Braxton Kellogg, M.Ed. Email & Phone Number

Coachella, California, United States

In my role as Director of Strategic Communications & Public Relations, I am dedicated to advancing Alianza Coachella Valley’s mission of transforming socio-economic conditions for all residents. Key responsibilities include:Lead Development of Strategic Publications: Craft and execute comprehensive communication strategies that support advocacy campaigns, focusing on data-driven narratives that resonate with diverse stakeholders and promote economic and social mobility.Oversee Communications Channels: Manage all communication platforms, including email, website, and social media, ensuring effective delivery of research, policy, and advocacy publications to maximize audience engagement.Create Compelling Messaging: Develop and implement high-impact messaging tailored for both internal and external audiences, simplifying complex issues to inspire action and support for our initiatives.Collaborate on Fundraising Initiatives: Work closely with the Director of Development & External Relations to align communications efforts with fundraising strategies, enhancing the overall impact of our outreach.Manage Media Relations: Establish and maintain a robust media relations strategy, acting as the primary contact to promote publications and enhance Alianza’s visibility and influence within the community.Uphold Brand Integrity: Develop and enforce brand guidelines to ensure consistency across all communications and marketing materials, leading a team that creates graphic design and video content to support our mission.Foster Collaborative Relationships: Build trusted relationships with senior leadership and cross-functional teams, promoting a culture of inclusivity and collaboration to drive strategic initiatives.Monitor Trends and Impact: Stay informed on trends in socio-economic conditions and related fields to guide publication topics, tracking the impact of communications efforts to continuously refine strategies.

Seattle, Washington, United States

In my role as Assistant Director for Marketing & Communications, I supported the mission of the College of Education by crafting and managing impactful content for diverse internal and external audiences. Key contributions included:Strategic Content Development: Collaborated with the Director of Marketing & Communications to shape strategic initiatives and develop compelling storytelling that advances the College’s research and advocacy efforts, focusing on themes of economic and social mobility.Engaging Communication Channels: Built and managed a dynamic social media presence for the College, effectively promoting research and initiatives to enhance visibility and engagement among stakeholders.Storytelling and Narrative Creation: Researched and wrote compelling stories for monthly e-newsletters and other communications, simplifying complex issues to inspire action and raise awareness of critical initiatives.E-Communications Management: Designed and scheduled targeted e-communications using Marketo, ensuring effective dissemination of information to various audience segments.Project Management and Coordination: Oversaw multiple projects, collaborating with various stakeholders to highlight College news and support frontline fundraisers through proposal writing and donor engagement.Strategic Consultation: Provided marketing and communications consultation to stakeholders across the College, fostering collaboration and ensuring alignment with overall strategic goals.Event Promotion and Support: Created engaging copy to support events and initiatives, enhancing overall outreach and impact through well-crafted messaging.

Seattle, Washington, United States

In my role as Marketing & Communications Specialist, I contributed to the mission of the College of Education and the Haring Center by effectively raising awareness of research and initiatives. My responsibilities included:Strategic Storytelling and Content Creation: Developed compelling narratives that highlighted the impact of donor contributions and the College’s initiatives, including contributions to "Research That Matters," the flagship magazine that communicates our mission and achievements.Social Media Management: Managed all social media channels for the College of Education and Haring Center, creating engaging content that amplified our research and advocacy efforts and reached diverse audiences.Targeted Communications Development: Authored and designed monthly newsletters for donors, educational professionals, students, and staff, simplifying complex issues to promote engagement and support for our initiatives.Cross-Departmental Marketing Consultation: Provided marketing and communications consultation across the College and Haring Center, helping colleagues to effectively promote new initiatives, recognitions, and research breakthroughs.Impactful Internal Communications: Managed the weekly Friday Digest, disseminating critical updates and highlights to all staff and faculty, enhancing internal engagement and collaboration.Collaboration with Fundraisers: Worked closely with frontline fundraisers to create impactful collateral for donor meetings and presentations, reinforcing the connection between research initiatives and donor support.

Seattle, Washington, United States

As a Tasting Room Associate, I supported the Princess & Bear wine tasting room, located in the South Park neighborhood of Seattle, by pouring incredible small batch, artisanal wines from the Languedoc-Roussillon region of France and educating customers about the wines and winemakers from this thriving wine region. I also supported tasting room events such as music nights, trivia nights, and other parties.

Seattle, Wa

As Communications Specialist for the CAI department, I supported strategic communications efforts to enhance the visibility and impact of educational initiatives.Strategic Communications Consulting: Provided expert communication support for initiatives and major updates from the CAI department, ensuring alignment with organizational goals and effective stakeholder engagement.Compelling Storytelling: Developed and implemented strategic narratives for web and social media channels, showcasing the positive work of Seattle Public Schools and fostering connections with families, students, and key stakeholders.Crisis Communications Management: Led timely and thoughtful communications responses to emerging issues and breaking news, ensuring clarity and transparency in messaging.Content Coordination for Remote Learning: Coordinated video production efforts for remote learning during the COVID-19 pandemic, managing over 600 teacher-led lessons for SPSTV to enhance instructional delivery.Copyediting and Quality Assurance: Edited and refined communications for internal and external audiences, including executive cabinet-level messages, ensuring clarity and adherence to brand standards.Web Content Management: Edited and updated internal web content to ensure accessibility and relevance for staff and stakeholders.Script and Speech Development: Crafted scripts and speeches for executive leadership, effectively communicating strategic priorities and initiatives to diverse audiences.Board Communications: Prepared communications for the Board of Directors, providing updates on key initiatives and progress within the CAI department.2021 WSPRA Best in Category - Social Media Campaign: #SeattleSuperReaders2021 WSPRA Award of Excellence - Writing: 2021 Black Lives Matter at School Week Educator Resource Guide2021 NATOA Award of Honor: "Seattle Super Reader Book of the Month with SUPERintendent Denise Juneau - Jabari Jumps " Seattle Public Schools, Seattle, WA

Seattle, Wa

As an Internal Communications Specialist, I played a key role in enhancing communication strategies to support organizational goals and improve stakeholder engagement. My responsibilities included:Support for Executive Leadership: Assisted the Chief of Public Affairs with strategic calendar management and communications planning to align messaging with organizational priorities.Crafting and Managing Communications: Developed and managed district-wide communications, including critical emergency and weather-related updates, ensuring timely and clear information dissemination.Quality Control in Communications: Edited and refined all communications prior to distribution, maintaining high standards of clarity and consistency in messaging.Event and Meeting Coordination: Collaborated with the communications team to plan and execute events and meetings, ensuring effective internal engagement and communication flow.Weekly Communications Distribution: Authored and distributed weekly updates to all school leaders and staff within Seattle Public Schools, fostering a connected and informed community.E-Newsletter Development: Designed, wrote, and edited e-newsletters for both internal and external audiences, effectively communicating key initiatives and updates.Branding and Style Consistency: Streamlined Seattle Public Schools' branding and styling across all communications, reinforcing a cohesive organizational identity.

Renton, Wa

In my role as Communications Program Coordinator, I supported strategic communications initiatives within the Government and Public Relations team, focusing on enhancing outreach and engagement. Key contributions included:E-Newsletter Development: Authored and designed e-newsletters targeting diverse internal and external audiences, effectively communicating key initiatives and updates to stakeholders.Website Management and Content Creation: Administered the organization’s website, creating and publishing content that aligned with strategic communication goals and enhanced audience engagement.Program Leadership: Co-led the CORElaborate program, fostering collaboration and sharing of best practices among educational professionals, contributing to increased visibility and impact.Event Planning and Coordination: Spearheaded planning for All Staff and CommNet events, ensuring effective communication and engagement strategies that aligned with organizational objectives.Legislative Outreach Drafting: Assisted in drafting outreach materials for federal legislative initiatives, promoting the organization’s priorities and enhancing public advocacy efforts.Public Records Request Support: Provided assistance with public records requests, ensuring timely and accurate responses to inquiries in compliance with transparency regulations.Customer Service for FlashAlert Members: Delivered high-quality customer service to FlashAlert members, supporting effective communication and information dissemination.

Olympia, Wa

In my role as Communications Program Manager Intern, I contributed to strategic communication initiatives aimed at promoting educator recruitment and workforce diversification. Key responsibilities included:Grant Research and Writing: Assisted in researching relevant grant opportunities and contributed to grant-writing efforts, enhancing funding prospects for educational initiatives.Marketing Material Development: Created compelling marketing materials (both written and visual) for the Recruiting Washington Teachers and Grow Your Own Educators programs, effectively promoting these initiatives to school districts statewide.Social Media Strategy and Content Advisory: Advised on social media content and strategy, ensuring alignment with organizational goals and enhancing outreach to diverse audiences.Website Content Management: Edited and developed website materials, contributing to an overall online strategy that improved accessibility and engagement with stakeholders.Research and Analysis: Researched and summarized key education issues related to teaching and diversifying the educator workforce, providing valuable insights to inform communication strategies.Content Development through Conference Engagement: Attended conferences focused on diversifying the educator workforce, filmed interviews with participants, and developed content for PESB to enhance marketing efforts.

Greater Seattle Area

In my role as Communications Program Manager Intern, I supported strategic communications and program management initiatives aimed at enhancing student engagement and visibility of key programs. Key responsibilities included:Program Reviews and Assessments: Conducted comprehensive program reviews to evaluate effectiveness and inform communication strategies, ensuring alignment with organizational goals.Social Media Strategy Development: Maintained and enhanced social media presence for various UW programs, leveraging strategic storytelling to engage students and stakeholders.Promotional Campaigns: Led promotional efforts for key initiatives, including the UW Campus Food Pantry, Husky 100 program, and Unite UW, to increase awareness and participation among students.Resource Development: Created and delivered resources to support student employment, enhancing communication of available opportunities and fostering student success.Email Communications Management: Authored and distributed targeted email communications to promote programs and events, effectively engaging diverse audiences.Scholarship Application Support: Assisted in reviewing scholarship applications, ensuring clear communication of criteria and fostering an inclusive selection process.Collaboration with Campus Leadership: Engaged with campus leadership to ensure program goals were met, facilitating alignment between communications efforts and strategic priorities.

Seattle, Wa

- Data collection- Data analysis- Phone interviews with study participants- Prepare and send study mailings

Kirkland, Wa

In my role as Content Manager, I was responsible for developing and executing content strategies that supported the organization's educational mission and enhanced audience engagement. Key contributions included:Content Development and Strategy: Researched, developed, and created high-quality content for multiple educational platforms, including the Guide to Online Schools, GradReports, and OnlineU.org, aligning messaging with organizational goals and audience needs.Promotion of Key Initiatives: Strategically promoted new content across various social media channels, increasing visibility and engagement with target audiences.Quality Control and Review: Managed the review generation process, ensuring the accuracy and credibility of published content while fostering a positive online reputation.Guidance for Freelance Writers: Provided writing and research guidelines to freelance writers and contractors, clearly communicating project goals and maintaining consistency in voice and messaging.Keyword Research and SEO Optimization: Conducted keyword research to inform content strategies and optimize online visibility, ensuring that materials

Seattle, Wa

In my role as Senior Social Media Strategist, I developed and implemented comprehensive social media strategies to enhance client engagement and brand visibility. Key responsibilities included:Strategic Development and Execution: Developed and executed tailored social media strategies for assigned clients, conducting audits and providing actionable recommendations to optimize engagement and impact.Analytics and Reporting: Implemented enterprise-level measurement and analytics to assess the success of social media initiatives, leveraging data to inform strategic adjustments and enhance outreach efforts.Client Training and Mentorship: Mentored clients on best practices in social media, providing training sessions that empowered them to effectively leverage platforms for engagement and advocacy.Consultative Support: Acted as a trusted consultant to identify and seize social media opportunities for both current and potential clients, enhancing their communication strategies.Quality Assurance: Monitored the quality of social media updates and recommendations from the social team, ensuring alignment with client goals and maintaining high standards of messaging.Collaborative Campaign Development: Partnered with the Paid Search team to identify and develop paid promotional opportunities that complemented organic social media efforts, maximizing overall campaign effectiveness.Process Development and Best Practices: Assisted in the creation and maintenance of processes and best practices for the social media department, ensuring consistency and efficiency across initiatives.Knowledge Sharing and Education: Led educational efforts through blog posts, articles, and conference presentations, sharing insights and trends to elevate the team's expertise.Sales Support: Contributed to the development of social media packages and sales collateral, effectively communicating the value of social strategies to potential clients.

Seattle, Wa

In my role as Social Media Strategist, I focused on enhancing client engagement through strategic social media initiatives. Key responsibilities included:Social Media Strategy Development: Established and maintained client social media platforms, creating tailored strategies that aligned with organizational goals and target audience needs.Performance Analysis: Analyzed performance metrics across individual social networks, providing insights that informed strategy adjustments and enhanced audience engagement.Comprehensive Auditing: Conducted audits of existing social media accounts to assess effectiveness and identify areas for improvement, ensuring optimal use of each platform.Content Creation: Crafted compelling social media copy for updates, ensuring messages were clear, engaging, and aligned with brand voice and objectives.Reporting and Recommendations: Generated monthly performance reports that included data-driven recommendations, helping clients understand impact and refine their social media strategies.

Kirkland, Wa

- Worked with product managers to write briefs for writers and scope out content related tasks- Managed freelance writers on a daily basis, answering questions and assigning work - Edited articles and submitted feedback to writers - Conducted online keyword research using Google Adwords to make sure articles were on point- Used photo editing tools to reformat images for websites - Edited HTML for articles and published directly online

In my role as Senior Social Media Specialist, I played a crucial part in developing and executing social media strategies that enhanced client visibility and engagement. Key responsibilities included:Team Leadership and Training: Oversaw and trained new social media employees, fostering a collaborative environment and ensuring adherence to best practices in social media management.Strategic Account Management: Managed and maintained over one hundred social media accounts for diverse clients, aligning content and strategies with client objectives and brand goals.Content Development and Blogging: Led the creation and management of client blogs, including brainstorming, writing, and editing content to engage target audiences and promote key initiatives.Performance Monitoring: Monitored Google Analytics and other analytics tools to track performance and ensure alignment with established social media goals, using insights to drive strategic adjustments.Cross-Department Collaboration: Collaborated with senior leadership and marketing teams to ensure social media efforts aligned with overall organizational objectives and client goals.Innovative Campaign Development: Launched a new Facebook contest platform for clients, creating implementation guidelines to enhance audience interaction and engagement.Client Engagement: Met directly with clients to discuss brand goals and social media interests, tailoring strategies to meet their unique needs and enhance overall communication effectiveness.Promotion Across Platforms: Promoted client websites through various social media channels, including Facebook, Google+, Twitter, Pinterest, and LinkedIn, enhancing online presence and audience reach.

Seattle, Wa

In my role as Social Media Specialist, I focused on developing and executing effective social media strategies to enhance client engagement and brand visibility. Key responsibilities included:Account Management: Managed and maintained over one hundred social media accounts for a diverse range of clients, ensuring alignment with their brand objectives and communication strategies.Content Development: Oversaw the creation and management of client blogs, including brainstorming, writing, and editing content that resonated with target audiences and supported overall marketing goals.Cross-Platform Promotion: Promoted client websites and initiatives through various social media channels, including Facebook, Google+, Twitter, Pinterest, and LinkedIn, enhancing online presence and audience engagement.Collaborative Strategy Development: Collaborated closely with marketing and SEO teams to ensure comprehensive strategies were in place to meet client goals, utilizing data-driven insights to inform decisions.Client Engagement: Engaged directly with clients to discuss brand objectives and social media interests, tailoring strategies to meet their unique needs and enhance communication effectiveness.

- Research, write and publish content that is relevant to the LGBT community- Communicate with blog owner to make sure goals were being met

Seattle, Wa

- Conducted surveys over the phone with various medical subjects - Entered data into Microsoft Access and analyzed results - Worked with UWCORR to ensure we were meeting goals

Seattle, Wa

- Worked with elementary school students (K-6) in an after school program - Managed a classroom with 20-30 students- Was in charge of lesson planning, game planning, personal tutoring and classroom management- Worked with other counselors to make sure lesson plans were cohesive and educational- Worked with parents to make sure the students were achieving their goals

Master Of Education (M.Ed.), Education Policy

Bachelor Of Arts (B.A.), History

History