Brandon Wall Email & Phone Number

New York, US

New York, NY, US

• As BuzzFeed News underwent major changes, I had the opportunity to move into senior leadership and define my own role.
• VIDEO STRATEGY: Shifted our focus to short-form vertical video in alignment with company strategy. Big picture, this included long-term planning of monthly production targets to ensure we hit our annual goals.
• EXPANDING DATA ANALYTICS AND NEWSROOM STRATEGY: I worked closely with our Audience Initiatives Lead to provide beat- and desk- level feedback, analyze BuzzFeed and market trends for potential new stories to focus on.
• EDITORIAL LIAISON: Worked with internal counterparts at BuzzFeed, HuffPost, and Complex on company-wide strategies for different platforms and initiatives. I was also a key stakeholder meeting with external platforms.
• PRODUCT DEVELOPMENT: I worked closely with BuzzFeed’s product team to represent BFN’s needs.
• SECURITY: Served on the Risk Assessment Council, meeting biweekly to discuss security challenges both physical and digital.

New York, NY, US

• Managed a team of 10 in the planning and distribution of BuzzFeed News reporting and more.
• NEWSROOM PUBLISHING: Directed our M/W/F story budget meetings, maintained an Assana publishing calendar, shared publishing plans across the newsroom, and worked closely with editors across all verticals to coordinate.
• CONTENT DISTRIBUTION: Oversaw a team of 10 people in the day-to-day distribution of BuzzFeed News content, planning for major news events, and directing longer-term strategy evolutions to keep us competitive. My team.
• STORY ROLLOUT: Collaborated with editors ahead of major story publication and assigned Curation team member to prepare a wide-ranging promotion plan to maximize story reach. Also coordinated closely with PR and the.
• NEWSLETTER STRAEGY: Took full ownership over BFN’s approach to newsletters. This included implementing MoM data tracking around open rates and CTR, fostering communication with newsletter stakeholders so we could plan.
• VIDEO STRATEGY: Oversaw a team of two video producers creating narrative-based content designed around hitting Facebook’s midroll ad target. This team generated $1M+ revenue in 2021 before Facebook pivoted towards a.

New York, NY, US

BuzzFeed moved me to New York three months before the pandemic 🤷 I ran the day-to-day of content distribution, defined + executed our 2020 election year platform strategy, and helped build up newsroom workflows (#Rocketsquad for life)

New York, NY, US

I took over the LA News Curation team overseeing the distribution of BuzzFeed News content in the afternoon/evenings with a focus on the Trump administration and general news chaos. I was involved in the Facebook Live era.

New York, NY, US

Duties expanded from social channels to include homepages and push alerts over the course of the 2016 election as part of the awesome LA Curation crew. Still did a good amount of reporting, with a focus on politics and extremism.

New York, NY, US

I ran BuzzFeed News social channels at night. I did a good amount of reporting, either natively on Twitter or for stories on the website.

Chicago, Illinois, US

• DAY-TO-DAY
• Trawl the Internet for news
• A whole lot of social media management
• Produce quality content or hand off to staff for further execution
• Edit and repackage content for AP style and effective social sharing
• Curate homepages, compose newsletters and send news alerts

Chicago, Illinois, US

We published the Sun-Times tablet applications using the Mag+ suite for InDesign. I was involved in all levels of execution, from drafting to final publishing.Work included daily issues and editions dedicated to the Bulls, Bears and college football.This project was eventually retired in favor of automated apps.

Chicago, Illinois, US

Main editorial grunt for iPad development. Put to use my know-how of the company CMS, HTML/javascript and general news judgement to flow content into nightly builds. I regularly coordinated with coders and project leads on bugs, feedback and improvements. As the project migrated to Mag+, I helped shaped content and create InDesign templates.

Chicago, Illinois, US

Responsible for the timely programming of content to four daily suburban websites covering major suburban markets in and around Aurora, Naperville, Joliet and Elgin. Expanded multimedia content including photos, video and maps to enhance a story. Weekend duties included covering similar tasks for the Chicago Sun-Times website.

An experiment in hyperlocal, Patch-style coverage before Patch expanded nationwide. It was primarily based around Facebook, and maintained a pretty big margin on followers over the Lemont Patch page for a while. I eventually retired the project to move on to other things.

Romeoville, IL, US

Romeoville, IL, US

I oversaw all things digital for the Lewis Flyer. I ensured content was posted in a timely manner, programmed homepages, and oversaw the Flyer's first forays into Twitter and Facebook.In this position, I successfully pitched migrating our website from the closed CollegePublisher platform to WordPress. After it was approved by faculty, I spearheaded the.

Romeoville, IL, US

I wrote takes that weren't fit to print.

US

Managed www.wgntv.com during 5:30 and 9 p.m. newscasts three days a week. Duties included programming website content, editing web video packages, writing web stories, running social media and watching traffic patterns.

General staff writer for a variety of sections including news, sports and feature/tempo. Also covered 'Facilities' beat for six months.