Brandy McDowell is fueled by natural instincts to make each brand the best that it can be. Influenced at an early age by highly visible and respected thought leaders, Brandy realized that she, too, can affect change by leaving the herd and honing her creative voice to help companies achieve their goals. Having an innate ability to solve complex problems while leading, inspiring and motivating teams to succeed is what sets Brandy apart from others in her field.Known as a down-to-earth digital/creative strategist who’s not afraid to take on challenges, Brandy pulls together all the right pieces—including story, partnerships, marketing campaigns, teams, and platforms—to shape the customer experience.***********DC-MARYLAND AREA RELOCATION PREFERENCE*********LEADERSHIP SNAPSHOT:Creative Strategist who blends innovative vision, original perspectives and riveting narratives to develop goal-focused business campaigns and content/digital strategies to drive consumer engagement in highly competitive markets. Influential C-suite and board-level advisor who taps into solid legal background to launch initiatives that protect value and govern consistency across business functions and organizational tiers.Customer-centric change agent adept at solving complex challenges, accelerating growth and igniting transformation. Collaborative team player who thrives at the convergence of digital, social and traditional opportunities that create loyal customers, audiences and members. VALUE CREATION:- PROJECT LEADERSHIP: Secured expansion in audience reach, increase in online traffic and improved brand awareness by devising compelling digital strategies; led SEO initiatives, and launched contemporary marketing concepts for diverse clients with varying project needs.- PROBLEM RESOLUTION: Strengthened team to drive performance and fuel upsurge in overall productivity by defining and realigning department focus, eliminating communication roadblocks, setting forward-moving goals and establishing cohesive business processes; liaised between staff and executive leadership to successfully execute a turn around.- STAKEHOLDER FOCUS: Built lasting, cross-industry relationships based on transparency, respect and timely project management/completion; realized customer objectives and delivered client-tailored results that exceeded service expectations. Brandy serves as a board member and social media content manager for a start-up non-profit organization that provides mentoring and educational/personal support to underrepresented young women in the Sacramento area.