Marketing Consultant
In this tenure, I led client organizations and their progression through bespoke solutions and effective strategies, including strategic planning, multi-media marketing/advertising campaigns, branding, and budget management. To that end, I conducted research to evaluate market trends and identify potential business opportunities for clients. I oversaw integrated internal/external communication projects, including RFP’s, vendors, media placement, and web management. I trained and empowered business executives and sales teams to attain set corporate goals. .Below are my key accomplishments:* Attained maximum ROI by managing all aspects of the campaign and strategic growth initiatives, including contract/freelance/agency projects.* Developed and implemented internal/external communication initiatives, while coordinating special events and trade shows, resulted in enhancing community/customer perception.* Launched integrated customer relationship management (CRM) platforms to tangibly track ROI/success.
