Research Consultant
CurrentIn my current position, I actively contribute to external consulting initiatives with clients and engage in internal research endeavors for sales, marketing, and business delivery teams.For client-facing projects, I collaborate closely with clients to formulate inventive strategies for product design and development. This involves various activities such as conducting research (market, competitive, and customer), executing field research, designing and implementing surveys, performing data analytics, creating roadmaps, and delivering strategic materials in a management consulting style.Internally, my responsibilities include gathering primary data in technology and vertical areas relevant to Endava. I then leverage this information to produce research reports. These reports serve as valuable assets for sales and marketing teams in lead generation and provide business units with insights for shaping their go-to-market strategy.