Brandon Pokedoff Email & Phone Number

• Working with a focus on the B2B SaaS sector to enhance performance and promote growth through effective full-funnel lead generation and sales-oriented campaigns.• Working with B2C clients to increase organic and paid social performance, resulting in a steady year-over-year increase in overall sales

Bristol, Pennsylvania, United States

• Crafted effective paid social media campaigns for clients across various industries utilizing platforms such as Facebook, Instagram, Twitter, LinkedIn, and Pinterest• Developed monthly organic social media strategies for clients in a variety of verticals• Created detailed reports that analyzed key performance indicators (KPIs) and other objectives set by the brand

Doylestown, Pennsylvania

• Managed social media accounts for 8 companies; including content creation and reputation management• Utilized Facebook and Google Analytics to devise the best social strategies for each client, growing each following by at 10-20% during tenure

Philadelphia, Pa

• Conducted external research in support of social media strategy execution and development• Compiled relevant articles for internal agency social media newsletter• Monitored focus groups, summarized key findings to aid the brand strategy team with the development of advertising campaigns

Philadelphia, Pennsylvania

• Assisted team in all elements of the rebranding of Comcast SportsNet to NBC Sports Philadelphia including the development of strategic research compiled into charts and graphs in support of the effort• Developed and executed social media content for NBC Sports Philadelphia, customized by social channel• Pitched a marketing strategy that was used in an ad campaign for the Philadelphia 76ers

Stamford, Connecticut

• Logged time codes of key moments during live broadcasts to facilitate post-production storytelling• Responsible for review of a wide variety of Olympic sports and events across the entire Olympics portfolio