Branka Sokolovic Email & Phone Number

Miami, Fl, Us

West Palm Beach, Florida Area

Development of communication programs to promote The Grand Tour brand and its products. Produce a content marketing strategy that drives traffic and engagement that translates to sales and brand recognition. Collaborate with design and writing teams to produce high quality content. Identifying and building key relationships with prominent influencers and industry leaders. Development and execution of influencer marketing strategies and creative campaigns that drive web and foot traffic. Liaise with marketing and sales teams to collaborate on ideas for campaigns and content, track KPIs, and keep abreast of emerging trends, technologies, and the influencer ecosystem across social media.

Www.Shoplvx.Com

Developed, designed, and led the complete product portfolio, innovation pipeline, and marketing strategy. Super-headed execution of marketing strategy, including product architecture, product launch process, and go-to-market plan.Built and evolved the brand vision; positioning, key differentiators, audiences, and customer engagement strategies for both B2B and B2C. Creative lead for product launch, calendars, and initiatives from initial launch strategy, through to pricing, promotions, and in-store execution.Established, mapped, and executed all marketing activities to drive the LVX brand and deliver overall business objectives through sustainable sales, market share, and profit growth. Conceptualized and created the brand story and drove growth and market share gains via social media channels, industry trade events, and national press features. Spearheaded all digital communication; product and web copy, blog posts, press releases, product knowledge books, promotional material.Optimized the brand's strategy & business development with activation plans, including media, PR, social media platforms, and CRM activities. Leveraged consumer data to further develop marketing plans, drive innovation, and profit, and create an amazing brand experience. Key Strengths & Skills:-Business Development -Creative Strategy -Marketing-Brand Positioning & Vision-Packing & Design-Innovation & Trends-Trend Research & Market Analysis-Content & Copyright -Strategic Planning-Project Management-Operational Excellence-Relationship Building-Negotiations