Branko Karlezi Email & Phone Number

London, Gb

London, England, United Kingdom

◘ Development of the strategy and communication plan for the UK, Spain, Portugal, Greece, France and Italy. ◘ Identification of stakeholders and government representatives in each country of the region. ◘ Development and implementation of the digital marketing strategy. ◘ Media training for managers in each country under my responsibility, with a focus on financial communication (media training). ◘ Development of a crisis management plan for each market.

Milan, Lombardy, Italy

◘ Development of the strategy and communication plan for Spain, Portugal, Greece, France and Italy.◘ Mapping of stakeholders and government representatives in each country in the region.◘ Development and implementation of digital marketing strategy.◘ Media training for directors in each country under my responsibility, with a focus on financial communication (media training)◘ Development of a crisis management plan for each market.Results◘ 73 publications with an ROI of 3.2 million.◘ 130% increase in contacts for the region on social media (LinkedIn and Twitter).

Ville De Paris, Île-De-France, France

◘ Development, implementation, monitoring and evaluation of corporate communication strategy, government relations andenvironmental communication for 16 airports and 2 highways of VINCI Concessions.◘ Media training for the 7 CEOs under my responsibility, with a focus on environmental communication (media training)◘ Development of government relations plan, mapping stakeholders and creating human relations to enable smooth businessdevelopment in different countries.◘ Development of the internal communication plan for all concessions.◘ Unification, updating and evaluation of the customer service program.◘ Team leader of 6 communication managers.Results◘ 840 press articles with an ROI of 7.4 million.◘ Design of the environmental communication plan that won 3 ACI (Airports Council International) and SkyTrax awards.◘ Direction of the crisis management plan for the COVID-19 pandemic and the socio-political crisis in Chile in October 2019:maintaining a transparent relationship with the government and passengers, maintaining the correct operation of the airport.◘ Directing and implementing the communication strategy for 7 airlines launching 24 new air routes, supporting the success of itscommunication and marketing plans to increase the occupancy of its businesses.

Santiago, Chile

◘ I started in the company as Communications Director for Arturo Merino Benitez Airport in Santiago de Chile, which handles 24 million passengers a year. I developed the company's core messages, aligned to the commercial and reputation objectives, being a concession regulated by the State of Chile.◘ I developed the government relations plan, mapping stakeholders and creating human relationships that would allow a smooth development of the business in Chile. I also created and implemented the Customer Service department, leading a team of 25 people. ◘I successfully led the crisis management plan due to the COVID-19 pandemic in 2020 and the political social outbreak in Chile in October 2019.

Chile

◘Developing, planning, managing and implementing a communicational strategy for Arturo Merino Benítez airport; this involves corporate affairs, internal, external and digital communications, retail and branding, CSR and government communications, reporting directly to the CEO. ◘ Renovating, designing and implementing the customer service department, focusing on customer innovation. Webmaster at www.nuevopudahuel.cl and airport social media. ◘ Nuevo Pudahuel Concession, a consortium formed by Groupe ADP, VINCI Airports and Astaldi Concessioni, has been the airport operator since the 1st of October 2015.

Milan, Italia

◘ Subsequently, I was offered to be in charge of communication and public relations for the Chilean stand at ExpoMilano 2015. ◘ I created the corporate affairs, communications and publicity material plan for the Chilean pavilion at the ExpoMilano 2015 world exhibition, with a ROI for press articles of US$2.5mm, which can be reviewed on my LinkedIn profile.

Milan, Italy

◘ ProChile is the agency of the Ministry of Foreign Affairs that promotes the supply of goods and services through its extensive ◘ Development of communication strategy and government affairs to increase trade between Chile and Italy, which amounts to morethan $3 billion annually.◘ Development of the communication strategy and public relations manager of the Chilean booth at ExpoMilano 2015.Results◘ Increased media presence by 230%, with an ROI of $650,300.◘ Creation of the business plan, communications and advertising materials for the Chilean pavilion at the ExpoMilano 2015 WorldExpo, with an ROI for press articles of $2.5 million.

Chile

◘ Development of brand image, story and identity for a six-hotel luxury hotel chain.◘ Semi-annual brand reputation analysis.◘ Development and implementation of an advertising, public relations, marketing and communications plan for the six properties.◘ Development and implementation of digital communication strategy.◘ Development of a government relations plan, mapping stakeholders.◘ Development of an internal communication plan.Results◘ ROI of $6.5 million in two years.◘ Growth in digital contacts by an average of 160% over the previous year.◘ Development and implementation of environmental communication plans in collaboration with the Ministry of Environment.◘ As a result of an internal communication plan, internal employee involvement in the brand increased by 56%.

Chile

◘ Development and management of corporate affairs, communications, marketing and press relations plan.◘ Responsible for the Ritz-Carlton CSR: Community Footprints program.◘ Development of environmental communications plan.◘ Development and implementation of digital communication strategy.◘ Development and support for hotels in South Florida, USA.Results◘ ROI of $1.6 million in 2007, $2.3 million in 2008, $2.5 million in 2009, $2.8 million in 2010, and $0.6 million in January and February 2011.

Chile

◘ News presenter◘ Extensive TV experience (check out my LinkedIn media files)

Digital Marketing, Digital Marketing Course, Course

Periodista, Communication And Media Studies, Periodista Para Proyecto "Chiloe Stories"

Activities and Societies: Journalist for Chiloe Stories, where a common group of Andes University and South Carolina University searched.