in gaming & esports to inboxes every Tuesdayโ The ๐๐๐ข๐๐ฃ๐ ๐๐๐๐ค๐ก๐๐จ๐ฉ๐๐ ๐๐๐ฃ๐ฉ๐ค๐ง๐จ๐๐๐ฅ ๐๐ง๐ค๐๐ง๐๐ข: a multi-faceted program for students to get raw insights on the industry, designed to help them establish a network before graduationโ Advocating for the ๐๐จ๐ฉ๐๐ฉ๐ ๐๐จ๐ฅ๐ค๐ง๐ฉ๐จ ๐๐๐๐ค๐ก๐๐ง๐จ๐๐๐ฅ fund that went live last yearโ Writing ๐ ๐๐๐๐ก๐๐ง๐๐ฃ'๐จ ๐๐ค๐ค๐ ๐ฌ๐๐ฉ๐ ๐ฅ๐ง๐ค๐๐๐๐๐จ ๐๐ค๐๐ฃ๐ ๐ฉ๐ค ๐ ๐ฌ๐๐ก๐๐ก๐๐๐ ๐๐ค๐ฃ๐จ๐๐ง๐ซ๐๐ฉ๐๐ค๐ฃ ๐๐ช๐ฃ๐ โ ๐ ๐๐ฝ๐๐ ๐๐๐จ๐๐๐ฃ: my dad and I are launching a design studio where we will produce finely crafted furniture and home furnishings based on historical buildings around the metro by hand
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Head Of MarketingEthos SupportKansas City, Mo, Us -
Brand Solutions LeadEnthusiast Gaming Jul 2024 - PresentLos Angeles, California, UsCurrent responsibilities:โข Cultivate and maintain strong relationships with key decision-makers across client and agency teams, understand their business objectives and adapt sales strategies to diverse client needsโข Develop and maintain a robust sales pipeline through proactive prospecting and strategic relationshipsโข Collaborate with internal stakeholders across teams to develop strategic solutions and RFP responses tailored to address client needsโข Stay abreast of industry trends, competitive landscape, and market developments to identify new business opportunitiesโข Provide regular updates on sales activities, pipeline status, and revenue forecasts to senior managementโพ ๐พ๐ช๐ง๐ง๐๐ฃ๐ฉ๐ก๐ฎ ๐ก๐ค๐ค๐ ๐๐ฃ๐ ๐ฉ๐ค ๐๐ฃ๐ฉ๐ง๐ค๐๐ช๐๐ ๐ฃ๐๐ฌ ๐๐ง๐๐ฃ๐๐จ ๐ฉ๐ค ๐๐๐ข๐๐ฃ๐ ๐๐ฃ๐ ๐๐ช๐ง๐ฉ๐๐๐ง ๐๐ฃ๐ซ๐๐ก๐ค๐ฅ๐ ๐๐ง๐๐ฃ๐๐จ ๐ฉ๐๐๐ฉ ๐ข๐๐ฎ ๐๐ ๐๐๐ข๐๐ก๐๐๐ง ๐ฌ๐๐ฉ๐ ๐ฉ๐๐๐จ ๐ซ๐๐ก๐ช๐๐๐ก๐ ๐๐ช๐๐๐๐ฃ๐๐About Enthusiast | (TSX:EGLX) ๐Enthusiast Gaming is building the largest media and content platform for video game and esports fans to connect and engage worldwide. Combining the elements of its four core pillars; Media, Talent, Esports and Experiences, Enthusiast Gaming provides a unique opportunity and integrated approach to reach and connect with its coveted Gen-Z and Millennial audience. Through its proprietary mix of digital media and entertainment assets, Enthusiast Gaming has built a vast network of like-minded communities to deliver the ultimate fan experience. -
Co-Owner | Senior Vice President, StrategyUltimate Endgamers League Jun 2024 - PresentCo-owner and fractional SVP, Strategyโข Evangelism of the Leagueโข Expansion of the Leagueโข Sponsorship & partnershipโข Supporting Marketing teamโข Leading the UEL Hub SystemA Hub is a designated location equipped with PCs or consoles where gamers can participate in the UEL Skills Challenge i.e. the UEL Combine. These Hubs are situated in various locations, including New York, Alabama, Las Vegas, Los Angeles, North Carolina, Georgia, Texas. The team is working to expand our network of Hubs aggressively, ensuring more gamers across the nation have a place to make a run at becoming a professional gamer.โพ ๐๐๐ก๐ฅ๐๐ฃ๐ ๐๐ช๐๐๐ ๐ฉ๐๐ ๐ซ๐๐จ๐๐ค๐ฃ ๐๐ค๐ง ๐๐๐ ๐๐จ๐ฅ๐ค๐ง๐ฉ๐จ ๐๐ฃ๐ ๐๐๐ ๐๐๐ช๐๐๐ฉ๐๐ค๐ฃAbout UEL ๐Titus & co.'s vision for sustainable esports is a remarkably innovative one. Taking inspiration from the UFC, the UEL believes that superior esports competitors aren't just highly adept at one title... but rather a mixed bag of genres (like mixed martial arts). Pros in the UEL practice and become phenoms at 30+ titles per season across 5 genres: shooters, sports, racing IP, fighters and strategy games. This forthcoming season will have a prize pool of $1,000,000. -
Founder | Chief Shirt SlingerRage Quit Merch Jun 2024 - Present๐๐ฆ๐ญ๐ค๐ฐ๐ฎ๐ฆ ๐ต๐ฐ ๐๐๐๐ ๐๐ช๐๐ฉ ๐๐๐ง๐๐: ๐ต๐ฉ๐ฆ ๐ฑ๐ฆ๐ฐ๐ฑ๐ญ๐ฆ'๐ด ๐ฑ๐ณ๐ฐ๐ท๐ช๐ฅ๐ฆ๐ณ ๐ฐ๐ง ๐ฉ๐ช๐จ๐ฉ ๐ฒ๐ถ๐ข๐ญ๐ช๐ต๐บ, ๐ญ๐ช๐จ๐ฉ๐ต-๐ฉ๐ฆ๐ข๐ณ๐ต๐ฆ๐ฅ ๐จ๐ข๐ฎ๐ช๐ฏ๐จ ๐ฎ๐ฆ๐ณ๐ค๐ฉ ๐ต๐ฉ๐ข๐ต ๐ด๐ฆ๐ฆ๐ฌ๐ด ๐ต๐ฐ ๐ค๐ข๐ฑ๐ต๐ถ๐ณ๐ฆ ๐ต๐ฉ๐ฆ ๐ช๐ฏ๐ด๐ข๐ฏ๐ช๐ต๐บ ๐ข๐ฏ๐ฅ ๐ง๐ถ๐ฏ ๐ฐ๐ง ๐ข๐ญ๐ญ ๐ต๐ฉ๐ข๐ต ๐ช๐ด ๐ต๐ฉ๐ช๐ด ๐ฉ๐ช๐จ๐ฉ-๐ฐ๐ค๐ต๐ข๐ฏ๐ฆ ๐ฉ๐ฐ๐ฃ๐ฃ๐บ. ๐๐ฆ ๐ญ๐ฐ๐ท๐ฆ ๐ช๐ต. ๐๐ฆ ๐ฉ๐ข๐ต๐ฆ ๐ช๐ต. ๐๐ฆ ๐ฌ๐ฆ๐ฆ๐ฑ ๐ฃ๐ฐ๐ฐ๐ต๐ช๐ฏ๐จ ๐ถ๐ฑ ๐ข๐ฏ๐ฅ ๐ฅ๐ณ๐ฐ๐ฑ๐ฑ๐ช๐ฏ๐จ ๐ฃ๐ข๐ค๐ฌ ๐ช๐ฏ.โพ ๐๐ ๐๐๐จ๐๐๐ฃ ๐๐ฃ๐ ๐ฅ๐ง๐ค๐๐ช๐๐ ๐๐๐ข๐๐ฃ๐ ๐๐ฅ๐ฅ๐๐ง๐๐ก ๐๐ค๐ง ๐ฉ๐๐ ๐๐ซ๐๐ง๐ฎ๐๐๐ฎ ๐๐๐ข๐๐ง.City Heritage Collection currently highlights gamers in:โข Kansas City / St. Louis / Chicago / Dallasโข Denver / Green Bay / Clevelandโข Bostonโข Miami๐ Check out our first Collegiate Capsule, the โWildcat Gamer,โ where profits are donated to the KState Esports Scholarship fund. -
Principal & Head Of MarketingJubeo Design Apr 2024 - PresentMore to comeโฆ -
Vice President, Brand StrategyGamesquare Holdings Inc. May 2023 - May 2024Frisco, Texas, Usโข Continuous Landscape Analysis: kept eyes and ears to the ground to know whatโs hot, whatโs next, and what to avoid in terms of brand activity in the space then packing + delivering that information across the organization as well as to our clientsโข RFP Response: worked with the Strategy team to draft bespoke responses to RFPs that we had come through the pipeline. These allowed us to be laser-focused in tying business objectives to programming, both with our standing inventory and net-new ideation. โข IP Development: using what we see and know from the shifting marketplace, this part of the gig gave us the freedom to be as creative as we can while anchoring our concepting in capabilities in-house. Whatโs appealing to prospects? What are they asking about? How does this overlay with changes or optimizations weโve made on the business side?โข Account Strategy: when pre-sale programs land, I served as a strategic guide for clients, agency partners, publishers, internal teams and all other necessary stakeholders to ensure the vision came to life as designedโข Business Development: beyond what is stated above, I helped our sellers where I could (and where it makes sense) from a biz dev standpoint to do my part in keeping the pipeline healthyPrograms:โข Dominoโs x Ninjaโs New Yearโs Eveโข WcDonald's UEFNโข GSQ x SEIConโข Hearing Health Day- Hearing Health Foundationโข 5-Hour ENERGY Gamer ShotsAbout GSQ | (NASDAQ:GAME) โOur portfolio of businesses that work in conjunction to provide an end-to-end solution for brands who are interested in getting in front of one of the most dynamic and eager audiences (gamers) consists of: world-class esports org FaZe Clan; creative agency and in-game experience studio Zoned/Moonlight Studios; multidisciplinary production house Fourth Frame; livestream analytics tech stack Stream Hatchet; social campaign and influencer management platform Sideqik; and more! -
Associate Director, Zero CodeOmnicom Media Group May 2022 - Apr 2023New York, Usโข Led gaming + esports idea generation within agency team while managing client relationshipsโข Worked with partners to develop custom solutions and original contentโข Managed teams across multiple brandsโข Oversaw implementation, tracking, and valuation of partnership activationโข Created and maintained overall gaming and esports landscape analysis for OMG / partner agency clientsโพ ๐๐๐ก๐ฅ๐๐ ๐๐ง๐๐ฃ๐๐จ ๐ฃ๐๐ซ๐๐๐๐ฉ๐ ๐ฉ๐๐ ๐๐๐ข๐๐ฃ๐ ๐ก๐๐ฃ๐๐จ๐๐๐ฅ๐ ๐ซ๐๐ ๐จ๐ฉ๐ง๐๐ฉ๐๐๐๐ ๐ฅ๐ก๐๐ฃ๐ฃ๐๐ฃ๐ + ๐๐๐๐ค๐ช๐ฃ๐ฉ ๐ข๐๐ฃ๐๐๐๐ข๐๐ฃ๐ฉHighlights:โข Coordinated with ATVI to release an in-game unlockable item (a WZ โcalling cardโ) to promote the new MTN DEW Flaminโ Hot flavor, and activated with our CDL partners (NY Subliners, OpTic Texas, ATL FaZe) to promote it. At the end of the campaign (13 days) hundreds of thousands of calling cards had been unlocked. โข Worked with Kris London (2.55MM subs) and 2HYPE to create the โTWISTED TEA GAMES.โ Like Relay Race: The Show, this series was meant to leverage the fun summery vibe of the beverage to create engaging (heavily branded) custom content. The show just crested 500K total views.โข Collaborated with BoomTV for a massive WZ 2.0 invitational (MTN DEWยฎ Double Drop) to close out 2022 composed of 16 duos, headlined by Doc and newly announced MTN DEW Gaming creator TimTheTatman, fueled by a $25,000 cash prizeClients: State Farm, PepsiCo (Gatorade, MTN DEW and Game Fuel) and Boston Beer (Truly, Twisted Tea)Partners: 2K, EA, Boom.tv, Call of Duty LeagueAbout Zero Code ๐พZero Code is the dedicated gaming and esports marketing agency within OMG (Omnicom Media Group) โ an Omnicom company. Our approach integrates gaming strategy, audience and industry insights, ideation, negotiation, and execution. Established in 2006, ZC has pioneered some of the most innovative and award-winning programs across gaming platforms, game IP and esports + gaming influencer partnerships for the last 15+ years. -
Marketing ManagerTiv Oct 2021 - Mar 2022Chicago, Illinois, Usโข Managed partner co-marketing initiatives and implementationโข Acted as the day-to-day point of contact for marketing-related brand partners and external agencies: Z0ned for go-to-market, Koncepted for design, and Boundary (LA) for webโข Managed campaign budgets across influencer, content, and socialโข Created and/or managed promotional communication with cardmembers including but not limited to website (tiv.co), Discord, social and emailโข Supported business development initiatives including but not limited to creative strategy for pre-sale, proposal writing, and co-presenting to potential partnersโพ ๐๐๐ ๐๐๐ (๐๐ค-๐ฉ๐ค-๐ข๐๐ง๐ ๐๐ฉ) ๐๐ญ๐๐๐ช๐ฉ๐๐ค๐ฃ ๐๐ฃ๐ ๐๐ง๐๐๐ฉ๐ค๐ง ๐ฅ๐๐ง๐ฉ๐ฃ๐๐ง๐จ๐๐๐ฅ๐จNew tools: Figma, Guru, Stream Hatchet, ContentfulAbout Tiv ๐นA fintech company developing products and services for the gaming community and industry. Our first product, a mobile banking app and associated rewards debit card, has been built for gamers from the ground up. Tiv takes a cardmember's passion for gaming and uses it to increase the value of every dollar they spend -- online and offline. "Game more. Earn more." -
Manager, Influencer & Content Partnerships @ IonAyzenberg Apr 2021 - Aug 2021Los Angeles, California, Usโข Cultivated relationships with creators and their teams on both a macro and micro level for proper collaborationโข Executed (one-off and always-on) influencer marketing campaigns for tech, video game, and entertainment propertiesโข Acted as key strategist in content development initiatives that best represented their clientsโ brand across a creators' digital platforms โข Ensured brand guidelines and disclosures were streamlined throughout, for quality content that both entertained and informedโพ ๐๐ค๐ช๐ฃ๐ ๐๐ฃ๐ ๐ฌ๐ค๐ง๐ ๐๐ ๐ฌ๐๐ฉ๐ ๐๐ง๐๐๐ฉ๐ค๐ง๐จ ๐ฉ๐ค ๐๐ง๐๐ฃ๐ ๐๐๐ข๐ฅ๐๐๐๐ฃ๐จ ๐ฉ๐ค ๐ก๐๐๐ ๐ฌ๐๐๐ก๐ ๐ฅ๐๐ฉ๐๐๐๐ฃ๐ ๐ฉ๐๐ก๐๐ฃ๐ฉ-๐๐ง๐๐ซ๐๐ฃ ๐๐ช๐จ๐๐ฃ๐๐จ๐จPrograms: โข Intel Evo x Samsung Galaxy Book Pro 360โข Xbox Game Pass Ultimate Perks tournament ft. NBA 2K21โข The Hacksmith x MLB The Show 21โข Xbox Design Lab RelaunchTalent: The Hacksmith, ZackTTG (100T/2HYPE), StaxMontana, Dominus, SixRingsOfSteel, Bashworld, Kevin Kenson, Jenna Ezarik, Aureylian, Lamarr Wilson, Judner Aura, Jon Rettinger, Karl Conrad, Jonathan Casey, Minnie Small, Tech SteveAbout [a] ๐ฎIn 1997, Ayzenberg Group became one of the first agencies to create its own website and extranet. That same year, it developed some of the first portals for video game clients. In the years that followed, the agency created result-driven, award-winning online, broadcast and print advertising as well as media solutions, influencer orchestration, social activations, websites and mobile applications for a wide range of companies, including Electronic Arts,Disney, Mattel, Microsoft, Sony, Warner Bros. and Xbox. -
Director, Content & Sales EnablementGlynndevins Apr 2019 - Jan 2021Kansas City, Missouri, Usโข Wrote copy, developed creative strategy and reviewed all in-market tacticsโข Oversaw the creation of all proposals and RFP responses from start to finishโข Maintained GlynnDevins.com, internal CMS, owned social media channelsโข Assisted brand activation (corporate events), product marketing and lead generation effortsโข Managed 2 proposal writers, as well as a designerโพ ๐๐๐ฃ๐๐๐๐ ๐ฝ2๐ฝ ๐๐ค๐ฃ๐ฉ๐๐ฃ๐ฉ ๐๐๐ซ๐๐ก๐ค๐ฅ๐ข๐๐ฃ๐ฉ ๐๐ฃ๐ ๐๐๐ฉ๐๐ซ๐๐ฉ๐๐ค๐ฃ ๐จ๐ช๐ฅ๐ฅ๐ค๐ง๐ฉ๐๐ฃ๐ ๐ฅ๐๐ฅ๐๐ก๐๐ฃ๐ ๐๐ง๐ค๐ฌ๐ฉ๐ ๐๐ฃ๐ ๐จ๐๐ก๐๐จ ๐๐๐๐ค๐ง๐ฉ๐จHighlights:โข โProduct of the Monthโ campaigns, go-to-market strategy defined Q3/Q4 2019โข Launched BrandQ product November '19โข v1 of the โNew GlynnDevinsโ narrative written, approved and adopted in Jan 2020โข Developed New Hire Orientation programming and presented material for 6 monthsโข Completed Phase I of the Capabilities Deck and training for Sales teamโข Drafted full set of Solution Sheetsโข Launched case study development program "Key Club" alongside Client Service leadershipโข Launched "Sales Tools" SharePoint site to facilitate sales enablementโข Wrote and hosted 8 episodes of the COVID-19 Q&A Senior Living Expert Series webcastโข Designed and implemented new processes for proposal developmentNew tools: Act-On, Salesforce, Pardot, GongAbout GlynnDevins ๐ (now Attane)Founded in 1987, GlynnDevins is the leading data, analytics and marketing technology firm. With a diverse portfolio of products and services driven by data science and insights, GlynnDevins has a proven reputation of supporting companiesโ sales efforts with lead generation and conversion."We connect seniors with communities. It's what we do." -
Director, Digital MarketingRally House 2019 - 2019Lenexa, Kansas, Usโข Led a team of 7 creating and curating content for each of the brandโs 63 retail locations across 9 states. โข Refined and established the choreography of nearly 140 channels supporting upwards of 120 athletic programs and 10 major metropolitan areas. โข Developed and coordinated processes to improve reputation management and customer service communicated across an additional 180 review-based profiles. โข Introduced and moderated influencer relationships and vendor co-op activations. Orchestrated campaigns for '47, Boelter, Fanatics, MLB, and more.โข Evolved reporting to monitor the health of our department and identify opportunities for growth โข Supported recruitment efforts amplified through social as the brand's workforce fluctuated with seasonal work around the holiday.โพ ๐พ๐ค๐ค๐ฅ๐๐ง๐๐ฉ๐๐ซ๐๐ก๐ฎ ๐ก๐๐ ๐ค๐ช๐ง ๐๐๐ง๐ ๐๐ฉ๐๐ฃ๐ ๐๐๐ฅ๐๐ง๐ฉ๐ข๐๐ฃ๐ฉ ๐๐ก๐ค๐ฃ๐๐จ๐๐๐ ๐ค๐ช๐ง ๐พ๐ง๐๐๐ฉ๐๐ซ๐ ๐ฟ๐๐ง๐๐๐ฉ๐ค๐งโพ ๐๐ช๐ฅ๐ฅ๐ค๐ง๐ฉ๐๐ ๐๐ง๐๐๐ ๐๐ฃ๐ ๐ข๐ค๐ง๐ฉ๐๐ง ๐๐ฃ ๐พ๐๐๐๐๐๐ค, ๐พ๐ก๐๐ซ๐๐ก๐๐ฃ๐, ๐พ๐๐ฃ๐๐๐ฃ๐ฃ๐๐ฉ๐, ๐ฟ๐๐ก๐ก๐๐จ, ๐ฟ๐๐ฉ๐ง๐ค๐๐ฉ, ๐๐๐ฃ๐จ๐๐จ ๐พ๐๐ฉ๐ฎ, ๐๐๐๐ก๐๐๐๐ก๐ฅ๐๐๐, ๐๐๐ฉ๐ฉ๐จ๐๐ช๐ง๐๐, ๐๐ฉ. ๐๐ค๐ช๐๐จ ๐๐ฃ๐ ๐๐๐๐๐๐ฉ๐ ๐๐จ ๐ฌ๐๐ก๐ก ๐๐จ ๐๐๐ค๐ข๐ขHighlights:โข Launched the brandโs first dedicated Pinterest campaign, leveraging the platformโs new Carousel units, garnering just shy of 6M impressions, 650K engagements and 200 conversions.โข Roughly 200 different styles shot 4 different ways resulted in capturing nearly 800 assets for both web and social content. Production assistance, set design, styling, photography and editing all done by our Marketing team. [RH x '47 Holiday '18]New tools: SOCIAbout RH ๐ฉRally House is a specialty sports boutique that offers a large selection of apparel, gifts and home dรฉcor representing local NCAA, NFL, MLB, NBA, NHL and MLS teams. We also carry local novelties and region-inspired apparel, gifts and food.โAt Rally House, we show our colors BOLDLY.โ -
Manager, ContentBarkley Sep 2017 - Sep 2018Kansas City, Mo, Usโข Consulted during a 420 experience that involved a site takeover, a VR experience that we promoted to hand-selected influencers, and OLV as bumpers on Viceland & Adult Swim that prompted conversation. โข Assisted in identifying and coordinating "wing drops" for various artists who shared brand love including EDM group LOUDPVCK and VMA's 'Best New Artist' Khalid.โข Coordinated the launch of an AI ordering assistant met with 100% positive sentiment that included new channel graphics, a dynamic website tile and renovated page, a release video serving as OLV, an IG Story & a community management toolkit leveraging short โWingbotโ animations. โข Provided on-the-ground support during the opening round of the 2017 Little League Baseball World Series in Williamsport, VA: developed a shot list, coordinated with a staff photographer for direction and captured content on mobile resulting in thousands of organic impressions and engagements.โข Developed a kit for celebrity influencers that involved collaborating w/ our designers, writing personalized notes, sourcing product and managing timelines & vendors in order to elevate the brand and provide said influencers with exclusive merch.โข Managed the launch of a GIPHY Brand Channel for Wingstop (timeline, channel strategy, creative review, partner relations) that accumulated 1M+ views in the first 36 hrs. Continued development of this channel as we rolled out 3 waves of assets, totaling 20 GIFs & 9M+ views in its 1st month.โข Worked with Yeezy collaborator Tracey Mills to support his Visitor on Earth x Russell line at a press preview, popup shop & Barneyโs NY launch party that drove millions of impressions.โพ ๐๐ญ๐๐๐ช๐ฉ๐๐ค๐ฃ ๐๐ฃ๐ ๐๐ข๐ฅ๐ก๐๐๐๐๐๐ฉ๐๐ค๐ฃ ๐ค๐ ๐ก๐๐ง๐๐-๐จ๐๐๐ก๐ ๐๐ง๐๐๐ฉ๐๐ซ๐ ๐๐๐๐๐จClients: Russell Athletic, Wingstop, Bartles & Jaymes and Square Enix Consulted for: IHOP, Pizza Patron, BraunAbilitySpoke at: AAF Omaha AdBites, AAF Topeka Lunch N' Learn, SMCKC Breakfast -
Associate Manager, ContentBarkley Jul 2016 - Aug 2017Kansas City, Mo, Usโข Provided social direction for photoshoots at Glacier National Park in Montana and Acadia National Park in Maine.โข With Twitter as our anchor, we drove a large volume of fans toward a custom-built web app that allowed users to interact with a digital door powered by their smartphoneโs gyroscope and accelerometer. Persistent and patient community management allowed fans to be walked through the experience when they ran into issues, which ultimately elevated the experience and built brand loyalty. UGC poured in for weeks.โข Executed a campaign that โhackedโ innovative new ad units within Twitterโs platform to simulate prop betting for fans during the 2016-2017 NFL Playoffs. Through engagement on our conversational units, we had thousands of entries and garnered a ton of video views, tripling Twitterโs video engagement benchmark and doubling Twitterโs benchmark for engagement rate pertaining to leveraging these particular units.โข Traveled to San Diego for the Dad 2.0 summit to drive conversation onsite around #Dadlete. Worked w/ PR team on a branded space to help influencers size out Russell product, captured content & community managed at the event.โพ ๐พ๐ค๐ฃ๐ฉ๐๐ฃ๐ฉ ๐จ๐ฉ๐ง๐๐ฉ๐๐๐ฎ, ๐ฅ๐ง๐ค๐๐ช๐๐ฉ๐๐ค๐ฃ, ๐๐ฃ๐ฃ๐ค๐ซ๐๐ฉ๐๐ค๐ฃ ๐๐ฃ๐ ๐๐๐จ๐ฉ๐ง๐๐๐ช๐ฉ๐๐ค๐ฃClients: Coleman, FoodSaver, HERSHEY'S, Wingstop and Russell Athletic Consulted for: Bass Pro, Spirit AirlinesNew tools: Curalate, Social Studio by Salesforce, Sprinklr, Sprout, Netbase, SpredfastSpoke at: AAF Cedar Valley, AAF Lincoln AdCamp RetreatSubject Matter Expert: Twitter -
Content Specialist (Community Manager)Barkley Aug 2015 - Jul 2016Kansas City, Mo, Usโข Monitored targeted conversation topics, identified real-time engagement opportunities and replied to users of a promoted trend.โข Assisted in an influencer activation for one of the most timeless brands in the outdoor industryโข Held point during comparative set analysis on a content audit for a collection of 300 colleges and universities that provide thousands of student-athletes with both a high level of athletic competition and an invigorating environment in the classroom.โข Ideated, participated in campaign creation and execution for various content series and managed communities across four channels that helped relaunch a cult classic for one of the country's largest confectionaries.โข Provided social support, driven by a strategic geo-targeted campaign for an activation at SXSWโข Provided social support, driven by a strategic geo-targeted campaign for a partnership with Uber in three key markets: Nashville, Denver and Seattleโพ "๐๐ฃ ๐ฉ๐๐ ๐ฉ๐ง๐๐ฃ๐๐๐๐จ," ๐ง๐๐ฅ๐ค๐ง๐ฉ๐๐ฃ๐ ๐๐ฃ๐ ๐๐ฃ๐จ๐๐๐๐ฉ๐จClients: Coleman, Cargill Turkey and HERSHEY'S Consulted for: NCAA DII, FoodSaver, Wingstop, Sunny D, Eurostar, Dairy QueenNew tools: NUVI, Percolate, ShareRoot, RightIntel, Infegy Atlas, FollowerWonk (Moz)Spoke at: AAF District 9 Leadership SummitAbout Barkley ๐Barkley is one of the largest employee-owned advertising agencies in the U.S. The independent shop has been named #3 Agency in Kansas City as distinguished by the Kansas City Business Journal in 2015 and #38 on Ad Age's list of 40 Best Places to Work in 2014. -
Coordinator, Social MediaSaxum Nov 2014 - Jun 2015Oklahoma City, Oklahoma, Usโข Wrote copy for web, social and emailโข Actively participated in the concepting stage for campaignsโข Drafted elementary media plans and gleaned a foundational knowledge of paid socialโข Developed briefs for digital campaignsโข Reported on the success of the campaigns I managedโพ ๐๐ข๐ฅ๐ก๐ค๐ฎ๐๐ ๐ฃ๐ค. 2 ๐ค๐ฃ ๐ ๐ฃ๐๐ฌ๐ก๐ฎ ๐๐ง๐๐๐ฉ๐๐ ๐จ๐ค๐๐๐๐ก ๐ข๐๐๐๐ ๐ฉ๐๐๐ข ๐๐ค๐ง ๐ ๐๐ค๐ช๐ฉ๐๐ฆ๐ช๐ ๐๐๐๐ฃ๐๐ฎClients: George Kaiser Family Foundation, Canary and SaxumConsulted for: 7-Eleven, Williams' Atlantic Sunrise Project, Tulsa Metro Utilities AssociationNew Tools: Advantage๐๐๐๐: ๐ ๐ด๐ฆ๐ฆ ๐ต๐ฐ๐ฐ ๐ฐ๐ง๐ต๐ฆ๐ฏ ๐ฏ๐ฆ๐ธ ๐ข๐ฅ ๐ง๐ฐ๐ญ๐ฌ๐ด ๐ธ๐ฉ๐ฐ ๐ฅ๐ฐ๐ฏ'๐ต ๐ข๐ฑ๐ฑ๐ณ๐ฆ๐ค๐ช๐ข๐ต๐ฆ ๐ต๐ฉ๐ฆ ๐ญ๐ฆ๐ท๐ฆ๐ญ ๐ฐ๐ง ๐ธ๐ฐ๐ณ๐ฌ ๐ต๐ฉ๐ฆ๐บ ๐ฆ๐ฏ๐ต๐ฆ๐ณ ๐ต๐ฉ๐ฆ ๐ช๐ฏ๐ฅ๐ถ๐ด๐ต๐ณ๐บ ๐ธ๐ช๐ต๐ฉ ๐ข๐ค๐ค๐ฆ๐ด๐ด ๐ต๐ฐ. ๐ ๐ด๐ฉ๐ข๐ณ๐ฑ๐ฆ๐ฏ๐ฆ๐ฅ ๐ฎ๐บ ๐ค๐ฉ๐ฐ๐ฑ๐ด ๐ข๐ต ๐๐ข๐น๐ถ๐ฎ, ๐ธ๐ฉ๐ฆ๐ณ๐ฆ ๐ต๐ฉ๐ฆ ๐ณ๐ฐ๐ด๐ต๐ฆ๐ณ ๐ช๐ด ๐ฑ๐ณ๐ช๐ฎ๐ข๐ณ๐ช๐ญ๐บ ๐ฆ๐ฏ๐ฆ๐ณ๐จ๐บ, ๐ฏ๐ฐ๐ฏ-๐ฑ๐ณ๐ฐ๐ง๐ช๐ต ๐ข๐ฏ๐ฅ ๐ข๐ฅ๐ท๐ฐ๐ค๐ข๐ค๐บ ๐ธ๐ฐ๐ณ๐ฌ. ๐๐ฉ๐ช๐ญ๐ฆ ๐ข ๐ฃ๐ช๐ญ๐ญ๐ช๐ฐ๐ฏ-๐ฅ๐ฐ๐ญ๐ญ๐ข๐ณ ๐ฐ๐ณ๐จ๐ข๐ฏ๐ช๐ป๐ข๐ต๐ช๐ฐ๐ฏ ๐ญ๐ช๐ฌ๐ฆ ๐๐๐๐ ๐ฅ๐ฐ๐ฆ๐ด๐ฏ'๐ต ๐ค๐ข๐ณ๐ณ๐บ ๐ฎ๐ถ๐ค๐ฉ ๐ธ๐ฆ๐ช๐จ๐ฉ๐ต ๐ฐ๐ถ๐ต๐ด๐ช๐ฅ๐ฆ ๐ฐ๐ง ๐ต๐ฉ๐ฆ ๐ช๐ฎ๐ฎ๐ฆ๐ฅ๐ช๐ข๐ต๐ฆ ๐ข๐ณ๐ฆ๐ข, ๐ช๐ต ๐ข๐ญ๐ญ๐ฐ๐ธ๐ฆ๐ฅ ๐ฎ๐ฆ ๐ต๐ฐ ๐ญ๐ฆ๐ข๐ณ๐ฏ ๐ต๐ฉ๐ฆ ๐ง๐ถ๐ฏ๐ฅ๐ข๐ฎ๐ฆ๐ฏ๐ต๐ข๐ญ๐ด ๐ฐ๐ง ๐ต๐ฉ๐ฆ ๐ข๐จ๐ฆ๐ฏ๐ค๐บ ๐ธ๐ฐ๐ณ๐ญ๐ฅ ๐ธ๐ฉ๐ช๐ญ๐ฆ ๐ด๐ต๐ข๐บ๐ช๐ฏ๐จ ๐ฉ๐ถ๐ฎ๐ฃ๐ญ๐ฆ. ๐๐ฐ๐ธ ๐ ๐ฌ๐ฏ๐ฐ๐ธ ๐ฉ๐ฐ๐ธ ๐ง๐ฐ๐ณ๐ต๐ถ๐ฏ๐ข๐ต๐ฆ ๐ ๐ข๐ฎ ๐ต๐ฐ ๐ธ๐ฐ๐ณ๐ฌ ๐ฐ๐ฏ ๐ฉ๐ฐ๐ถ๐ด๐ฆ๐ฉ๐ฐ๐ญ๐ฅ ๐ฃ๐ณ๐ข๐ฏ๐ฅ๐ด, ๐ข๐ฏ๐ฅ ๐ฏ๐ฆ๐ท๐ฆ๐ณ ๐ต๐ข๐ฌ๐ฆ ๐ข ๐ฎ๐ฐ๐ฎ๐ฆ๐ฏ๐ต ๐ฐ๐ง ๐ช๐ต ๐ง๐ฐ๐ณ ๐จ๐ณ๐ข๐ฏ๐ต๐ฆ๐ฅ.About Saxum ๐Founded in 2003 by then-25-year-old Renzi Stone, the company has grown to become one of the leading integrated marketing communications agencies in the Great Plains and one of Inc. Magazineโs 5,000 fastest-growing private businesses in the United States. With a diverse and experienced in-house team and a substantial network of creative and strategic partners worldwide, Saxum serves a varied national and regional client base, touching nearly every sector of the economy. -
Technical RecruiterOaktree Staffing Jul 2014 - Nov 2014Tulsa, Oklahoma, UsI was a Technical Recruiter with OakTree IT in Tulsa, OK. I specialized in placing qualified mid to senior-level developers, infrastructure professionals, and project managers in their next roles within the Tulsa, Oklahoma City, Bartlesville, and Houston areas.About OakTree IT ๐ฅOakTree Software offers timely, reliable, high-quality information technology consulting services. They work closely with business owners and management in order to find the best solution for project staffing - either by direct consulting with their full-time development and network staff, mentoring existing client staff or helping recruit the ideal new hire. OakTree partners with their clients by providing consultants on both short-term and long-term assignments as well as full-time hires. ๐๐๐ ๐๐ง๐๐ ๐๐ค๐๐ฉ๐ฌ๐๐ง๐ ๐๐จ ๐ ๐๐๐๐ง๐ค๐จ๐ค๐๐ฉ ๐พ๐๐ง๐ฉ๐๐๐๐๐ ๐๐๐ง๐ฉ๐ฃ๐๐ง ๐๐ค๐ง ๐๐๐๐ง๐ฃ๐๐ฃ๐ ๐๐ค๐ก๐ช๐ฉ๐๐ค๐ฃ๐จ (๐พ๐๐๐), ๐ ๐๐๐จ๐๐๐ฃ๐๐ฉ๐๐ค๐ฃ ๐ข๐๐๐ฃ๐๐ฃ๐ ๐ฉ๐๐๐ฎ ๐๐๐ฃ ๐ค๐๐๐๐ง ๐ฉ๐ง๐๐๐ฃ๐๐ฃ๐ ๐๐ค๐ง ๐ฉ๐๐ ๐๐ช๐ก๐ก ๐จ๐ช๐๐ฉ๐ ๐ค๐ ๐๐๐๐ง๐ค๐จ๐ค๐๐ฉ'๐จ ๐๐๐ง๐ ๐๐ฉ-๐๐๐๐๐๐ฃ๐ ๐๐๐๐๐ฃ๐ค๐ก๐ค๐๐๐๐จ. ๐ผ๐ก๐ก ๐๐๐๐ง๐ค๐จ๐ค๐๐ฉ ๐๐ค๐ช๐ง๐จ๐๐จ ๐๐ง๐ ๐ฉ๐๐ช๐๐๐ฉ ๐๐ฎ ๐๐๐๐ง๐ค๐จ๐ค๐๐ฉ ๐พ๐๐ง๐ฉ๐๐๐๐๐ ๐๐ง๐๐๐ฃ๐๐ง๐จ ๐ช๐จ๐๐ฃ๐ ๐๐๐๐ง๐ค๐จ๐ค๐๐ฉ ๐๐๐๐๐๐๐๐ก ๐พ๐ช๐ง๐ง๐๐๐ช๐ก๐ช๐ข. ๐๐๐ ๐๐ง๐๐ ๐๐จ ๐๐ค๐ฃ๐จ๐๐จ๐ฉ๐๐ฃ๐ฉ๐ก๐ฎ ๐ง๐๐ฃ๐ ๐๐ ๐๐จ ๐ค๐ฃ๐ ๐ค๐ ๐ฉ๐๐ ๐๐๐ ๐๐๐๐ง๐ค๐จ๐ค๐๐ฉ ๐๐ง๐๐๐ฃ๐๐ฃ๐ ๐๐๐๐๐ก๐๐ฉ๐๐๐จ ๐๐ฃ ๐ฉ๐๐ ๐๐ค๐ช๐ฃ๐ฉ๐ง๐ฎ.
Brandon Painter Skills
Brandon Painter Education Details
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Kansas State UniversityMarketing
Frequently Asked Questions about Brandon Painter
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Brandon Painter works for Ethos Support
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Brandon Painter's current role is Head of Marketing.
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Brandon Painter's email address is bpainter@tiv.co
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Brandon Painter's direct phone number is (816) 842*****
What schools did Brandon Painter attend?
Brandon Painter attended Kansas State University.
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Brandon Painter has skills like Social Media Marketing, Social Media, Facebook, Social Networking, Online Marketing, Marketing, Marketing Strategy, Digital Marketing, Advertising, Leadership, Blogging, Customer Service.
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