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A C-level Executive with over twenty years of beauty industry sales, marketing, and education delivery work experience, specializing in the development, management, marketing, and sales of professional beauty products and services. Career Highlights: • Overtook and rebranded a regional distributor of professional beauty products. • Reduced annual operating costs 57% while increasing sales 400% over ten years. • Successfully launched fifteen new brands. • Achieved average staff tenure of seven years while hiring, training, and managing thirty staff.
Armstrong Mccall- North Austin
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Managing PartnerArmstrong Mccall- North Austin Sep 2014 - Present
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President / CeoCreative Salon Concepts Jul 1999 - Sep 2014• Managed up to thirty staff while overseeing sales, product training initiatives, business development, warehouse operations, and accounting for a boutique distributor of professional beauty brands to salons, spas, and makeup studios across NY, NJ, PA, DE and CT.• Recruited, hired, and trained sixty staff while achieving average employee tenure of seven years. • Developed and managed the Creative Salon Concepts loyalty program, increasing sales by 11%.• Reduced annual operating costs from $700K to $300K . • Reduced the cost of benefits, 401k and overtime by $60K per year while maintaining staff benefit levels.• Implemented new ordering technology that reduced error rates by over 75% and saved $38K in salary costs.• Oversaw a 400% sales increase by providing training to all company personnel on territory management, determining individual market needs, creating salon specific promotions, driving multiple unit sales, gaining new users, and reducing consumer purchases of competitive brands.• Developed the Sales Team by implementing a shadowing program, creating and implementing sales training classes, scheduling manufacturer product demonstrations, and creating sales incentive programs.• Set sales goals, planned education initiatives, implemented sales contests, and strategized business development in collaboration with manufacturer Executives during monthly and quarterly meetings.• Increased sales 250% over eighteen months by acquiring an existing hair care brand. • Developed and implemented company and customer marketing programs, including a monthly newsletter, weekly e-blasts, and a bi-monthly promotional catalog. • Developed, directed, and implemented all rebranding initiatives by working with a Graphic Designer to develop a new logo, sales catalog, website and copy, business cards, stationary, and outdoor signs. • Established a sales force for a new manufacturer of prestige hair care products and built sales to $500K in two years.
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Account ExecutiveCreative Salon Concepts Jun 2001 - Apr 2002• Developed and managed an $850K sales territory, one of the largest in the company, with thirty NJ and NY clients.
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Manager Of Retail OperationsCreative Salon Concepts Feb 1998 - Jun 2001• Managed inventory for four Aveda retail stores generating between $600K and $1.2MM each in annual sales.• Developed in-store consumer promotions and events and oversaw order processing and shipping.
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Territory Business ManagerAveda Apr 2002 - Jun 2003• Developed and managed a $1MM dollar sales territory across New Jersey, New York, and Pennsylvania.• Sold hair care, hair color, skin care, body care, and cosmetics to 35 salon clients.• Scheduled and conducted weekly in-salon consumer clinics for hair, skin, and make-up products.• Implemented salon marketing strategies, events, and incentive programs.
Brandon Ranney Skills
Brandon Ranney Education Details
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Art Academy Of CincinnatiPainting
Frequently Asked Questions about Brandon Ranney
What company does Brandon Ranney work for?
Brandon Ranney works for Armstrong Mccall- North Austin
What is Brandon Ranney's role at the current company?
Brandon Ranney's current role is Managing Partner.
What is Brandon Ranney's email address?
Brandon Ranney's email address is br****@****-na.com
What is Brandon Ranney's direct phone number?
Brandon Ranney's direct phone number is +151289*****
What schools did Brandon Ranney attend?
Brandon Ranney attended Art Academy Of Cincinnati.
What are some of Brandon Ranney's interests?
Brandon Ranney has interest in Family, Skiing, Home Improvement, Cars, Fitness, Music, Tennis.
What skills is Brandon Ranney known for?
Brandon Ranney has skills like Retail, Marketing Strategy, Beauty Industry, Marketing, Cosmetics, Skin Care, Hair Care, Sales, Sales Management, Training, Management, Product Development.
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