Kathryn (Braun) Macke Email & Phone Number

Managing Director – Ride Cincinnati Oversee staff personnel—including Administrative Director, Route Director, Volunteer Director and Public Relations Director Act as main contact with the UC Foundation on all details for support provided from their office. This includes updating the annual marketing & print timeline along with all marketing and print materials, route maps, sponsorship materials, social media posts, e-newsletters, billboards, etc.  Communicate with all sponsors – including updating and keeping current the sponsorship spreadsheet list and packages Update the sponsorship packages and distribute as necessary. Work with all in-kind sponsors. Liaison with the sponsoring bike shops on all details Responsible for working with the necessary vendors to order all participant and volunteer giveaways  Liaison with Cincinnati Park Board for all details regarding the event. Attend permit meeting, complete and send all necessary paperwork. Work with the insurance company to request and distribute the necessary certificates of insurance. Manage the post-event Celebration including design/update the layout, reserve all entertainment, all logistics, sponsor communication Reserve, purchase, rent or order all equipment necessary for the event, all refreshment stops and the Celebration Oversee all product pickup for the entire event Work with signage company to design signage and have any signs made. Responsible for oversight of the display and removal of all signage. Execute the eventAssistant Race Director – Zoom Multisport Racing 9/15 – present  Assist Race Director in all facets with 3 triathlon races in 2016 Obtain event permits and event insurance Race day management of registration, awards, food & drinks, photo booth, communication, medical emergencies Assist with marketing plan, design of materials, event schedule Contract labor – EMS, police, park rangers, lifeguards, bike mechanics, volunteers

Race Director – Redlegs Run (Cincinnati Reds) 10/15 – present Collaborate with Reds Community Fund on all event details Manage all course logistics, course volunteers, fluid stops and overall event details Obtain permits with Cincinnati Police, Newport Police and Kentucky Transportation Manage registration/packet pickup process Events Coordinator – Heart Mini Marathon (American Heart Association) 11/15 – present  Work with full time staff to execute all logistical details of race and expo Recruit, manage and communicate with all vendors for the expo including all logistical aspects Recruit, manage and coordinate all volunteers for bag stuffing, expo, race day and water stops Oversee the downtown operations on race day including Fountain Square, 5th Street food vendors, and finish line Organize and manage all supplies needed for the eventMarketing Consultant/Race Coach – Aruna Project 2/16 – present  Serve as race coach for five 5K runs across the country each year – hold monthly phone calls to assist race hosts Act as marketing consultant for overall Aruna Project and the Cincinnati Aruna Run

Event Director – Ken Anderson Foundation Stadium Stride 2/16 – present Serve as event lead for the Stadium Stride event – manage all facets of event Create event course map working with the Reds and Bengals to utilize both stadiums Work in conjunction with Cincinnati Police Department to ensure a safe and secure course through permits and insurance Oversee the design of the event logo, t-shirts, all collateral and signage Manage post-event block party celebration with all vendors, sponsors and restaurants Manage the registration process including online registration, packet pickup and day-of registration logisticsRace Director – The Kroger Co. Leadership Summit Walk 5/15 – 10/15 Collaborated with Kroger employees to execute event in all facets  Facilitated all rentals – port-o-lets, tents, tables, chairs, DJ, photographers Worked with Cincinnati police to design the course & safety plan Liaison with Cincinnati Park Board for all details regarding the event.Independent Race Consultant - Nutrition Council 5K/10K, Loveland’s Amazing Race, Cardinal Pacelli 5K, Beer Run Series 11/13 – 9/15 Worked with race director in coordination of race course, certification, city permits, registration, packet pick up, finish line & timing services Assisted in the development of race budget, management of sponsorships & generate race financial reports Developed & implemented marketing & communication plan via social media & all traditional communication channels Oversaw design, printing & distribution of all promotional materials  Planned & coordinated post-race food, entertainment, race day signage, all rentals/delivery of items  Recruited & managed volunteers Assisted on race day with variety of duties including but not limited to packet pickup, general setup/tear down, course management, logistics  Managed post-race wrap-up including follow up meeting with race committee, acknowledgement of sponsors and volunteers, generate race summary

Lead the overall marketing strategy and focus for the company as part of the leadership teamOrganized and executed store events, community events, race sponsorships and business relationshipsCreated and managed marketing calendar with all events and marketing initiatives Communicated with Retail, Operations & Training teams to create a consistent brand message across the company Implemented all new marketing initiatives Worked with vendor and medical partners to drive local and national marketing collaboration effortsServed as lead Fleet Feet Sports representative for all events, races, community events and other sponsorshipsDeveloped new relationships with local businesses and groups to drive sales

Cincinnati, Oh

Redesigned event set up for 85+ annual events nationwideImplemented consistent accounting method for event profits and expensesAnalyzed past, present and future events based on profit margins and success rate to use for event forecastingWorked multiple national events including marathon expos, tennis tournaments and trade showsPut into action various new processes and procedures to ensure more organization in the events departmentOrganized master calendar and planning system for future year event planningRedesigned and implemented a strategic and systematic event packing processOversaw the event packing departmentManaged entire process with the Cincinnati Reds for a July 2014 gate giveaway (10,000 pieces), first professional sports giveaway for Sweaty BandsWorked with various companies on event sponsorshipsGathered all information and submitted application for MLB license, first professional sports application submitted for the company

Worked in conjunction with all departments to manage & execute all Reds events while also conducting game day operations for all Reds home games. Handled game day operations, on-field ceremonies, scoreboard promotions, entertainment activities & logistics for all home games  Managed the Redlegs Run 5K/10K race in all facets and all event details.. Coordinated, planned & executed all event details for Redsfest including overall event plan, set-up/tear down, signage, scheduling, bag stuffing, updating website & managing 600+ volunteers  Managed, coordinated & executed special events & projects including invitations, budget, detailed event plan, liaison with vendors, registrations, purchase orders, cost estimates, signage, managing staff, set-up/tear down Assisted in the preparation for Reds Winter Caravan; part of the advance team to set up, troubleshoot & prepare for the players, broadcasters, front office personnel & media Managed 14 seasonal interns including interviewing, hiring, training, payroll & scheduling  Created pregame production capsule & served as Field Manager for all home games. Responsible for timing & execution of all pregame field activities Benchmarked every MLB team & presented a proposal for the Reds to have a focus on Hispanic Marketing. Created, implemented & managed all Hispanic Initiatives Responsible for obtaining, organizing & distributing over 4,500 player autographed items each year which are used for every department throughout the Reds organization. Worked with all players in Spring Training along with other various times during the season in the Reds Clubhouse.Community Fund Marketing Coordinator 03/04 – 08/07 Served as event planner to plan, coordinate & execute all fundraising events, all game day booth activities & marketing/promotion  Coordinated sponsor communication & fulfillment Performed all administrative duties Managed community section website content & online commerce

Race for the Cure/Flying Pig Kids Marathon/Ride Cincinnati/Hyde Park Blast/Girls On The Run 5K - assisted with and helped organize kids’ running events including logistics, registration, packet pick-up, finish line awards, entertainment and leading kids in pre-race exercises.USA Triathlon Youth National Championships – helped assist all youth athletes in transition area aiding with timing chips and bike placement.Ironman Louisville, Ironman 70.3 Muncie, Ironman Chattanooga – worked at the Finish Line, Transition and Run Special Needs to assist all ironman competitors. Duties included giving medals/shirts/food & making sure they were stable medically before passing off to their family, assisting athletes with special needs bags, giving location directions, answering questions, aiding in bike dismount, helping with apparel and other misc. duties.

Serve on the Development Committee. Work with the Executive Director and board members to create, implement and oversee an alumni program.Previously worked as an assistant coach with girls ages 8-10 to encourage a healthy lifestyle by promoting physical, emotional and mental self esteem throughout a 12-week program while helping the girls train for a 5K race.

 Bob Roncker’s Running Spot Sit to Fit Coach - Helped a group of new runners train twice a week for their first 5K during an eight-week program. Salsa, Sabor y Salud Volunteer (YMCA) - Bilingual volunteer with Hispanic families teaching importance of a healthy lifestyle through nutrition choices and daily physical activity. Cincinnati Sports Club Kids Fitness Instructor - Lead classes of kids in exercises and workouts tailored to the specific age groups.  Fleet Feet Sports No Boundaries Training Coach - Served as a coach, motivator and role model for a group of sedentary people as they trained for their first run/walk 5K throughout a 12 week program. Cincinnati Children’s Hospital Medical Center HealthWorks! - Helped overweight kids of all ages exercise and get motivated to lead a healthy lifestyle.

Create customized workouts for individuals, small groups and classes on a weekly basis. Highlights include consistent renewal with clients, leading the Flying Pig Marathon running class and client referrals.

ESL (English as a Second Language) tutor for Hispanic elementary students in various subjects.

Managed databases, made phone calls, viewed RFPs and assisted in sending out bids to amateur sports programs all over the country to bring large scale sporting events to Cincinnati.

Worked with the Soccer, Football, Basketball, Softball, and Baseball teams to help develop, implement, and fulfill the marketing plan. Promoted each team throughout the campus and surrounding communities through working in the office and game days doing in-game promotions.Helped to get kids involved with the Junior RedHawks Club.

Organized pre-game activities for all home games, carried out in-game promotions, coordinated events with the scoreboard crew.Involved in field marketing to promote the Reds throughout the community.Recruited all volunteers and helped with logistics for the Redlegs Run for Home 5K, as the only office intern of my class.

Practiced sports medicine to prevent and treat injuries to athletes before, during, and after competition.

Bachelor, Marketing, Sport Studies

Activities and Societies: Miami University Sports Marketing Academy, Miami University Student Athletic Training Association

Spanish

Activities and Societies: Currently attend and participate in a weekly conversational based Spanish class, which also includes outside.

Spanish

Activities and Societies: Participated in a two week intense Spanish immersion study abroad program which included living with a host.