Senior Account Director
CurrentI manage a team of content marketers, SEO specialists, paid advertising specialists, designers, and oversee the digital marketing strategy of our enterprise clients to help them achieve their goals. I help companies manage all or some of their marketing initiatives and build out full-funnel strategies utilizing many of the tactics below:• SEO (Keyword Research, Site Audits, Technical Audits, Search Console Proficiency, Onsite Content, Offsite Link Acqusition, etc.) • Google Ads (Search, Display, Remarketing, Shopping)• Social Ads (Facebook, LinkedIn)• Content Creation (Blogs, Website Copy, Case Studies, eBooks, Video, YouTube Optimization, etc.)• Google Analytics (GTM, Conversion Tracking, Attribution Models, Data Segmentation)• Demand Generation (Email Automation, Lead Scoring, Landing Page Optimizations, etc.)• Media Relations (Press Releases)I also help in the growth and development of my team through goal setting, open feedback, transparency, and collaboration.